Jane T. Elfers
Analyst · Mizuho Securities
Thank you, Jane, and good morning, everyone. We delivered earnings at the high end of our guidance range for fiscal 2013 despite the highly promotional environment and the series of storms brought on by the polar vortex during Q4. We achieved these results through a combination of superior value, tight expense discipline, strong merchandise offerings that resonated with our customers and well-controlled inventories. 2013 sales of $1.8 billion were flat compared to 2012 on a constant currency basis and adjusting for the 53rd week last year. Comp sales declined 2.8% compared to a 1.6% increase in 2012. Adjusted EPS increased to $3.26 near the top end of our guidance range. We generated $173 million in operating cash and returned $66 million to shareholders in 2013. We are expanding our capital return program in 2014 with the initiation of our first ever quarterly dividend, and our Board has authorized an additional $100 million share repurchase program. Today, we also announced we are changing our name from The Children's Place Retail Stores Inc. to The Children's Place, Inc. Our business model today is markedly different from when I arrived in January of 2010, and The Children's Place, Inc. more accurately reflects our strategic positioning as a leading global children's brand. For example, we didn't have any international stores outside of North America in 2010. At the end of 2013, we had 35 international stores and we expect to double that number to 65 to 70 by the end of 2014. We're also in talks with several new partners for planned 2015 opening. We didn't have a wholesale business in 2010. We began working with one major club customer in 2012, a major off-price retailer in 2013 and we are adding several new customers in 2014. Online sales have doubled from 7% to 14% of total sales, and the woefully inadequate legacy systems we inherited are being replaced this year by an ERP system, which will set the foundation for sales and margin upside over time through state-of-the-art inventory management and omni-channel capabilities. Before moving on, I'd like to comment on current business. The first 5 weeks of this year have been very difficult as we faced numerous storms and prolonged periods of below-freezing temperatures. Our traffic and sales have been significantly impacted and we're running a negative 6% comp quarter-to-date. We're approaching the rest of the quarter very cautiously without visibility into a sustained warming trend and the generally tough macro and promotional environment. For Q2 through 4, we're projecting an improvement in the run rate of the business as weather patterns begin to normalize. Now I'd like to highlight the progress we achieved on our strategic initiatives in 2013. Overlaying all our strategic initiatives is talent. Having the right team in place is critical to our long-term success and the company has assembled a strong, experienced senior leadership team. Our key growth strategies haven't changed. They are: Product, transforming our business through technology, channel expansion and optimizing our North American fleet, and the foundation that supports our key growth strategies is operational excellence. Starting with product. Product is, and will always be our #1 priority. Over the past few years, we've developed a superior assortment of value merchandise tailored for children from newborn to 10 years of age, and I want to give you some insight into our merchandise positioning as we move into 2014 and beyond. When I started here in 2010, we studied the current state of the business at The Children's Place, the competitive landscape and the statistics surrounding the precipitous drop in birth rate beginning with the 2008 recession. We then made the strategic decision to focus on the big kid and accessory business, and we did this for a couple of reasons. First and foremost, the peak year for U.S. births was in 2007 and with these kids turning 5 in 2012, we only had 2 years to get big kids right. It was clear back then that we were losing kids at the top end of our size range due to products that did not resonate with the older kids or with their moms. We knew we had to reverse that trend quickly and focus on designing and merchandising products that appeal to bigger kids through modernizing the assortment in apparel, and at the same time develop an accessory business that would also appeal to this age range. Thea team has done a good job in our big kids offerings in the past few years and the business clearly shows it. Now, with birth rates expected to modestly improve in 2013, and to start to move incrementally upward in 2014 and beyond, we need to make sure we're getting our fair share of the newborn and baby business. To this end, we've been focusing on further differentiating our newborn and baby businesses by making significant changes in artwork and silhouettes and upping the percentage of sleepwear, playwear and sets in our newborn and baby assortment. It's early in the process, but for Q4, we posted the highest positive comp in newborn in 5.5 years. Newborn is continuing to comp positive quarter-to-date, and with our new March floor sets, we're eager to see our progress to the first half of the year. Our goal is to make the same level of progress in our newborn and baby assortment that we did in our big kids and accessory offering. Outlet. We have fully implemented our outlet strategy. 80% of our outlet merchandise is now made exclusively for our outlet channels. The merchandise margin gap with play stores narrowed to approximately 280 basis points in fiscal 2013 from a 400 point spread a year ago, and we were encouraged to see continued improvement during February. Canada. We saw improved results during Q2 and 3 which was encouraging. However, Canada was also hit hard by inclement weather in Q4 which negatively impacted their sales results for the year. We are being very cautious in Canada as there are currently no regional offsets to the severe whether they are experiencing. Transforming our business through technology. Systems. Working with legacy systems that are woefully out of date is one of the biggest challenges at The Children's Place, but at the same time, it's one of our biggest opportunities going forward. We have and will continue to invest significant resources to harness this upside potential. The next major milestone is the completion of our ERP implementation. We remain on schedule to complete this implementation in Q2 of 2014 with the rollout of our core merchandising and pricing module. We're also launching a vendor portal this year to provide the necessary support for our global forcing, logistics and distribution initiatives. These key implementations set the foundation to enable us to significantly improve sales and margins through inventory management and omni-channel capabilities, as well as to more rapidly expand our international and wholesale businesses. ECommerce. Online sales reached 246 million in 2013 and now account for 14% of total sales. Over the past 7 years, eCommerce sales have increased at a compound annual growth rate of almost 30%. We upgraded our U.S. platform in February, and we now have one global eCommerce site. At the same time, we also launched a new mobile optimized site and new mobile app. Our new digital experience helps our customers find what they're looking for faster, allows them to complete shopping transactions in less time and enables them to redeem loyalty rewards seamlessly across channels. Navigation is now more intuitive, the product presentation is cleaner with bigger images, customers can view products and add them to their cart in fewer steps and a new dynamic store locator makes it easier to find the nearest store. We launched our first ever loyalty program called myPLACE Rewards in Q4 2011. We had 6.7 million members enrolled in the program at the end of 2013. Compared to nonmembers, they spend 2.5x more annually, have double the number of transactions and account for 2/3 of our sales. We've strengthened our internal CRM in digital teams in 2013. And going forward, we are now focused on strategic segmentation with the goal of delivering targeted, personalized communications to our customers. And operational excellence. We're in the process of optimizing our global supply chain. We have strengthened the capabilities of our sourcing team to better support our overseas apparel vendors in real time, and we are working with an experienced agent to source footwear and accessories. We continue to make progress with respect to country migration and vendor consolidation. And finally, in logistics and distribution, we are focused on realizing incremental improvements in reliability, cost and speed. Now, I'll turn it over to Mike to review the financials.