Liu Jun
Analyst · Jefferies. Please ask your question
Thank you, Lei. Hello, everyone. Let me first walk you through our operating results for the first quarter ended March 31, 2022. Our annual active buyers for the 12 months ended March 31, 2022 was 881.9 million. This is an increase of 58.1 million or 7% from the same quarter of 2021. Average MAU in Q1 was 751.3 million. This is a 26.7 million increase or 4% from the same quarter of 2021. At this current scale, it is inevitable for us to see slower use of growth. We will continue to focus on how to serve our users better to depend the trust users place in us and to improve user main share. Next, I will go through our financial performance in quarter ended March 31, 2022. In terms of P&L, our total revenue in the quarter was RMB23.8 billion, up 7% from RMB22.2 billion in the same quarter of 2021. This was mainly driven by an increase in revenues from online marketing services and revenue from transaction services, offset by the decrease in revenue from 1P trials. Excluding revenue from our 1P trials, our total revenue was RMB23.7 billion in Q1 2022, up 39% from RMB17 billion in the same quarter of 2021. Revenues from online marketing services and others were RMB18.2 billion this quarter, up 29% compared with the same period of 2021. This was primarily due to an increase in merchant activities, a reflection of the value that our platform face within. Our transaction services revenue this quarter were RMB5.6 billion, up 91% versus the same period of 2021. The increase in our transaction services revenue was due to; first, the increase in total transaction processing fee as a result of higher transaction volume; and second, more diversified services that we provide to merchants such as fulfillment services. Moving on to cost and expenses, our total cost of revenue decreased from RMB10.7 billion in Q1 2021 and to RMB7.2 billion this quarter. The decrease came mainly from the reduction of merchandise sales, partially offset by increased fulfillment expenses. Total operating expenses this quarter were RMB14.5 billion versus RMB15.6 billion in the same quarter of 2021. On a non-GAAP basis, our total operating expenses as a percentage of revenue, excluding 1P has been declined from 86% to 55% for Q1 of 2021 and 2022, respectively. Looking to specific expense items, our non-GAAP sales and marketing expenses this quarter RMB10.7 billion, down 16% versus the same quarter of 2021. As we continue to shift away from our previous forecast on sales and marketing, we remain disciplined on our sales and marketing spending this quarter. As a result on a non-GAAP basis, our sales and marketing expenses as a percentage of our revenue this quarter was 45%, compared with 57% for the same quarter in 2021. Our non-GAAP, general and administrative expenses were RMB208.8 million versus RMB160.7 million in the same quarter of 2021. Our non-GAAP research and development expenses were RMB2 billion, an increase of 30% from RMB1.7 billion in the same quarter of 2021. The increase was primarily due to an increase in headcount and the recruitments of more experienced R&D personnel. To better maintain evolving consumer demand and to boost our sustainable growth of our platform, we are committed to further growing our R&D capabilities and stepping up our R&D spending. Operating profit for the quarter was RMB2.2 billion on a GAAP basis, compared with operating loss of RMB4.1 billion in the same quarter of 2021. Non-GAAP operating profit was RMB3.7 billion versus the operating loss of RMB3.2 billion in the same quarter of 2021. Net income attributable to ordinary shareholders was RMB2.6 billion, compared with a net loss of RMB 2.9 billion in the same quarter of 2021. Basic earnings per ADS was RMB2.06 and diluted earnings per ADS was RMB1.84 versus basic and diluted net loss per ADS of RMB2.33 in the same quarter of 2021. Non-GAAP net income attributable to ordinary shareholders was RMB4.2 billion, compared with a net loss of RMB1.9 billion in the same quarter last year. Non-GAAP diluted earnings per ADS was RMB2.95 versus non-GAAP diluted net loss per ADS of RMB1.52 in the same quarter of 2021. More disciplined spending and slowing growth are the main reasons behind the process in the past few quarters. The process gives us more confidence and resources to devote to key areas, such as R&D and agriculture initiatives. That said, we expect profits to fluctuate as we spend to meet changing consumer needs. Notably, our profit this quarter narrowed significantly versus last quarter. Our net cash flow used in operating activities was RMB9.1 billion, compared with outflow of RMB3.7 billion in the same quarter of 2021, primarily due to changes in working capital as a result of seasonality offset by an increase in online marketing services revenues. As of March 31, 2022, the company had RMB95.2 billion in cash, cash equivalents and short-term investments. This concludes my prepared remarks.