Patrick Lo
Analyst · Buckingham Research. Please proceed with your question
I think the most important is we’re introducing products that we tested, the market and its definitely getting a lot of good reception. So, as I mentioned actually in the earlier comments that we tested with the product which is a Web Managed 10-gig high port count switch back in Q4, we’ve introduced it and it was a hit. So, that we know that is really well received by the market. So, we do believe that as we continue to produce more products along that category that would be helpful. And all long we know our PoE switch is been very, very popular. So, we’re going to generate PoE switches of this 10-gig of this higher speed. So, we feel pretty confident because we see the reception of these switches are very strong. Yes, definitely I mean the most important thing is proof, right. So I think it’s important for us to prove that we can move the needle, so our revenue would go up. Now, the one thing that give us confidence is that because even though our revenue is counted as the sell in to the distribution channel, we actually monitor, actual sales out very tightly, all right, sales out from Amazon.com, sales out from CDAW, sales out from mobiles -- and actually it has been growing for the sales out. So, for that they give us the confidence that once we digest all the channel inventory and if you look at the channel inventory for example like North America, we have been debating the channel inventory from as high end almost like 12 weeks right now to less than six weeks. Yes, I mean, theoretically it could destock forward to further to three weeks let’s say, but that would be very extreme So, based on the product test we had in Q4 that is encouraging on the switching side, based on the actual sales out is actually increasing quarter after quarter, and based on now the channel distribution channel inventory has depleted putting much to the level that is we can’t go any further that gives us the confidence that 2016 is the year that we can turnaround the net revenue line.