Greg Probert
Analyst · Lane Research. Please proceed with your question
Thanks, Nate. Good morning, everyone and thank you for your participation in today’s call. Also joining me today is our Chief Financial Officer, Joe Baty. We are pleased to report 5.2% net sales growth in the fourth quarter led by growth across Synergy Worldwide, NSP Russia, Central and Eastern Europe and China. It’s been a very busy year for Nature’s Sunshine. After several years of investment, we received our direct selling license in China during the second quarter and have begun expanding our sales activities in this important market. Additionally, we have seen renewed growth in NSP Russia, Central and Eastern Europe and Synergy had a good finish to the year benefiting from enhanced distributor engagement in Korea. We began implementation of a new ERP system in the second quarter creating some disruption to our business that led to higher levels of distributor and customer attrition and negatively impacted sales in North America. However, we believe these disruptions are behind us and we are now focusing on improving North America’s trends. As we had indicated a couple of quarters ago, we are now well along in the process of evaluating our cost structure and the goal of ensuring our corporate infrastructure as appropriately sized to efficiently support our long-term effectives with a goal of improving profitability. During the fourth quarter, we took some initial actions to reduce our operating cost, which resulted in some restructuring and severance costs. We plan to continue to evaluate our cost structure and make changes where appropriate to ensure our corporate structure is appropriately sized. Before I turn the call over to Joe to discuss the financial results, let me provide some additional update on our business and our initiatives. Beginning with China, which is generating $7 million of revenue in the quarter, we continue to see year-over-year growth and the business continues to develop, including growth for the retail club model introduced last year. During the fourth quarter, we renewed our GMP license for Hangzhou manufacturing plant, where we plan to locally manufacture products and we continue to lay the groundwork for increased Chinese OEM manufacturing solutions to support upcoming launches. In November, we completed a successful conference in Suzhou with approximately 1,800 customers and independent service providers in attendance. We launched a new online training broadcast and product podcast program, enhance our distributor education and compliance platform and are progressing with development of a WeChat robot tool providing online support for customers. We continued to be encouraged about the development and the opportunity in this new market and our focus on building a long-term profitable business in China. We have built an infrastructure to support our expected growth and as such our market is not yet positively contributing to earning. As our business grows and we get through the initial development we do anticipate the market will become profitable. As I noted we have seen improvements in Synergy Worldwide as the year progressed, primarily in Korea, our largest Synergy market. We are pleased with the enhanced distributor engagement we are seeing particularly among our field leadership. In November, we had over 3,000 distributors attend our National Convention in Seoul, where we launched Vita Lift, Synergy’s first foray into the energy drink market. During the fourth quarter, we also launched a new global website enhancing the distributor and customer experience through streamline ordering and enrollment. In 2018, we anticipate to further build the partner strength in Asia Pacific region with the launch of new products and tools. In NSP America as we continue to report modest declines during the fourth quarter, we have seen a moderation in the pace of decline as the ERP driven customer service disruptions that began last April have been largely result. We planned to refocus our distributing customers on our products and business initiative. During the fourth quarter the NSP Americas team was successful in reactivating and re-engage customers and managers through win-back campaign. Although we continued to face a difficult year-over-year comparison in the first quarter, before we anniversaried last year’s disruption, we are seeing signs that the business is stabilizing. Moving to NSP Russia, Central and Eastern Europe, which was one of our strongest markets in terms of growth for both the fourth quarter and full year, we believe that our initiatives over the last year plus including pricing adjustments, regional product kit launches and evaluate new product opportunities have the business well positioned. The launch of our beauty care during the fourth quarter was the success providing strong initial sales. For 2018, we anticipate an effort to re-promote kits launched in 2017, including efforts to reinstate customers to the business and focusing on supporting distributor success. Our growth and stability in the market along with our strong product portfolio is attracting experienced direct sellers to our business. With that let me turn the call over to Joe for a detailed discussion of our fourth quarter financial results.