Brian Roberts
Analyst · Ross Sandler of Barclays
Sure. So, in terms of pricing, the price adjustments that I described went into effect at the very end of June. So, there was limited impact in Q2. And so, I think the question, what happened in Q2, and I think it's really a continuation of our strategy. We are focused on driving profitable growth, not growth at all costs. And we've been investing to grow our share of the more valuable rides such as premium modes and airport rides, and that's why Lyft Business is so important to us. We also enjoy success improving the financial efficiency of shared rides in Q2. And finally, we were able to increase the efficiency and the effectiveness of driver incentives as well as improve the algorithms that power pricing. So, in terms of Q2, it was really execution of our prior strategic initiatives that drove that monetization increase. Again, revenue per Active Rider grew 22% year-on-year to $39.77. In terms of the future, what I would say is we made modest price adjustments that went live towards the end of June, and we really began to adjust prices on select routes and in select markets based on cost and demand elasticities, and we try to pick routes in cities where the demand impact would be the smallest. And as I mentioned, we believe these price adjustments reflect an industry trend. So, we expect that both the mix shift as well as the price adjustments will increase revenue per Active Rider in Q3 and in Q4, and we expect that revenue per Active Rider could accelerate in Q3 up to 1% versus Q2. So Q2 was up 22% year-on-year, and we think Q3 could go up to about 23% year-on-year. Let me answer the stock-based comp question, and then we'll address your utilization question. Virtually, all of our RSUs or restricted stock units granted before the IPO contained a performance-based and service-based vesting condition, including 15 million RSUs granted on March 27 that were valued for GAAP purposes at the IPO price. For accounting purposes, the company is required to use the accelerated attribution method to recognize SBC expense for RSUs with a performance-based condition in addition to a service one. So, in plain English, SBC is front-loaded under the accelerated attribution method, and this is different from the treatment of RSUs with just a simple service condition. The vast majority of our Q2 stock-based compensation expense is related to RSUs granted before the IPO. As I mentioned, the expense related to RSUs granted before the IPO was front-loaded. So that portion of our SBC expense will come down as we go forward. For the next two quarters, we expect stock-based comp to decline by roughly $25 million each quarter.