Rich Holder
Chief Executive Officer
It's a little bit different by geography. Certainly our wins in Europe have probably more to do with our competitors stumbling than anything else. So, we've been the benefactor of those stumbles, if you will. It's kind of an interesting scenario. We had a competitor that was moving into North America. I think they were to kind of scratch at our market. I think they were so laser focused on doing that that they forgot to pay attention to their own back door. They stumbled on products, created an issue, and we won two programs as a result of that stumbling. And in South America, we have had a concerted effort. The whole time that the market was down, we were working to diversify our business to do a heavy Fiat house, and we wanted to get TRW, Delphi, and some of the others. And we wanted to also increase the range of the products we were making. We put a lot of work in when that market was bleeding and a lot of folks were leaving. And now we're reaping the benefits of that because all - there’s a huge amount of investment going on in Brazil, the economy is strong. And so, I'll categorize it as the customers are remembering who their friends were during bad times. And so, we're winning in Latin America predominately for that. Asia, I will tell you that both our [indiscernible] and our JV are really doing well. Fundamentally, in Asia, we're just winning more programs with our same customers, because our customers are winning. So, I'd love to say, we did something special in Asia, we did. We took really good care of Bosch and those guys who are our big customers in Asia. And so, as they win and take share, we come along for the ride. When you're talking about Aerospace - and let me be clear about this. On the Aerospace side, we are winning much more space than aero, right? So, it is probably 70/30 space versus aero. So, we are - we have focused heavily on space products. We focused heavily on unmanned military products and some interesting technologies that are not typically top of mind to the average person walking around. It is incredibly difficult technology, incredibly high precision, and so the competitive place is very small. And the fact that we can bring engineering and complete control of the supply chain for the customer is unequivocally why we're winning. We walk in the door and we present effectively a better product and we do the engineering, and we manage the supply chain, and we do the delta qual, and we pay for it. And we say, here is everything locked up. All the regulatory is done - everything is done and we present it to the customer. They don't have to do anything but thought, store in purchase orders over the wall at us and they love the model. And so, that's why we're winning in that space. In the electrical business, we are heavily in the sensors, right? The more this whole IoT effort continues to build out more and more, our partner, our customer who is a major sensor manufacturer keeps coming back to us for more and more and more sensor activity. And so, that’s much appreciated. On the clad metal side, as long as we are seeing strong movement in the residential sector and strong movement and non-res construction, we’re there. We’re doing very well. A lot of the new programs we want has been on a smart middle side of the house. And as you well know we have at least one customer that we make the entire back-end of the smart meter. So we make basically everything but the computer part of it. And so we've grown in that space, I think it's 13% or something - 13% to 15%. So, we are at one of those times where you're careful not to celebrate too much but everything is going in the right direction.