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Masco Corporation (MAS) Q2 2026 Earnings Report, Transcript and Summary

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Masco Corporation (MAS)

Q2 2026 Earnings Call· Wed, Jul 29, 2026

$72.67

-10.93%

Masco Corporation Q2 2026 Earnings Call Key Takeaways

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Masco Corporation Q2 2026 Earnings Call Transcript

Operator

Operator

Good morning, ladies and gentlemen. Welcome to Masco Corporation's Second Quarter 2026 Conference Call. My name is Rob, and I will be your operator for today's call. As a reminder, today's conference call is being recorded for replay purposes. [Operator Instructions] I will now turn the call over to Renee Benedict, Vice President, Investor Relations and Corporate FP&A. You may begin.

Renee Benedict

Analyst

Thank you, operator, and good morning, everyone. Welcome to Masco Corporation's 2026 Second Quarter Conference Call. With me today are Jon Moody, President and CEO of Masco; and Rick Westenberg, Masco's Vice President and Chief Financial Officer. Our second quarter earnings release and the presentation slides are available on our website under Investor Relations. Following our remarks, we will open the call for analyst questions. Please limit yourself to one question with one follow-up. If we cannot take your question now, please call me directly at (313) 792-5500. Our statements today will include our views about our future performance, which constitute forward-looking statements. These statements are subject to risks and uncertainties that could cause our actual results to differ materially from the forward-looking statements. We've described these risks and uncertainties in our risk factors and other disclosures in our Form 10-K and our Form 10-Q that we filed with the Securities and Exchange Commission. Our statements will also include non-GAAP financial metrics. Our references to operating profit and earnings per share will be as adjusted, unless otherwise noted. We reconcile these adjusted metrics to GAAP in our earnings release and presentation slides, which are available on our website under Investor Relations. With that, I will now turn the call over to Jon.

Jonathon Nudi

Analyst · UBS

Thank you, Renee. Good morning, everyone, and thank you for joining us. We have delivered strong results in the first half of the year while navigating a macroeconomic and geopolitical environment that remains dynamic. As I outlined at our Investor Day in May, we are committed to driving above-market growth through our consumer-driven strategy by leveraging our industry-leading brands, expanding our commercial capabilities and enhancing our operational excellence. Our teams have remained focused on execution, and I am pleased with the progress we are making. Please refer to Slide 5, where I will highlight a few recent examples that demonstrate how our teams are creating value through strong brands, innovative new products and exceptional customer service. First, Delta Faucet Company continues to execute on its new product road map, successfully launching 5 new kitchen and bath collections across is Delta, Brizo and Newport Brass brands. These launches broaden our portfolio with compelling new designs and finishes, enhancing consumer choice and supporting our focus on innovation, brand strength and long-term growth. Additionally, Delta received the JD Power customer service certification for the fifth straight year, a testament to the team's unwavering focus on customer satisfaction and is a long-standing commitment to delivering industry-leading service and support. Then lastly, we celebrated Hansgrohe's 125th anniversary. We are proud to recognize the brand's remarkable legacy of innovation, craftsmanship and design excellence, which has helped make it a global leader in premium water experiences, and a key contributor to Masco's success. With that, let's turn to our second quarter financial results. Please refer to Slide 6. Overall, our underlying second quarter and first half performance was in line with our expectations and reflects the resilience of our business and the strength of our execution. In addition, during the second quarter, we began to receive IEEPA tariff refunds and recognize the benefit. The benefit of these refunds was partially offset by targeted strategic investments to support growth as well as by employee-related incentive compensation costs associated with this favorable impact. Overall, we recorded a net tariff refund benefit of approximately $95 million during the quarter. Our net sales in the second quarter decreased 3%, which were impacted by a challenging comparison to the prior year as well as the targeted strategic investments we recognized in the quarter. If you exclude the impact from the strategic investments, net sales in the second quarter will be roughly in line with the prior year, and our sales in the first half of the year would be up low single digits consistent with our expectations. Operating profit was $482 million, an increase of 17%. Operating profit margin was 24.2% and earnings per share grew 26% during the quarter to $1.64 per share. Turning to our segments. Plumbing Products sales decreased 3% in local currency. However, excluding the impact of the targeted strategic investments, Plumbing segment sales would have been in line with the prior year. North American sales decreased 6% in local currency, driven by the strategic investments, which accounted for more than half of this year's year-over-year impact. In addition, North American sales were also impacted by a challenging comparison to Q2 2025 with sales increased mid-single digits. When you viewed over the first half of the year, excluding the impact of the strategic investments, our North American plumbing sales grew low single digits, in line with our expectations, and we remain confident in the strength of our competitive position across our channels. We continue to gain share through our e-commerce leadership, innovative products and exceptional customer service. Turning to international Plumbing. Sales increased 4% in local currency, driven by growth across many European markets, particularly in Germany, partially offset by the ongoing weak market in China. This strong performance driven by volume growth and pricing actions demonstrates the strength of the Hansgrohe brand and the team's execution across our geographic markets. Operating profit for the Plumbing Products segment grew 26% to $361 million and operating margin expanded to 27%. Turning to our Decorative Architectural segment. Sales decreased 4% and our momentum in propane continued in the second quarter, with sales growing mid-single digits as our offering continues to resonate with Pro customers. As we invest alongside our partner, the Home Depot, we are confident in our ability to drive further share gains and capitalize on the significant growth opportunities ahead. DIY paint sales decreased high single digits given the ongoing challenging industry dynamics. In addition, Performance in the quarter was impacted by the customer transition of our primary and applicator business we discussed in our fourth quarter 2025 earnings call in February. We do not expect this transition to have a meaningful impact in the second half of the year. Despite these factors, our expectation for full year DIY paint sales to be down mid-single digits remains unchanged. We believe Bayer is well positioned as the #1 DIY brand with leading positions in color, quality and value. Operating profit for this segment was in line with the prior year at $148 million, and operating margin was 22.6%. Turning to capital allocation. Our strong cash flow and previously announced accelerated share repurchase program allowed us to return $454 million to shareholders this quarter through dividends and share repurchases. Additionally, as we continue to actively manage our portfolio and focus on our core industry-leading brands, we recently divested Bristan Group, a U.K. plumbing business. We believe Bristan has a strong future with FM Matson Group, while allowing us to focus on Hansgrohe as our core international plumbing business combined with the actions we are taking to improve efficiency and strengthen execution across the business. We are encouraged by our first half performance, which reflects our team's strong execution and focus on operational excellence. We are also continuing to implement the restructuring actions we previously shared in order to better align our cost structure and enhance our flexibility to invest in future growth opportunities. As we look to the balance of the year, uncertainty in the macroeconomic and geopolitical environment remains However, our first half performance reinforces our confidence and the resilience of our business, the strength of our brands and our ability to execute in a challenging environment. With our strong first half performance and the benefit of the net tariff refund impact, which represents an estimated $85 million for the full year. We are raising our 2026 earnings per share guidance to $4.40 to $4.60 from our prior range of $4.10 to $4.30. Consistent with our prior guidance, we continue to expect that our sales will be up low single digits for 2026 and that commodities will remain elevated in the back half of the year. Rick will share additional details of our guidance in a few moments. While uncertainty remains in the near term, we continue to focus on executing the actions within our control and positioning the business to capitalize on the opportunities ahead. The long-term drivers of repair and remodel activity, including strong home equity levels an aging housing stock and pent-up demand for home improvement projects remain firmly in place. As market conditions improve, we expect these fundamentals to provide meaningful support for growth. At the same time, we're making investments in our business and taking actions to improve operational performance, ensuring we are well positioned to capitalize when market conditions return to more historical growth rates, supported by a portfolio of market-leading brands, robust cash generation, and the investments and actions we are taking to strengthen our operating performance and enhance execution across the business, we believe Masco is well positioned to deliver above-market growth and continue to create long-term shareholder value. With that, I'll now turn the call over to Rick to go over our second quarter results and 2026 outlook in more detail. Rick?

Richard Westenberg

Analyst · UBS

Thank you, Jon, and good morning, everyone. Thank you for joining. As Renee mentioned, my comments today will focus on adjusted performance. Turning to Slide 8. Sales decreased 3%, with currency having a minimal impact on our second quarter results. In local currency, North American sales decreased 5%, while international sales increased 4%. North American sales were impacted by a challenging comparison to a strong Q2 last year. as well as targeted strategic investments to support growth. Gross margin in the second quarter was 43.8%. The overall performance versus prior year was primarily driven by the net benefit from the IPA tariff refund with underlying performance largely in line with the prior year. SG&A as a percent of sales was 19.6% and was impacted primarily by higher employee-related costs, including incentive compensation. Operating profit grew 17% to $482 million in the quarter, and our margin expanded to 24.2%. Operating profit was driven by the approximately $95 million net tariff refund benefit, pricing actions and cost savings initiatives. This was partially offset by lower volume and higher commodity, tariff and employee-related costs. Our EPS grew 26% to $1.64 per share in the quarter. Turning to Slide 9. Plumbing sales decreased 3% in the second quarter. Currency had a minimal impact on our results. The year-over-year performance was primarily driven by lower volume and the recognition of targeted strategic investments in North American plumbing, partially offset by higher international volume and pricing actions across the segment. In local currency, North American plumbing sales decreased 6% in the quarter. This was primarily driven by a challenging comparison to a strong second quarter last year and the targeted strategic investments. Looking at our North American plumbing performance in the first half of the year, sales increased low single digits, excluding the impact of the strategic investments. This performance which was driven by strong growth at our Delta Faucet and Watkins Wellness businesses was in line with our expectations, giving us confidence to deliver low single-digit growth for the year. In local currency, International plumbing sales increased 4% in the quarter. Hansgrohe grew in many of its European markets, including its key market of Germany. This growth was partially offset by continued softness in China. Segment operating profit in the second quarter increased 26% to $361 million and operating margin expanded to 27%. Operating profit was driven by the net tariff refund benefit pricing actions and cost savings initiatives. This was partially offset by lower volume and higher commodity, tariff and employee-related costs. Turning to Slide 10. Decorative Architectural sales decreased 4% in the second quarter. Our strong PRO paint performance continued with sales increasing mid-single digits in the quarter. DIY paint sales decreased high single digits in the second quarter, reflecting ongoing weakness in the DIY paint market and the unfavorable impact from the customer transition of our primer and applicator business. We do not expect this transition to have a meaningful impact on our results in the back half of the year. Overall, our paint sales remain largely in line with our expectations and we continue to anticipate full year PRO paint sales to increase mid-single digits, and DIY paint sales to decrease mid-single digits. Operating profit in the second quarter was $148 million operating margin was 22.6%. Operating profit was in line with the prior year, with cost savings initiatives and increased pricing, offset by lower volume and higher commodity costs. Turning to Slide 11. Our balance sheet remains strong with gross debt-to-EBITDA at 2.1x at quarter end. We finished the quarter with $1.5 billion of liquidity, including cash and availability under our revolving credit facility. Working capital was 19.8% of sales at quarter end. As expected, working capital balances in the first half of the year remained elevated due to the impact of tariffs. However, we continue to anticipate working capital as a percent of sales will be approximately 16.5% at the end of the year. Our strong cash performance enabled us to return $454 million to shareholders through dividends and share repurchases, including the repurchase of $390 million of stock in the second quarter, as we executed on our $300 million accelerated share repurchase program that we announced in May. With our ASR and the benefit from the tariff refunds, we now expect to deploy approximately $1 billion towards share repurchases or acquisitions in 2026, up from our previous expectation of at least $800 million. Now let's turn to Slide 12 and review our outlook for 2026. Our underlying performance in the first half of the year was strong and largely in line with our expectations. As a result, we are maintaining our full year outlook while incorporating the estimated $85 million full year net benefit from the IPA tariff refunds, essentially all in our Plumbing segment. For Masco overall, we continue to expect 2026 sales to be up low single digits and now expect our operating margin to expand to approximately 18%, up from our previous guidance of approximately 17%. Turning to our segments. In our Plumbing segment, we continue to expect 2026 full year sales to be up low single digits and now expect our operating margin to expand to approximately 20%, p from our previous guidance of 18%, driven by the net tariff refund benefit, pricing discipline, operational efficiencies and continued cost savings initiatives. In our Decorative Architectural segment, we continue to expect 2026 sales to be roughly flat with the prior year and our operating margin to be approximately 19%, with a continued focus on cost savings initiatives. Finally, as Jon mentioned earlier, we are increasing our 2026 EPS estimate to be in the range of $4.40 to $4.60 per share, up from our previous guidance of $4.10 to $4.30 per share. This continues to assume a $200 million average diluted share count for the year and a 24.5% effective tax rate. Additional financial assumptions for 2026 can be found on Slide 15 of our earnings deck. With that, I would like to open up the call for questions. Operator?

Operator

Operator

[Operator Instructions] Your first question comes from the line of John Lovallo from UBS.

John Lovallo

Analyst · UBS

The first one is just on the thought process behind, including the IEEPA tariff refund in the core numbers. And then also along those lines, why is the full year benefit of $85 million, $10 million less than the $95 million that was incorporated in the first quarter?

Richard Westenberg

Analyst · UBS

John, it's Rick. In terms of incorporating the IEEPA tariff refunds, we thought it was appropriate to include in terms of providing financial forecast for the full year and obviously provides explanation in terms of our guidance for the year. We did, obviously, as you saw throughout our prepared remarks, quantify the impact on a net basis for the quarter at $95 million and for the year at $85 million. So we created that visibility. In terms of the difference between the quarter impact and the calendar year impact is really an accounting convention. It's really related to employee-related incentive comp that is not able to be booked in the full amount in the quarter in Q2 gets amortized over the remaining part of the year. So that $10 million delta you'd expect to see in the second half of the year.

John Lovallo

Analyst · UBS

Okay. Understood. That's helpful. And then what drove the strength in the deck a margin of 22.6% in it seems to imply a deceleration in the back half? And what would be driving that?

Jonathon Nudi

Analyst · UBS

John, it's Jon Nudi. We feel overall good about our momentum on Behr, particularly on the PRO paint side of things and very much remain on track with our business up mid-single digits. DIY was more pressured, obviously, in the quarter. Part of that was the primary conversion at one of our key customers last year. I'd say our underlying performance was very much in line with what we expected. From a margin standpoint, we recognize that the market is challenging, and the Behr team has been taking actions to really reduce cost and really try to mitigate as much inflation as possible. So I would say the margin impact is really due to the efforts of the team to focus on driving cost out, while recognizing the market is likely to remain soft, particularly in the DIY side of the business moving forward.

Operator

Operator

Your next question comes from the line of Sam Reid from Wells Fargo.

Richard Reid

Analyst · Sam Reid from Wells Fargo

Wanted to drill down a little bit on the plumbing top line in greater detail. You talked to strategic investments in plumbing as being a key driver behind the year-over-year change in revenues. Could you just elaborate on what those strategic investments were? And did that involve stepping up promos in any way?

Jonathon Nudi

Analyst · Sam Reid from Wells Fargo

Hey Sam, it's Jon. I guess maybe taking a step back and ladder back to our strategy that we one or an Investor Day in May, really, we're trying to accelerate growth through a consumer-driven strategy. And 3 key focus areas: one, really industry-leading brands, second expanded commercial capabilities and finally, enhancing our operational excellence. We had the opportunity in accord to make some investments to really jump start our strategy and really set us up for accelerated growth as we move to the future. And for competitive reasons, we're not going to detail each of those investments, but rest assured that they align squarely to those 3 areas and our strategy that I talked about. We feel like there's going to be a strong ROI. And particularly when it comes to promo, I can tell you that's not necessarily the focus. And certainly, we're trying to invest for the longer term to make sure that we can deliver our strategy.

Richard Reid

Analyst · Sam Reid from Wells Fargo

That's helpful. Maybe just following up here. You obviously sell a lot of plumbing product into the home centers and the home centers are very notorious for being quite price sensitive with their customers. Have you -- how is the dialogue gone with the home center channel? And are they looking for any reinvestment back in price as you receive tariff refunds?

Jonathon Nudi

Analyst · Sam Reid from Wells Fargo

Yes, I would say that channel like all of our channels, obviously remain competitive. And I think that the conversation is really about how do we drive the category. And our plumbing business, particularly in North America, has been strong for quite some time, really growing faster than our competition. and that's what we continue to focus on. So I would say our conversation is more about the category, how do we grow, and how do we innovate, how we continue to build our brands and really leverage our portfolio. We talked at the Investor Day about our luxury portfolio and how strong momentum has been, and we continue to make sure that we grow really across all of our different parts of the business. So specifically, again, we're focused on the long term. Our partners are as well, and that's where most of our conversations have been.

Operator

Operator

Your next question comes from the line of Matthew Bouley from Barclays.

Matthew Bouley

Analyst · Matthew Bouley from Barclays

Just another one on the strategic investments in Plumbing. I guess the question is this kind of onetime? Or should we assume that this is kind of all gone by Q3? Is there sort of a customer transition situation here like we're seeing in decorative architectural right now? And then you mentioned the improvement in ROI over time, but just how should we think about what the eventual benefits of these investments might look like and when that would arrive.

Jonathon Nudi

Analyst · Matthew Bouley from Barclays

Matt, what I would say is we try to contain the impact of the EPA tariff refunds in 1 quarter. So I would say they were onetime in nature. And again, for competitive reasons, where I can give a lot of detail, but the ROI is strong for the longer term. And I think it will play out in future quarters. And again, importantly, it very much ladders back to our strategy of accelerating top line growth. So we feel good about these investments. I wouldn't expect just hear about these ongoing really isolated to Q2 of 2026.

Matthew Bouley

Analyst · Matthew Bouley from Barclays

Okay. Got it. And then secondly, just wanted to kind of drill down into the raw material environment and looks like some of the metals, copper, especially may still be drifting higher relative to your prior quarter. So just curious what you're assuming from a raw material perspective going forward and sort of timing of all that.

Richard Westenberg

Analyst · Matthew Bouley from Barclays

Sure, Matt. It's Rick. So what we've seen in terms of the commodity inflationary landscape is for the first half of the year, a low single-digit inflationary dynamic, both in terms of our plumbing and our decorative segment. But as you articulated, we've seen upward pressure, both from a copper and metals input standpoint, as well as from an oil as we've always seen across the sector. And that's putting pressure in the second half of the year. Our commodity inflation expectations in H2 are in for the calendar year overall. Our mid-single digits, both for the Plumbing and Decorative Architectural segment. It's something that we're monitoring very closely that's factored into our guidance for the year. But it's something that we are managing. And as we've articulated in the past, and have a track record of doing its work to offset and mitigate those headwinds, and that's what we've contemplated in our expectations for the rest of this year.

Operator

Operator

Your next question comes from the line of Stephen Kim from Evercore.

Stephen Kim

Analyst · Stephen Kim from Evercore

On the strategic investments. I guess something I was curious about is, are you implying that you would not have investment had the IEEPA refund occured? Or would you have spread out over a longer time -- if you can just give us some color on [indiscernible]

Richard Westenberg

Analyst · Stephen Kim from Evercore

Stephen, it's difficult. There's some interference. Would you mind repeating your question?

Stephen Kim

Analyst · Stephen Kim from Evercore

I'm sorry. Yes, I was asking whether the strategic investments you made, would you have made them had you not received the refund?

Richard Westenberg

Analyst · Stephen Kim from Evercore

Yes, Stephen, it's Rick. I think if I understood your question correctly, effectively, what we've done is, overall, we're investing in growth. You see that as a continued theme in terms of investing in our brands, our products or services and so that's a continued effort from our standpoint to double down on our growth narrative. I think as it pertains to the IEEPA tariff refund, we send opportunity to be selective in terms of redeploying some of that to enhance our investments in growth. So it is opportunistic and is building upon our other growth initiatives overall.

Stephen Kim

Analyst · Stephen Kim from Evercore

Okay. Got you. And then I guess second question relates to Behr, sort of following up on your comments that you had -- you drove some costs out I guess I was curious if you could elaborate a little bit more on that. And again, if this is something that you see as sort of a onetime in nature sort of event? Or was the timing accelerated this quarter for a particular reason, if you could just give us some color on that.

Jonathon Nudi

Analyst · Stephen Kim from Evercore

Yes, Stephen, it's Jon. So as we exited 2025, we were clear that the core remain challenged, particularly in DIY. So we announced some restructuring actions coming out of 2025, which we're playing out in market today. And we're going to continue to stay aggressive, obviously, in driving our top line try to get back to the growth that we expect to see. But at the same time, making sure we have the appropriate cost structure with where the market is today. So this isn't something new. It's something that, again, we have talked about in the past. You're starting to see the benefits of those restructuring actions start to hit the P&L.

Operator

Operator

Your next question comes from the line of Trevor Allinson from Wolfe Research.

Trevor Allinson

Analyst · Trevor Allinson from Wolfe Research

A follow-up question on your inflation expectations. I think a peer of your words yesterday was talking about pain inflation maybe exiting the year closer to high single digits. So across both of your businesses, maybe can you talk about where you're expecting input cost inflation to be kind of exiting 2026? Or if you think the year-over-year inflation impact would be pretty similar between 3Q and 4Q?

Richard Westenberg

Analyst · Trevor Allinson from Wolfe Research

Sure, Trevor. It's Rick. What I would say is it's obviously a volatile situation out there. We monitor it closely. But as you've seen, as we've all seen oil prices jump around just given the conflict in the Middle East. So it's a tough one to call per se, but I would say our expectations for the balance of the year as we articulated a mid-single-digit inflation, and that's a reasonable run rate as we think about as we exit the year. But again, that's something that we're tracking very closely, and we'll respond accordingly.

Trevor Allinson

Analyst · Trevor Allinson from Wolfe Research

Okay. Makes sense. And then second question on debt Arc margin guidance. It seems to imply that margins could be down more than 100 basis points in the second half of the year, presuming there's some volume headwinds there. DIY is still pretty weak. But is it -- is there also a price cost headwind that is more timing related with your largest customer, just given the nature of the relationship you have there? And if that's the case, then would you expect some price cost recovery as you get in early next year?

Richard Westenberg

Analyst · Trevor Allinson from Wolfe Research

Trevor, it's Rick. In terms of the back half of the year for Decartes a couple of factors at play. One is employee-related costs in terms of incentive compensation, which we've referenced a little bit earlier, but also to -- you've been is a bit of timing in terms of our investments for growth. I mean we talked about strategic investments in the plumbing space. But as I referenced earlier, we're making investments across the board. And there's just some timing elements to that in the back half of 2026. And then finally, the commodity headwinds that we referenced before. We're not going to talk about pricing with our customers. It's something that we track. And as we've articulated before, we look for -- we have an agreement with our biggest channel partner to be price cost neutral. And so it's something that we aim to do. But as we've articulated a couple of times and I know a dialogue more broadly in terms of the commodity inflation, it's a factor that we're seeing in the second half of the year.

Operator

Operator

Your next question comes from the line of Susan Maklari from Goldman Sachs.

Susan Maklari

Analyst · Susan Maklari from Goldman Sachs

Good morning, everyone. My first question is maybe referring a bit more to the wellness part of the business, which is something that you talked a lot about at your Investor Day. Can you give us an update on how Watkins performed in the quarter, and how that aligns with the overall strategy that you talked to? And then maybe within that, just an update on the health of the consumer and especially at the higher end, what you're seeing there?

Jonathon Nudi

Analyst · Susan Maklari from Goldman Sachs

Sue, it's Jon. We continue to remain excited about our wellness business, as we talked about at the Investor Day. It's really driven off a secular long-term trend with a lot of tailwinds. And we continue to see good growth. We saw a good quarter overall and wellness with spa going up nicely and saunas continued to grow at a very rapid rate. And the reality is, it is a case shipped economy, and I think the upper income consumer continues to hang in there pretty strongly. So we've seen good momentum on that business. We expect to see good momentum as we move throughout the year as well.

Susan Maklari

Analyst · Susan Maklari from Goldman Sachs

Okay. All right. That's helpful. And then one of the initiatives that you've also talked about is improving your working capital this year and focusing on some of the cash generation of the business. I guess just given all the puts and takes that we're seeing coming through, talk about the ability to generate that cash? Any thoughts on working capital and what that implies in terms of your priorities for capital allocation?

Richard Westenberg

Analyst · Susan Maklari from Goldman Sachs

Sure, Sue. It's Rick. So in terms of our working capital expectations, we articulate, at least in my opening comments, where we're trending year-to-date, which is a bit higher just given the tariff impact on working capital and what I mean by that is with the higher tariff and commodity costs for that matter, you have higher input costs that flow into inventory and receivables. And then in terms of payment terms, the tariff payment terms are shorter than our regular payment terms. And so that has implication on our working capital. That said, we continue to be very disciplined on working capital to make sure we've got enough inventory and safety stock, but otherwise really focused on being lean and focused on managing that for cash flow purposes. And as I articulated earlier, our expectations for the ending working capital balance is at about 16.5% of sales, which is consistent with historical levels. And overall, taking a step back, our cash flows were strong. I mean it's one of strong attributes of our business model as we convert much, if not all, of our earnings into cash. And that really enables us to reinvest in the business. make sure we have a very strong balance sheet and returning cash to shareholders through dividends and share buybacks. And as you heard earlier, we've increased our expectations of cash available for share buybacks or M&A to $1 billion for the year. And that's a reflection not only of the ASR and the funding through a term loan, but also the cash flows from the business. And so we feel really strong both the cash health and the cash performance of the business.

Operator

Operator

Our next question comes from the line of Phil Ng from Jefferies.

Margaret Grady

Analyst · Phil Ng from Jefferies

It's Maggie on for Phil. I just wanted to go into the pricing impact in the quarter. Maybe if you could break out any color by segment? And then just more overall how you would characterize the current pricing environment? Are you seeing any change in price elasticity or pricing fatigue following several years of kind of outsized pricing?

Jonathon Nudi

Analyst · Phil Ng from Jefferies

Yes. Maggie, it's Jon. I would tell you that we saw on an underlying basis, the pricing consistent with what we would have expected. So taking out the onetime impact of the tariff refund to that benefit and some of the investments we made pricing for plumbing, it was up mid-single digits and pricing for pain was up low single digits. That's very consistent with what we would have expected. We continue to work hard to limit the amount of price we have to take. It starts with and really optimizing our footprint. And the team has moved quickly over the past year to really do that after tariffs were put into place a year ago, April. In addition to that, we are working on restructuring and taking cost out of our own company so that we can be as efficient as possible. And then finally, where necessary, we will price and really pleased with how the team has approached pricing. It's taken a strategic [indiscernible] to it. We're leveraging some of our strategic revenue management tools. and overall feel like we priced it in an appropriate way. We continue to see good momentum in our market, whether it be on plumbing or other businesses as well, as where we believe that we continue to gain share across almost every channel. So feel good about our initiatives and the way that we're pricing and we'll continue to assess the market and commodities as we go through the back half of the year.

Margaret Grady

Analyst · Phil Ng from Jefferies

Okay. Great. And then obviously, a dynamic cost environment. But any update on how potential changes in Section 232 or the 301 tariffs are impacting you? And then does the back half guide assume any incremental pricing coming through? Or is it all already in place?

Richard Westenberg

Analyst · Phil Ng from Jefferies

Sure, Maggie. It's Rick. You articulate is a dynamic environment out there in many respects, but certainly with regards to the tariff environment, and what I would say is our guidance and our expectations for the rest of the year do contemplate the tariffs that are in place as we stand today. So inclusive of the 232 tariffs on copper, steel and aluminum, as well as the Section 301 tariffs that were just implemented a few days ago, that amount to about 10% to 12.5% that effectively replaced the Section 122 tariffs that expired on July 24. So that's all contemplated in our guidance. Obviously, it's a dynamic environment, there is discussion in investigation for further Section 301 tariffs. While I would say those aren't contemplated in our guide. As we get closer to the end of the year and the timing of when tariffs flow into our P&L. And just as a reminder, effectively, it's about a 1 quarter lag between when tariffs are announced or implemented and when they ultimately flow through our inventory into our P&L. And so as we get closer to the end of the year, any changes in tariffs will likely to have a significant impact for this year. it'd be something that we'd be looking into -- looking at as low as we roll into next year, et cetera. But what I would say is we're pretty confident that the current tariff environment is fully contemplated in our guidance for the year.

Operator

Operator

Your next question comes from the line of Keith Hughes from Truist.

Keith Hughes

Analyst · Keith Hughes from Truist

Back to the strategic investments. Is that in plumbing? Is that going to one [indiscernible] end-user market, big box versus wholesale versus builder, how is that playing out?

Jonathon Nudi

Analyst · Keith Hughes from Truist

Yes. So Keith, as I mentioned before, we're not going to get into a whole lot of details just for competitive reasons. What I would say is it's very much focused on our entire business. It's not certainly one channel. And I would tell you, it's likely longer term in nature as well. So again, really focused took the opportunity to make some investments and down payment on really getting after our strategy of accelerating growth. And again, as they play out over the quarters ahead, we're going to be pleased with the results and the ROI. But to answer your question is across all of our customers and businesses and not focused on one particular area.

Operator

Operator

Your next question comes from the line of Mike Dahl from RBC Capital Markets.

Michael Dahl

Analyst · Mike Dahl from RBC Capital Markets

Can you help us understand, you have some -- a lot of nets against the tariff refunds. What were your gross refunds just so we can contextualize what some of those offsets represented?

Richard Westenberg

Analyst · Mike Dahl from RBC Capital Markets

Mike, it's Rick. So we're not going to break down the composition of the net tariff refund impact. We want to be transparent and provide visibility in terms of the net impact. We believe that's most meaningful in terms of understanding the impacts to our financial performance. And so at the end of the day, we are disclosing the fact that on a net basis, we had a favorable impact of $95 million in the quarter. What I would say is, Jon alluded to this before, as we endeavor to capture as much of the impact in Q2 as possible. And that includes all of the refunds. So we have received much of the refunds in cash, but that which we haven't we booked as a receivable. So that full benefit in as much as possible the full impact in terms of our investments and employee-related costs are captured here in Q2 with a bit of a spillover for an earlier question of incentive comp, that translates into an $85 million impact for the year. But at this point, Mike, that's where we're planning to disclose in terms of the implications on our financials.

Michael Dahl

Analyst · Mike Dahl from RBC Capital Markets

Got it. Okay. Understood. And sorry to harp on this, but the investments, I think Jon mentioned in response to an earlier question that it's not promote -- if not leaning on promos, but at the same time, some of the other commentary was talking about underlying pricing ex some of these investments? And then also you don't expect to be talking about the impact going forward, it sounds like there is something maybe pricing related to this. And so then the question would be, why wouldn't that be an ongoing impact to the balance of the year? Is it because the offset on volume comes through fairly immediately or something else? I mean it's still a little in our view, like a little too vague in terms of the description and impacts understanding that there are some sensitivities around competitive dynamics?

Richard Westenberg

Analyst · Mike Dahl from RBC Capital Markets

Yes, Mike, it's Rick. I understand the question. as it pertains, it's really a function of our intent to capture as much of the impact in Q2 as possible as previously articulated, as well as kind of the accounting around it. Much of our -- our investments will impact our various parts of the P&L. Effectively, many of our investments in our programs run through net sales. So that's where we've captured the impact in the quarter. And as John articulated, we captured what is our best estimate of the investments we plan to make. They're still being deployed. And so from a time perspective, we'll see that impact future quarters, hopefully, to the benefit in terms of incremental sales. But our expectation and our estimate is that we would capture it here within the quarter in terms of the accounting P&L side of things. And we'll obviously track it going forward, but the intent is to capture our best estimate here in the quarter.

Operator

Operator

Your next question comes from the line of Rafe Jadrosich from Bank of America.

Rafe Jadrosich

Analyst · Rafe Jadrosich from Bank of America

On the strategic investments, were they contemplated in the previous guidance? And are they associated with any specific opportunities to gain shelf space or share?

Jonathon Nudi

Analyst · Rafe Jadrosich from Bank of America

Yes, I would say they weren't contemplated the previous guidance. And again, we were opportunistic given the tariff refund situation in Q2 and took the opportunity to make a down payment on our strategy moving forward to accelerate growth. So again, opportunistic and again, not really focused on a particular channel or a customer. There will be broad-based investments that again will help accelerate growth as we move forward.

Rafe Jadrosich

Analyst · Rafe Jadrosich from Bank of America

Okay. That's helpful. And then just following up on that, if the investments were not in the guidance at the beginning of the year, what's sort of the offset that's letting you hold the full year plumbing revenue guide? Is it that you'll start to get the better volume by the end of the year? Obviously, it's like incremental to the -- an incremental price headwind in the second quarter, what's the offset that's letting you hold the full year guide?

Richard Westenberg

Analyst · Rafe Jadrosich from Bank of America

Yes. Rafe, maybe I'll tackle it from a couple of ways here. In terms of the impact, and I'll get to the revenue side in a moment. But from a P&L standpoint, as we've articulated, we've captured the net impact of the $95 million for the full net tariff refund net impact in the quarter. And so that is on an overall operating profit and P&L standpoint, incremental to our guidance on a net basis. From a revenue standpoint, we were still very confident in terms of delivering low single-digit top line growth for plumbing. I mean that is inclusive of these investments that we referred to. So we believe that we've got enough momentum in terms of the underlying performance, which has been strong in the first half of the year, our Plumbing business is up low single digits even net of the strategic investments. And so our expectation is that we'll be able to deliver low single-digit performance in the back half of the year and for the year overall.

Jonathon Nudi

Analyst · Rafe Jadrosich from Bank of America

Yes. I would just reinforce, while there's certainly some noise in the quarter given the tariff refunds. Our underlying plumbing business remains quite strong. We have seen no shift downwards in terms of the trajectory and impact of anything very confident as we move throughout the back half of the year. So I just want to make sure that's not lost and some of the noise of this tariff refund in the quarter.

Operator

Operator

And your final question comes from the line of David McGregor from Longbow Research.

Unknown Analyst

Analyst · Longbow Research

This is Joe Nolan on for David. First, I just wanted to ask about international sales with those up 4% employment. Could you just talk about what you're seeing in some of your international markets?

Jonathon Nudi

Analyst · Longbow Research

Yes, absolutely. International business is primarily Hansgrohe and Axor and we're seeing good momentum across that business, particularly in Europe and our key home market of Germany was quite strong. offset by softness in China. We're bullish about our global business, and we mentioned in our prepared remarks, the divestiture of Bristan, which is really nice U.K. brand, but we're very committed to making sure that we focus on our core, which is really has growing Axor. And that's going to be our focus moving forward. As I mentioned, first, we good buyer for that business that's going to be very focused to Sweco, SMBs want to affect the Bristan team for all they've done over the many years at Masco. I know that they're set up for success moving forward. But we feel very good about applying business globally and had good momentum in the quarter.

Unknown Analyst

Analyst · Longbow Research

Got it. Okay. And then there's been a few questions and discussion on pricing and costs. Just wondering, is there enough pricing put through right now to maintain price cost neutrality into the second half of the year?

Richard Westenberg

Analyst · Longbow Research

Yes. Maybe just to clarify the point of the question. In terms of our segment, price on our plumbing side of the -- our Plumbing segment, we do expect price cost positive for the year and for our decorative architectural price cost neutral for the year. And that's consistent with our prior guidance.

Operator

Operator

And I'll now turn the call back over to Renee Benedict for some final closing remarks.

Renee Benedict

Analyst

We'd like to thank all of you for joining us on the call this morning and for your interest in Masco. That concludes today's call. Have a great day.

Operator

Operator

This concludes today's conference call. Thank you for your participation. You may now disconnect.