Mark Marron
Analyst · Stifel
Thanks, Phil. With industry analysts calling for a 4% growth rate in the overall IT market, our track record of growing faster than the IT market consensus is a result of our ability to do a couple of different things: combine our expertise and relationships in existing technologies with cutting-edge providers and products. As we closely focus on the most sophisticated areas of IT, including services, we are leveraging the expertise of our highly skilled team of engineers and an experienced sales force.
In fiscal year 2014, we continue to add to the staff in these areas, increasing our professional services headcount by 11% and sales and marketing personnel by 4%, while reducing our administrative headcount by 2%. We also made significant progress in further strengthening our customer offerings in fiscal 2014, particularly in the areas of services. For example, in the fourth quarter, we announced our newest managed services center built on the latest technology to handle growing demand for our managed services offerings. ePlus Managed Services provides customers with proactive control of their IT infrastructure, including network components, physical and virtual servers, private clouds, unified communications, storage, security and more all from its 24/7, 365-day managed services centers.
The new managed service center, which is our third in the United States, is located near Raleigh, North Carolina, which is a vibrant market for a deep tool -- pool of technically talented personnel. By providing real-time support for our customers, we believe our managed services business is driving further customer loyalty, while at the same time positioning ePlus for future growth and improved profitability.
Now we built this third managed service center to prepare for our enhanced managed services, or EMS, which is a vendor-certified Tier 1 first call program which we announced on February 13. It's designed to lower operating cost and improve customer services experiences. EMS is a manufacturer of certified alternative for customers' existing maintenance support programs. It delivers rapid problem resolution of critical network problems, access to expert U.S.-based technical support, flexible hardware coverage and personalized capabilities. Customer adoption of EMS will add to our recurring revenues, which is the key objective in building our services building business and provide a platform that up-sell additional managed services offerings.
We have also introduced OneSource Asset Management, another unique, value-added solution from ePlus. OSM, as we call it, is a Software-as-a-Service offering designed to track assets, associated meta data and related maintenance contracts to deliver business intelligence including asset movement, warranty, end-of-life notifications, which can result in a lower total cost of ownership. Built on our long-term business and customer experience of providing robust e-procurement software, OSM is just another way we are building a platform of long-term recovering revenue streams to strengthen our customer engagement and differentiate ePlus from our peers.
What differentiates us from many of our traditional competitors is that we offer a full suite of products and services. We serve traditional areas like data center servers, storage, networking, but we are keenly focused on emerging technologies in the area of cloud, mobility and security. Clients today are trying to determine how they can utilize cloud technology securely. ePlus has the expertise including a service methodology of what we call plan, build, support, optimize or PBSO, which helps customers identify the cloud solutions which makes the most sense for them.
We continue to see strong demand for security product sales across all regions in ePlus, and we believe we are adding market share and growing well in excess of the industry analysts projected 8% annual growth rate. We're focused on providing security solutions that provide a secure perimeter and secured data for our customers while looking to complement these offerings with our strategic security services and managed security offerings. For example, we're also focused on emerging technologies such as next-generation firewalls, which provide security from the data center all the way to the mobile device. These solutions resonates with customers who understand the risk all too well. Industry analysts estimate that only 10% of the firewalls in place today meet the requirements to protect against sophisticated attacks and projects that only 35% will meet requirements by the end of this calendar year, giving us a lot of opportunity to address this growing customer concern.
A number of ePlus recognitions and awards were -- in fiscal 2014 were noted in today's earnings release, but I would like to highlight the global Cloud Builder of the Year award that we received from Cisco on April 1 of this year. This recognition was awarded based on criteria including innovative practices, application successes, unique programs, problem solving and sales approaches. These attributes demonstrate our commitment to this high-impact technology and our success at implementing it for our customers including some of the world's largest service providers as well as enterprise and mid-market customers.
We ended the year with more than 2,800 customers, up from 2,300 at the end of last fiscal year. Our customer base is comprised primarily of large and midsized companies across a broad spectrum of industries, many of which are household names like Verizon, Wells Fargo, Quest Diagnostics and NetApp. As you will see from today's earnings release, we have a balanced cross-section of end markets as well. Similar to last fiscal year, technology, SLED, which is State and Local Government and Education, and our telecom, media and entertainment each accounted for about 20% of fiscal 2014 revenues. Health care and financial services each represented about 11%, and the remaining customer categorized by us as other included diverse set of industries such as retail, energy, defense and business services.
We believe there are significant opportunities to sell more products and services into our existing customer base and that our understanding of multiple vertical markets, along with the resources we have available and the expertise we have gained in providing complex IT solutions over the years gives us an advantage in competing for new customers.
Turning now to our financing segment. We are continuing to find that customers and manufacturer partners are valuing our process automation, responsiveness and ability to offer customized financing solutions that are tailored to their unique requirements. We remain focused on increasing volumes to increase profitability through building our on [ph balance sheet portfolio for the long term to create recurring portfolio earnings while continually balancing risk in the portfolio by choosing to sell certain financing arrangements, which create a gain and increase earnings from post-contract transactions.
In summary, we remain focused on our corporate objectives of expanding and enhancing the solutions, services and support offerings in both traditional and emerging technologies and building out our national footprint. Now I would like to turn over the call to Elaine Marion, our CFO, who will discuss our financial results.