Shaun McAlmont
Analyst · Corey Greendale from First Analysis
Thanks, Nate, and good afternoon, everyone. The program we're building is a comprehensive and innovative virtual approach to career readiness that, I believe, will allow us to serve tens of thousands of middle and high school students within the next 3 to 4 years. So let me go through some status updates. First, we're working with existing and new partners to expand the number of schools that offer career readiness. As Nate mentioned last quarter, we currently operate 13 schools across the nation. We anticipate increasing our footprint to 17 to 20 programs of varying types and sizes by the new school year starting this fall. All of the schools are called Destinations Career Academy, or DCA, which is the brand name that we will use to replicate and promote career readiness in the marketplace. Thus far this year, we've already opened new DCA programs for high school students in Missouri, California, Minnesota and Washington. This will afford nearly 3 million students in those states access to a K12 powered career readiness option. We're also working to open programs at the middle school level, so that students can start their career journey with early career exploration courses and be ready to embark on more comprehensive career studies in high school. We also believe that if students are engaged at a younger age, it will improve student retention and importantly their academic outcomes. We'll be launching this approach in Colorado this fall and provide access to more than 200,000 middle school students from across the state to a career readiness education. For both high schools and middle schools, we've created a DCA implementation map for schools to follow. This process includes measurements at every stage to ensure that schools are fully implementing the DCA design we prescribed. This will ensure students have a comprehensive and consistent career readiness experience across the schools we support. Over the next 3 to 4 years, we plan to roll out DCA programs in all of the states in which we operate. In some states, we may even look to open more than one program. In addition to full-time online high school or middle school programs, we'll also roll out new models that will address a broader set of students. Research we've done shows that about 10% of families are open to a full-time online career readiness school option. However, that acceptance rate jumps to more than 20% of families when the online career readiness classes are a part of a brick-and-mortar school experience. As such, we're developing blended options which would allow public school districts to send a handful or even all of their students to a K12 powered DCA program. This would allow students to experience career readiness classes in an online setting, while delivering core curriculum in a more traditional classroom environment. We've already rolled this option out in Wisconsin in partnership with school districts from across the state. This fall, we'll roll out another blended program in the state of Utah. While the deployment of this model is in its nascent stage, we see the potential to support brick-and-mortar schools around the nation with various career readiness models. This may include a part-time program like Wisconsin and Utah or it could include supplementing an existing district program by expanding their pathway offerings. It also may include entirely white labeling our solution for a district, so it looks much more like a regular course elective. The key takeaway is that while we're leading our efforts today with the rollout of full-time online programs that mirror our core business, this is just the first step in our expansion plans. Second, our program includes leveraging existing content and developing new courses that are built for project-based learning delivery. This quarter, we rolled out an initial project-based learning pilot course for the business pathway in the Wisconsin, Colorado and Nevada academies. Classes leverage tools used by people in their everyday work, including messaging, document creation and sharing, cloud storage, virtual conferencing and group work and other tools. Our initial observations found that students are learning differently and are more engaged and classes are more collaborative. At the same time, teachers are changing their instructional practice. There's more emphasis on live class sessions to ensure students are connected and interacting with the material and each other. We also found that students felt validated and energized by presenting their outcomes to industry experts as a part of the overall class program. It's also worth noting that we're working with various organizations to validate our pathways, adding both industry certifications and badges to promote student success and also working with college dual credit partners. The key takeaway is that we're building a comprehensive, engaging and validated curriculum framework. Third, an important part of the program involves opportunities for students to explore careers through industry expert chats delivered on the Nepris virtual platform. In addition to leaving their homes to engage in real-world workplace experiences in the form of job shadowing and internships, this allows students to complete the work readiness cycle by seeing real-life examples of what they've been studying and implementing skills they've learned in virtual class sessions. While we've just started reaching out to companies about participating in this year's job shadowing week and our inaugural DCA summer experience, the initial response has been positive. Thus far, about a dozen companies have signed up for the program. I expect many more will elect to participate before we're done. But frankly, this is a great initial response for a program we've just rolled out. Keep in mind that job shadowing week is just the first step toward working with many companies on internships and other hands-on work experiences for DCA students. Fourth, as we've mentioned last quarter, our career networking partner rebranded from STEM Premier to Tallo to embrace their more inclusive role of matching student talent with college and career opportunities. As a part of their rebranding process, Tallo launched a new website and a new scholarship opportunity. At the same time, they are laying the groundwork for a Tallo ambassador program to increase peer to peer outreach as well as a teacher giveback program that incentivizes teacher referrals. This past quarter, Tallo added more than 60,000 new users to their platform. 13% of those new users are college students or college graduates. So while the majority of students are in high school, the platform is attracting students from higher ed as well. This increase brings Tallo's total user count to nearly 0.5 million users. Students reside in all 50 states and represent more than 24,000 middle schools, high schools and colleges. As the total number of users on the Tallo platform continues to grow, the number of users with diverse talents and backgrounds increases as well. Tallo is working with students who represent all types of career fields, from technicians and engineers to future leaders in nursing and business. Tallo is also aggressively adding partners to the platform to support the growing student population. Last quarter, they increased the number of companies and college partners to more than 400. Tallo's partnership growth included seven new international colleges and 24 new companies. The companies include eight from Fortune 500, such as Walmart, Honda, United Technologies and Michelin. And it's not just about adding students and partners, it's about how these constituencies are leveraging the platform. During the last quarter, Tallo made more than 11,000 direct engagement matches between talent seekers and talent on the Tallo platform. Again, this is just the beginning. In the future, I see great growth opportunities and new applications of the platform as we mature the overall career readiness experience. Finally, we're in the process of developing our unique brand and advertising approach. The primary website will be destinationsacademy.com with school-specific websites searchable from the main site. Career enrollment counselors have been certified and trained to advise prospective students and families interested in career readiness programs. We started paid media advertising this month in preparation for fall enrollments. The campaign's theme will be around the concept, "follow your passion, find your destination", which ties together student desire and interest with real-world application and careers. This advertising will run parallel to ads for our core business. So in summary, we've made significant inroads to expanding K12's DCA footprint. Our work to shift the learning experience to student group collaboration using project-based learning has already begun. Industry partnerships are being created and more will be forthcoming. Tallo is quickly becoming one of the nation's leaders in connecting talent to opportunity, particularly for high school students. And we're kicking off enrollment season with an entirely new go-to-market campaign. Taken in total, K12 is uniquely positioned with a strong head start to take advantage of the growing need for career readiness education across the country. Whether students' paths lead them directly into the workplace, to the military or to higher education, our career readiness programs will provide them with the skills they need. Thank you very much for your time today. And now I'll turn the call over to James Rhyu. James?