James Clark
Analyst · JMP Securities.
Well, for us, if we look at adjacencies or we look at some type of enablers, it's really things that are adjacent to the solution we offer now where that expense of being on-site and coordinating everything from construction to electrical permits to business interruption and all of those type of things, if while we're in there, we can offer additional services or place additional solutions in, I think it's a really compelling story to say to the customer, hey, listen, we'll be in and out, and we can deliver all of this value and it's wider than just Lighting, it's wider than just graphics and digital menu systems, it's wider than controls. So I don't want to constrain myself in saying that I know exactly everything that we can do. And I also want to -- I want to be careful about stating too much about things we're looking at right now. But I think the easiest way to say it would be, is there a way we can create a greater share of wallet with those customers and show the value through minimal disruption. And that -- those are the opportunities we're going to kind of look at. And when you start -- when you get me talking about customer penetration and value-added services and technology we can bring in, I get excited but -- and the conversation can really roll. But one other element that I think is key, and we're seeing here, and it's played out, it's gotten a little magnified, we always know it's good, it's something we want to tap on but we've got -- we've hit the accelerator a little bit is that services. And it's not just the services in terms of the deployment, but it's the after sales services, the reoccurring revenue, the maintenance and management not just from a performance standpoint relative to is the product working or not, does it need repair, but from a management standpoint of can we post more information up there, can we change price, can we put information up there that we didn't even conceive of 3 months ago. And all of those things are starting to be things that we can bring into the conversation. They don't happen overnight, but awareness, the awareness has really been accelerated lately.