Terry D. McNew
Analyst · Wells Fargo Securities. Your line is now open.
Let me take your first question and I will -- throw over item two and three to Tim. But Texas as you know is the largest NTA for ski, wake. It’s about 2x larger than California and Michigan which are close number two and number three. We continue to increase in share in Texas and do really well. As I mentioned Dallas/Fort Worth is double business in the last 24 months. California we've added dealers, that is going extremely well. Our Northern California long time dealer Norcal, continues to do well. And we’ve mentioned this before, both states we were underpenetrated, under our national average for market share. So we are improving well there. Michigan, we have the highest market share of any fiberglass boat, so we continue to -- Action Watersports continues to do extremely well. The Northeast is doing good. Southeast is doing good. And one thing that we're very excited about is Action Watersports is now our dealer in the Orlando area. They purchased the former USA Water Ski Hall of Fame right off by four just west of Disney. They're doing a soft opening. Well they did last month and they will be -- in the next six months they’re doing some construction. But they’re an incredibly efficient and effective retailer, so we are looking forward to capturing market share in Florida. So, when you talk about Canada, I will remind you two years ago, Tim and I, when the Canadian dollar devalued pretty rapidly, not quite but almost 2 years ago, and at the same time oil prices dropped dramatically, so Western Canada as you know is very commodity driven, very oil-based. We didn't throw money at it, we took the commitments in our dealers and Canada down 30% to 50% in model year '16. They were very appreciative of it, saved us dollars. But traditionally, Canada had been about 15% of our wholesale volume, U.S had been about 70%, rest of the world about 15%. So during that time in '16, our U.S volume became about low 80%. Canada dropped down to about 11%, the rest the world was about the 8%. In '17 we started seeing Canada return. And now in model year '18, they are back to their traditional about 15% of our wholesale business. So we're very comfortable with that and we continue to see opportunities for growth, to your point, in Canada. And that that was a -- we think absolutely the right thing to do. And we've been very, very profitable and seeing our sales not only in wholesale, but at retail improved dramatically in Australia. We are up significantly there. And now we're starting to see Europe finally come back. So as I mentioned in the prepared remarks, every area of the world is performing really well.