Selim A. Bassoul
Analyst · Larry De Maria with William Blair. Your line is now open
So Larry, I will answer that. First of all, I keep on talking about second half of the year. So, most probably as our testing, and if you go back to – I've been at this, I've been doing this, me and Tim for over 20 years. So we are most probably the longest standing executives in this industry doing that. So I have always said, if you go back to 20 years of me talking on conference calls, or 15 years or 12 years or 5 years, our basically testing with our customer takes usually 18 to 24 months for it to take place. And so, when I say I'm optimistic in fourth quarter, meaning it will generate results in a year to 18 months later. So part of our business, being so innovative where we get customers to come to us seeking solutions, they test because they are not changing a range to another range. That's not what you are doing. This is not a price play. They don't come to Middleby because they are looking for a discounting. They come to us because they are looking for an innovative solution, innovative solution meaning it's disruptive in their kitchen. It's disruptive in the way the flow of their labor going in. So, when I look at why I'm now confident, because we are heavily, and me personally, aware of every chain spending time and energy with us having sent through people and flying people away from their corporate offices in our labs, through many of our divisions spending time evaluating, and we have tests in place that have been put in place in several chains, more than one or two stores, so in some of them we are at 50 stores, in some of them we're at 10 stores, some of them we are at three stores, and I have seen the highest number of testing ever in my tenure at Middleby has been the highest ever seen. So, from that perspective, I'm very comfortable. People don't [spend] [ph], especially today where every change is lean, they would not be sending people to Middleby if they didn't see something that makes sense. Otherwise, they would have come in and tested for maybe a month and then they moved on, they maybe moved to our competitors or moved somewhere else. But they are here conducting a solo testing in our lab and in the field. So that's number one. Number two, why am I confident? Because we have concept that today continues to be growing for us, and those concepts have been literally grocery and convenience stores are becoming a strong driver for us. It's a smaller segment for us but it's growing pretty fast. I look at Mediterranean concepts, chicken, pizza, coffee chain, and Asian concepts are driving strong growth not only second half of this year, as well in the next year. And those concepts continue to be some of the ones that we are testing with and doing extremely well for us. The next one where I'm seeing significant change flocking to us is about this labor. So, labor has become finally an issue that I've been talking about labor, we did Chili's almost four years ago and Chili's was most forward-thinking casual dining chain when they came in and said, I need to attack my labor tissue because it's creating a climate of instability in our stores. Consistently people are churning out. We have positions in our field and our kitchen, and it's cost us a lot of money. And they saw that prior to the minimum wage issue and now basically broadcast on every media that minimum wage has to go up in the restaurant business. However, many of our other chains were very slow to follow suit. Today, it's not the case. We have more and more chains coming to us looking at how to resolve labor issue, how do we offset the higher cost of labor through automation. So, automation, grocery store and convenience stores, Mediterranean concept, chicken concept, pizza stores, coffee chains, Asian concept, are all a big driver in second half of this year.