Paul Sarvadi
Analyst · Jeff Martin
Thank you, Doug. And thank you all for joining us. Today, I will provide comments covering three topics. First, I'll provide some color surrounding our strong first quarter results and our subsequent increase to our guidance for the year. Second, I will provide an update on progress of two of our key 2019 initiatives. And I'll finish with a discussion of the sustainability of the outstanding results we have been delivering over the last several years. Our excellent first quarter was set up by strong Q4 sales, converting the paid worksite employees and continuing our historical highs in client retention. This year-end transition during our heaviest renewal period went very well, driving an increase of more than 15% year-over-year in this key unit growth metric. In our model high levels of retention for the first two months of the year sets the stage for the full year due to the concentration of renewals at year-end. The number Doug reported for Q1 of 7.9% attrition is the same as Q1 of 2018. Our full year 2018 retention ultimately came in at an historically high level of 86% but with a solid Q1 we were on track for another good year in this metric. Our new sales in Q1 came in at 112% of budget with both core and mid-market outperforming expectations. Activity was strong with 17% increase in business profile or opportunities to bid our services, driven by a 10% increase in trained business performance advisors. The size and maturity of our sales organization combined with our mid-market sales success is now allowing us to grow the number of worksite employees at a faster rate than the growth rate of the number BPA. This more efficient growth model, as we continue -- this is the more efficient growth model as we continue to get leverage in the sales side of our business. We expect to continue to ramp up the number of BPAs as we open up nine new offices this year, targeting an average increase in trained BPAs of 13% for the full year. Our marketing programs continue to be effective, helping to drive consistency in our sales effort. Marketing source discovery calls increased 30% in Q1 and were 2.8 times more efficient, converting sales and self generated leads. Digital, loyalty programs and channel partners are the three most productive programs. In addition to these three staples of our marketing plan, we are adding an authority marketing program and new targeted advertising to our mix. Authority marketing leverages the expertise we have at Insperity in a variety of ways in social media and blogs to use of the recently released book, Take Care of Your People. Our goal with this initiative is to cast a wider net and reach prospects in a different way starting the conversation on a higher level. Our new advertising focuses on the value of an effective people strategy as a force multiplier in business success. These two marketing initiatives are designed to continue to ramp up lead flow to support our growing sales team and establish our new tagline, HR that makes a difference. Net hiring within the client base in Q1 continued, however, at a slightly slower pace than the period last year. Other metrics we follow closely, including average pay increases, over time as a percentage of base pay and commissions paid to the sales staff of our client, continue to show strength compared to historical levels, although, slightly down from recent highs. Another important data point for the health of the small and medium-size business marketplace is owner sentiment. In personal interaction at our largest annual client entertainment event in early April, we found a decidedly positive tone around current business conditions and the outlook for 2019. Although, this was an anecdotal rather than a scientific survey, this included a wide geographic representation from among a wide spectrum in terms of types of companies. From a growth perspective, we're operating in an environment with strong sales and retention combined with a solid economic climate in the small and medium size business community. Now our first quarter results were also solid in the management of pricing, direct costs and operating expenses. Effective management of these factors drives our ability to grow adjusted EBITDA at a higher rate than the unit growth as we did once again this quarter. So we are increasing our guidance for the year simply due to an excellent start in the first quarter and updating the corresponding trends we are seeing in the business. Two of our key initiatives for 2019 are our WX or workforce acceleration ramp up and the introduction of our new HR analytics tool, integrating Visier into Insperity Premier. Our WX initiative was launched at our sales convention in January, and our early read on the sales pipeline is encouraging. Our BPAs are embracing the introduction of the two optional bundles, WO and WX early in the sales process, which allows for a more natural process to recommend WX in the event the prospect does not qualify or is just not ready for workforce optimization. We expect the increase in WX sales activity to continue to ramp up throughout the balance of the year and begin converting to sales at a higher rate as BPAs get more FX selling this new bundle. Last quarter, we announced a beta test with selected clients of our new HR data analytics engine. We view this powerful new tool as a game changer and highlighting our unique capability to provide instant insights, coupled with consultative support from capable HR experts to help clients act on this information. We believe this software with a service approach is a tremendous competitive advantage for Insperity and this new tool drives home the point. We are continuing training of our HR professionals this quarter on the use of the tool and the information to support clients. This predictive data analytics capability is built into our Insperity Premier HCM platform, a first for the Visier offering. In addition, Insperity clients have no setup, administration, data management or additional costs, as this new capability just shows up with single sign on and seamless navigation within Premier. This adds substantial and demonstrable value to our offering and reinforces our premium service positioning. Late in the first quarter, we've been adding the data analytics discussion to the technology demo for perspective mid-market clients. Our plan for monetizing this new technology is through increasing our win rate and sales of mid-market accounts and improving retention, increasing the lifetime value of clients within this segment. We are very excited about the early reaction from perspective enterprise and mid-market clients from anecdotal response to our HR analytics demo. Comments and immediate action taken by these prospects to move the sales process forward have been very encouraging. These two initiatives are important because they contribute to our potential to continue the impressive run we are on in growth and profitability. After four years in a row increasing our adjusted EBITDA by more than 25%, a natural question is how sustainable are these strong results. There are four pillars to our business model supporting the sustainability of our high performance; consistent predictable growth, management of price and costs, operating leverage in the share size of our market opportunity. Our proven capability to generate consistent predictable double-digit unit growth is the platform for sustaining this level of performance. This competency comes from the combination of a professional, dedicated service organization, delivering on our promises and achieving exemplary retention results. And a high performance sales organization hiring, training and supporting BPAs to drive sales success at targeted levels. We've also proven over many years our proficiency at managing employment costs and effectively matching pricing to clients to achieve targeted levels of profitability, while providing a more stable cost environment for clients. This is also essential element to the sustainability of the high performance of our business model. Our business model also has operating leverage built in as approximately 55% of our expenses are variable increasing along with our growth, while the other 45% are fixed or semi variable. Investments in growth, service, technology or compliance can be readily managed to balance growth and profitability. Our vast market opportunity is the fourth pillar, allowing for continuing exemplary high growth and profitability. Over 60% or 70 million people in the United States work for companies in our addressable market. Demand for our services has been growing in recent years, and Insperity is in a unique position to capitalize on this opportunity. At this time, I'd like to pass the call back to Doug.