Thank you, Michelle, and thanks to everyone for joining us this morning to discuss our first quarter 2024 financial results.
With me today is Scott Davidson, our Senior Vice President and Chief Financial Officer. Our financial performance for the quarter reflects a $1 million rise in deferred revenue, resulting in a decrease in recognized revenue compared to the same period last year. We expect gradual recognition of this deferred revenue in the coming months as we fulfill orders to our valued customers. It's noteworthy that this quarter, we achieved sequential increase in orders taken during the first quarter over the preceding fourth quarter for the first time in 6 years.
Additionally, we achieved positive cash flow from operations that highlight the robustness of our business model and the resilience of our balance sheet. While we approached the Year of the Dragon with guarded optimism, these results underscore the effectiveness of our current strategies. We continue to emphasize innovation, customer satisfaction, leadership development and operational efficiency as we navigate our forward progress.
We believe that our core programs and initiatives started to show some positive effect in the first quarter. Members have thus far responded favorably to our year-long achiever bonus program, which provides them additional opportunities for cash rewards and qualification to attend future travel incentives. In addition, the effectiveness of our corporate driven, [ train the trainer ] program focused on building loyal product consumers and leaders of the future has been well received and attended.
In early March, we hosted 120 attendees in Xiamen, and we look forward to the upcoming session planned for the second quarter. We also resumed product road shows holding our first post-COVID 6-city tour, targeting one of our recently launched products, MetaBoost. These activities allow us to connect with more than 600 participants eager to learn more and share their experiences with this blood sugar support product.
In late March, we embarked on an incentive trip to Jiangxi province bringing close to 300 attendees together for team building and outdoor charity walk activities under our One Heart, One World charity program supporting primary schools in rural China. Beyond Hong Kong and China, India achieved year-over-year triple-digit growth spurred by the launch of our [indiscernible] new product in that market, along with a robust calendar of multicity road shows, online events and group meetings to promote product adoption and new member activity.
In Q1, our global markets held corporate-led online and in-person events and encourage smaller group team gatherings designed to share the business opportunity and our products with new prospects and customers. We anticipate these activities to continue into Q2 as the markets stay engaged and steadfast on their efforts to expand the business and reach new consumers.
To wrap up my comments, we remain confident in the underlying strength of our business as we approach the future with cautious optimism, our commitment to delivering exceptional products and maintaining strong customer relationships, positions us well for growth and shareholder value creation in the long term. And now I will turn the call over to our CFO, Scott Davidson, to discuss our financial results in greater detail. Scott?