Kurt Wolf
Analyst · Truist Securities
Yes. And Jasper, we don't want to get ahead of ourselves. But I'll just start by pointing out or answering the part of your question of what's working. And Todd and his team are doing a fantastic job as reflected in our results. And I'd highlight sort of 2 categories and then a few points under each. So with respect to our meters business, I think there's been a level of perhaps neglect in terms of focusing on slowing the rate of decline. We're not delusional about the future of mail, but there's still a lot we can be doing. So there's 3 areas of focus that Todd and his team have been really digging into that are helping us slow that rate of decline. One, we're starting to look -- historically, we've handled virtually all cancellations as a processing issue, not as a retention issue. So we're putting a lot more -- so historically, if somebody asked to cancel their meter, we processed it and that was the end of it. We're now switching to when those requests come in, doing outreach to try to figure out can we save that customer, what can we do to make sure they're getting the most value out of the meter and make them hopefully reconsider the decision. Second of all, one of the things we're looking at is predictive analytics. So what we're doing now is trying to -- it's one thing to try to save somebody when they decided to leave. We're putting a lot of work into understanding what are the metrics, what are the signs that a customer is at risk and trying to proactively get to those customers, figure out can we offer them a better solution in advance, figure out how they can get more value out of their meter, which we expect to reduce the rate of cancellations. And then finally, we're refocusing on customer acquisition. Historically, we've been so focused on GEC and other parts of the business that I don't know that we put enough effort into our actual sales effort. We believe we have the best products, best services in the space. We're proud of it, and we should be out talking to the market more about it. So Todd and his team are really focusing on go-to-market strategies there. The real opportunity for growth comes from the shipping software side. And there, again, there's 3 things we're really doing. One is we're narrowing and simplifying our offerings. Right now, we offer a high number of shipping software solutions, which I think can create some confusion in the market. It also limits our ability to optimize those offerings. So we're putting a lot of effort into narrowing our product base and improving those products for our customers to help accelerate growth. Second of all, Pitney Bowes has a proud tradition of product innovation and technology development, and that's somewhat driven our product development within shipping software. So often, we would look at what's a really cool technology we could implement in the shipping software space. And we've turned and then figure out what customers want that. We're flipping that on its head and figuring out what do our customers want and how do we meet that need. And then finally, and this will become more apparent in coming quarters, we're using the bank as a differentiator in the shipping software space. So financing is -- can be pretty important in the shipping software space. There's a lot of cash that flows through that business and being the only player out there with a bank gives us real opportunities to offer products and services to customers that our competitors simply can't. So I guess put that all together, those -- that's the progress we're making in terms of when we get to growth. I think we've made a lot of promises in the past and not be able to deliver. And we and our team, I keep emphasizing, let's focus on getting things right day-to-day and the future will take care of itself. So I believe that day is coming, but we'll update as we get closer to that date.