Garry Saunders - Executive Vice President and Chief Operating Officer
Analyst · UBS. Please proceed
Thank you, Simon. As we mentioned on our last call, the fourth quarter was expected to be a transitional period as we reconfigured Crown Macau to accommodate additional rolling chip capacity with the commensurate reduction in mass market tables and gaming machines. We accomplished our goal of completing the physical reconfiguration of the gaming space at Crown Macau during the fourth quarter, realigning the property with its core strength, which is a dedicated rolling chip table games market. This reconfiguration resulted in an extensive amount of property renovation and was literally the second pre-opening exercise for the property in 2007. The complete program of gaming floor reconfiguration spanned 12 weeks and included significant capital works across three levels of the casino. During most of this period, potential gaming capacity was reduced by approximately 40% and access to our casino food and beverage outlets was restricted. Thus, we were forced to operate the property in less than optimal condition, as well as the physical property reconfiguration, we recruited an additional 350 table gaming staff to cater for the anticipated growth. We successfully launched the operations of AMA at Crown Macau on schedule, on December the 15th. By any measures, they hit the ground running and we view AMA's immediate success in capturing significant market share as resounding validation of our strategy. Operationally, the launch was smooth and we look forward to working with Ted Chan, the CEO of A-Max and his team to drive further improvements to our market share over the coming months. We will also continue to fine tune our margins and efficiencies at the property, as well as access various viable options to increase gaming capacity. January was the first full month of operations at Crown Macau under this business model and initial results are very encouraging. As many of you already know, AMA's rolling chip turnover was at a monthly run rate of approximately HK$30 billion, in December last year. This increased to HK$40 billion in January. Our total table games market share was 16% in January and in the same period, our total market share in the VIP segment registered a market leading 21%, based on gross gaming revenue. Year-to-date, we believe that Crown Macau generated the highest rolling chip turnover of any single property in Macau. We estimate our total February table games market share to be approximately 18% month-to-date. Furthermore, we believe we've a potential for further improvement in gaming volume over the coming months. On a per unit basis, our sequential performance from third quarter '07 to fourth quarter '07 has been impressive. Specifically, our win per machine per day increased from US$85 in the third quarter to US$145 in the fourth quarter. And our win per table per day increased roughly from US$6,500 to over US$14,000, over the same period. Though that's a relatively small contributor to Crown Macau's overall results, we believe that our mass market offering to date provides a significantly improved and more compelling and exciting gaming environment as a consequence of our recent efforts to optimize mass market capacity at the property. Year-to-date in 2008, our win per gaming machine per day and win per table per day metrics have further improved to approximately US$165 and US$29,000, respectively. I am pleased to report that our business operating levels have been solid through Chinese New Year and we've not experienced any noticeable impact on inbound visitation as the result of the recent and devastating snowstorms in central and southern provinces of Mainland China. Rolling chip table games hold percentage was roughly 3% in January and remains above 3% thus far in February, in excess of our 2.7% targeted hold. Life-to-date hold percentage at Crown Macau is approximately 2.7%. We expect that this significant increase in rolled volumes since AMA commenced its operations at Crown Macau will have the impact of reducing the volatility and hold percentage between reporting periods. On City of Dreams, good progress has been achieved during the past few months, and we expect to top out the first tower by the end of the current quarter. As the project transitions from using initial cost estimates to securing hard pricing course for individual contractor packages, we determine a much more accurate picture of completion cost for the project as a whole. We've currently priced with hard digits [ph] approximately 51% of the total City of Dreams project, and roughly 71% specifically as the project's Phase I components. Current information indicates that the construction program is intact, but that the total cost will be within a 5% sensitivity range to our overall budget. We will continue to monitor and assess this as further detailed pricing information becomes available. Now, I'll turn the call back to Simon.