Mark Ketchum
Analyst · Morgan Stanley
Thank you, Nancy. Good morning, everyone, and thank you for joining us today. I'm pleased to report the conclusion of a successful year for Newell Rubbermaid, finishing out 2010 with very positive fourth quarter results. I know some of you are concerned about whether we could continue our sales momentum against tougher Q4 comps. The answer is we could. For both the quarter and the full year, we delivered mid-single-digit core sales growth, year-over-year gross margin improvement and strong, double-digit normalized EPS growth. During the fourth quarter, our ongoing investments in innovation, brand building and marketing help drive a 4.9% core sales increase. We delivered a 10 basis point improvement in gross margin to 37.1% as we were able to offset inflation with improved product and portfolio mix and our continued focus on productivity. The combination of higher sales and gross margins drove normalized EPS of $0.34 in Q4, a 26% increase over the prior year, all this in the face of tougher Q4 comps in an economy that is slow to rebound in our larger markets. I'm proud of this quarter's results, and Juan will provide more detail shortly. But first, I'd like to take this opportunity to reflect on our full year accomplishments. As I look back on 2010, I think it's most notable that we achieved or exceeded all of our financial targets while continuing to advance our long-term growth strategies. By staying focused on the drivers that are in our control, we have created our own momentum to deliver the growth trifecta once again in 2010: top line sales growth, significant gross margin expansion and bottom line earnings improvement. 2010 core sales grew 4.7% driven by a strong roster of new product launches, by distribution gains and by geographic expansion. I'm proud to report that this growth was broad-based with all three operating segments posting a year-over-year increase in core sales. And perhaps even more encouraging, core sales growth accelerated in the back half of the year in line with our expectations, growing at a rate of 5.3% compared with 4.1% in the first half of the year. So we're entering 2011 with good momentum. Not surprisingly, our strongest contributor in sales growth this year was our International business, which collectively grew almost 8% in local currency. In North America, sales grew 2.5%, with 3.6% core growth after factoring in currency and category exits. A key objective in our long-term growth strategy is to expand a percentage of sales from outside of North America, with a particular emphasis on fast-growing emerging markets such as Brazil and China. We concluded 2010 with 31% of our sales outside of the U.S., a new high for us. We will continue to invest strategically in the coming years to build an even more meaningful presence across the globe. We also delivered a solid improvement in gross margins this year, expanding 100 basis points to 37.7%, primarily the result of strong productivity and improved product and portfolio mix. Across all of our markets, we continue to invest in consumer-driven innovation and brand building to support long-term sales growth. We took strategic brand building at the percentage of sales to 6.4% this year, making good progress towards our target of about 8%, while holding SG&A to approximately 25% of sales. Operating income margin improved to 12.5% from 12.1% last year, and normalized EPS rose 16% to $1.52. It was a very strong year. One of the 2010 accomplishments of which I'm most proud is the significant progress we've made in our European operations. This region delivered solid core sales growth of 4.6% in local currency, and operating margins were 7%, the best in at least a decade and likely our best ever. We are reaping the productivity benefits of key restructuring projects executed under Project Acceleration and are on track to achieve our goal of at least 10% operating margins in Europe by the end of 2012. Our 2010 performance is a significant first step on the path towards that goal. The initial work that we have done in key areas, which is pricing architecture and organizational structure, is already starting to yield results. These efforts along with other profitability-enhancing initiatives will drive further improvements in operating margin in 2011 and again in 2012. As we announced earlier, we're currently building out our new EMEA headquarters in Geneva, expected to begin relocating the operating personnel in the second quarter, with all affected employees in place by Q4 of this year. Another notable strategic milestone in 2010 was the completion of Project Acceleration. This multi-year restructuring program was designed consolidate and streamline our manufacturing and supply chain operations to achieve greater efficiency and best cost. Since the inception of Acceleration, we have reduced our manufacturing footprint by 60%, substantially increasing the percentage of low-cost country manufacturing and streamlined our distribution and transportation network. We've also increased our use of strategic sourcing partners to achieve what we think is our optimal balance of approximately 50/50, sourced versus self manufactured. As a result, we'll realize $220 million in annualized savings by the end of 2011. Project Acceleration represented significant effort and resources more than most people don't know and can't imagine. With all the hard work behind us, we can now redirect those resources to focus on more growth-oriented activities. All in all, 2010 was another year of meaningful progress for us. 2011, we are emerging from the transformation story of the past five years and are leveraging the benefits of this transformation to accelerate growth. Now I would like to take a few minutes to discuss some of the individual business unit highlights for the year. I'll start with the Home & Family segment. Here, we delivered 0.5% core sales growth in 2010. This segment showed improvement sequentially throughout the year. Slight sales decline in the first half, accelerating to solid growth in the back half. Our investments in consumer-relevant innovation, in increased advertising and promotion have paid off in the form of significant shelf space gains and incremental distribution. Our Beauty & Style and Culinary Lifestyles GBUs were the big drivers of their growth. Beauty & Style benefited from significant shelf space gains and distribution wins behind the success of the new Simple Styles hair accessories. Calphalon successfully launched redesigned contemporary nonstick and tri-ply stainless steel cookware lines, which resulted in shelf space and market share gains. Continued advertising and promotion support for our top-of-the-line Unison cookware, which is in its second year, also contributed to the sales lift. Decor saw sales declines in the first half of the year but came on strong in the second half, driven by Levolor's new Accordia Cellular Shades, the most energy-efficient shade on the market. We are also gaining significant retail presence with the Levolor brand as we continue to rollout our new size in store machines which make it easy to create custom-sized window treatments right in the store. Completing the rollout of this capital investment and realizing the growth that comes with it will make Decor a key growth engine in 2011. Baby & Parenting showed a similar sales trend improvement throughout the year, driven primarily by growth outside of North America. Brazil, new car seat legislation is driving solid demand for the Graco brand. More importantly, our Japanese business is turning the corner from the challenges that faced. Aprica Q4 core sales were up 13% over last year. The brand is gaining momentum on the strength of successful new product launches such as Cadence and Presto lines of baby strollers. Rubbermaid Consumer, the Easy Find Lids platform again performed well in 2010, and we are gaining traction with a new reveal microfiber spray mop, which is receiving overwhelmingly positive reviews from consumers. We will be expanding Reveal distribution in the mass retail channel during Q1, and we're investing strategically to drive increased awareness and trial. We expect this to be a key growth platform for our Rubbermaid Consumer business in 2011. Now let's turn to Office Products. This segment had a strong year, generating core sales growth of 7.4%, with positive contributions from all GBUs behind innovation, increased marketing and expanded distribution. For example, Sharpie and Expo continue to lead the market with new and innovative products, such as Sharpie pen, Sharpie liquid pencil and Expo Washable dry erase markers. Our latest innovation is the newly launched Sharpie gel highlighter, which incorporates a gel stick technology that protects against smearing, won't bleach your paper and won't dry out if left uncapped. We will continue spending behind these innovations in 2011 to increase awareness and drive demand. We're also investing heavily to build capability and drive sales in our faster-growing and more global categories. For example, our Mimio business continues to generate very strong double-digit sales growth behind its industry-leading Mimio classroom technology platform. Our investments to build out the sales force and create educational content are clearly paying off. We will invest further in 2011 to support the global expansion of this fast growth, trend-forward business. Fine Writing is another example of a global business with good momentum. We have been investing in dedicated Parker shops and remodel display furniture in key markets such as China, Russia and Japan, where sales are growing double digits. This business has also benefited from great new pen designs and a phaseout of the lower end of its legacy product lines. The Tools, Hardware and Commercial Products segment also had a good year, generating 8.2% core sales growth in 2010. The growth was led by Industrial Products and Construction Tools & Accessories. Rubbermaid Commercial Products got off to a good start in the year but underperformed our expectations in the second half. What is working is innovation and marketing. For example, our Construction Tools & Accessories business introduced new GrooveLock Pliers that feature a simple, press-and-slide button to adjust the jaws twice as fast as any other groove joint pliers. We upped our brand-building investment behind GrooveLock with IRWIN's first North American TV campaign. The ad campaign helped drive double-digit point of sale growth. We're also benefiting from positive PR for new innovations such as the IRWIN Universal Handsaw, which features a unique ergonomic design that cuts three times faster than traditional handsaws. The IRWIN Universal Handsaw won a prestigious international red dot award for outstanding product design and was recently featured in Men's Health magazine as one of the 100 best new products for men this past year. Internationally, Tools & Hardware was also strong. For example, we are driving industry-leading band saw conversion rates in Asia and Eastern Europe due to an award-winning product lineup and significant investments in building out our sales force. Latin America, we continue building upon an already-strong, existing Tools business, taking advantage of their more robust economies and housing markets in that region. Rubbermaid medical, which resides in our commercial products GBU, is a good example of a high-growth, near neighbor category. As a premier provider of medication and record-keeping cards for healthcare facilities, Rubbermaid Medical is poised to capture significant market share in this rapidly growing market. This business doubled its sales in 2010. Much like our Mimio Technology business, Rubbermaid Medical is trend-forward and fast-growing, with great potential to be a significant contributor over the next few years. Overall, we're very pleased with the results from all three operating segments. Our innovative new products are resonating with consumers, and our investments in consumer understanding, shopper insights, advertising and marketing and strategic sales support are driving sustainable sales growth across the portfolio. So let's now turn to what you've all have been waiting for, 2011 guidance. I am excited about our prospects for continued growth and further progress towards our long-term financial objectives. We have a lot of momentum coming into 2011. We expect full year 2011 core sales growth of 4% to 5%. This growth will be driven by new product introductions, some new marketing support behind our 2010 introductions, distribution gains and geographic expansion. Our new product pipeline is robust. We continue to enhance and develop our innovation, brand-building and marketing capabilities, and that effort is paying dividends. We are accelerating the pace of organic expansion in key international markets, most notably, China and Brazil. In Brazil, where we already have a meaningful Tools business, Baby & Parenting and Rubbermaid Consumer have recently entered the region with good prospects for more success. Leveraging our increased presence, we have formulated detailed plans to enter Brazil later this year with additional GBUs. Stay tuned for more details. In China, we are focused on accelerating the penetration of Fine Writing and on our Lenox industrial products. Results in 2010 have demonstrated our rite to win in these categories, and we remain focused on building out a robust and profitable presence. Expanding distribution with existing customers will also be a critical driver of core sales growth this year. We've already benefited from major shelf space expansion at two large U.S. retailers, and we'll continue to benefit from these gains in 2011. We are also investing to expand our sales force in selected high-growth GBUs, like office technology and industrial products, to drive greater sales penetration and enhance the availability of our products across the globe. We expect to deliver 50 to 75 basis points of gross margin expansion in 2011, adding to the almost 800 basis-point improvement of the last five years. Improved product mix and productivity will be the primary drivers. While we will look first to productivity to offset inflation, we plan to take targeted pricing as necessary to protect our margins. In fact, we have announced selective cost-driven pricing actions in all three operating segments to take effect in this first quarter. We will continue to invest behind our brands and our organizational capability. We'll increase SG&A spending in line with sales growth, holding SG&A as a percent of sales to approximately 25%. We believe the combination of core sales growth and gross margin expansion will generate normalized EPS growth of 10% to 12%. As of last year, I will ask you to focus on our commitments for the full year and not on the variations across of the quarters. For instance, I can tell you right now, we're planning a higher level of SG&A spending in the first half of the year, attributable to our expansion into new geographies and seeding other second half new business initiatives. Payoff for these investments will be back-end loaded. Additionally, the top line growth rate will see swings due to comping against onetime factors in prior year quarters. Gross margin improvement will also not be a straight line. I know that you put your financial models together on a quarterly basis, but I encourage you to focus on the full year results as we do. We're confident that our full year 2011 results will validate this confidence. Let me share with you some of the growth drivers that give me such encouragement for 2011. In the Mimio teaching technology business, we plan to increase our global sales force by over 50% in 2011, which we believe will accelerate sales beyond the 40-plus percent growth we experienced in 2010. DYMO, behind the leverage that we've gained in the industrial markets with our 3M distribution partnership, is accelerating already strong growth trends. A multimillion dollar investment in advertising and marketing support behind our Brazilian Home & Family expansion plans adds to my confidence. Graco already has established good retail presence and is now increasing the investment in generating awareness. Rubbermaid Easy Find Lids launched in the three southern states at the end of 2010, and we are seeding the market for further category expansion in 2011. Back in North America, Rubbermaid reveal spray mop, which is getting great consumer acceptance soon begins shipping to meet commitments for increased retail distribution. We're also investing in a TV ad campaign for Reveal across North America to support the expanded availability. Decor, best main [ph] (41:14) our successful size and store machine rollout is gaining significant shelf space at a top customer. And the continuation of the successful 2010 innovation and marketing programs in our Industrial Products and our Construction Tools & Accessories businesses will fuel strong sales growth in 2011. And these are just a few examples. But they give you some insight into the types of initiatives that we are executing this year to deliver our growth targets. I'll now turn the call over to Juan to walk you through the financials in more detail, then I'll return for some wrap-up comments before taking your questions. Juan?