Dennis Glass
Analyst · Bank of America Merrill Lynch
Thank you, Jim, and good morning, everyone. Lincoln had a very good first quarter, continuing the operating and earnings strength we have seen develop over the last several years. One of the highlights of the quarter was operating revenue reaching $3.2 billion, up 10% from a year ago. The growth achieved reflected continued overall franchise strength, strong sales, positive net flows and equity markets driving higher account balances. Operatings per share were up 31% year-over-year, resulting in a return on equity of 12% for the first quarter. Earnings per share growth exceeded revenue growth as every line of business showed margin improvement compared to last year. We repurchased 3 million shares during the quarter at a cost of $150 million. We see value in buying back our stock, and it remains a key component of our 2014 capital plan.
We also continue to focus our attention on key strategic actions, including tapping distribution to expand our presence in new and existing markets, repricing essentially our entire product portfolio, which we have completed and diversifying product risk by balancing sales of products with an emphasis on those without long-term guarantees. We ended the first quarter with 2/3 of total sales coming in the form of shorter-duration guaranteed products. Over time, this emphasis will meaningfully change our In-Force risk profile. Our efforts to increase investment income by adding alternative investments and select new classes in our fixed account showed progress.
I'll provide more detail on these results and other actions, so let me now turn to the business lines. Starting with the Life segment. The majority of our product repositioning over the last 2 years has been in the individual life line, with a focus on pricing actions necessitated by low interest rates while we have simultaneously diversified product risk by primarily reducing long-term guarantee sales. We completed the major repricing in the first quarter with the introduction of a new MoneyGuard product. New business returns across the Life portfolio are now comfortably within the 12% to 14% range.
Sales of our individual Life products were up 14% compared to the year-ago quarter. Our results benefited from continued strong sales of Indexed UL, Variable Universal Life and Term. Lower MoneyGuard sales were due to the new product introduction. COLI sales, which are lumpy, declined this quarter, but we expect good results for the year. In addition, we maintained the diverse, profitable solution set that we have been building over time as evidenced this quarter by no single product accounting for more than 30% of our total Life sales. The strength of our well-balanced, profitable product portfolio, teamed with the depth and breadth of our distribution relationships, position us well to adapt to market dynamics and client needs and will help us continue the sales momentum started in the first quarter.
Turning to our individual annuity business. It was another quarter of outstanding results. Annuity sales of $3.4 billion drove positive net flows of $695 million. Total account values of $117 billion were up 15% from a year ago. Long-term guaranteed sales dropped to about half of total annuity sales, helped by strong fixed annuity sales, increased emphasis on VAs without living benefits and reinsurance.
Total variable annuity sales, $2.9 billion, were flat over the prior year quarter. We continue to shift our wholesaler focus to be in line with our strategy of reducing reliance on VA living benefits.
We would expect to make further progress toward this goal when we launch an investment-focused product later this year. The solution will provide an efficient platform for account value performance and complement our existing products. As I've said before, I like our approach to the annuity business, notably, the volume of sales we are getting and the profitability and risk profile of new business in today's environment. The strategic consistency we have demonstrated from pricing and product actions to our best-in-class distribution, industry-leading risk management and effective hedging, I believe, gives us a competitive advantage regardless of how the industry evolves over time.
In our Group Protection business, we remain focused on repricing our employer-paid life and disability business, as well as pivoting toward employee-paid segments. Last quarter, I stated that we had approximately $1 billion of earned premium associated with our employer-paid life and disability business. In the first quarter, we repriced about 25% of that $1 billion and achieved our target rate increases. Sales of $64 million in the first quarter were down 10% from the prior year. This is a response to the employer-paid price increases we implemented on new business in the beginning of the year.
Our pivot strategy toward the employee-paid segment is performing well, as sales in this segment represented more than 60% of total Group Protection sales, up from nearly 50% in 2013. Further illustrating this shift, the industry data showed that, in 2013, we increased our ranking in this space moving up to 8th from 10th. Efforts to reprice the employer-paid business and strengthen our employee-paid platform will remain our near-term focus.
Our Retirement Plan Service business continued its strong performance. Total sales of $1.8 billion in the quarter were up 5% from the prior year, contributing to account value growth of 12%. In the small market segment, we are leveraging the strength of LFD by expanding shelf space with existing partners like Merrill Lynch, growing our sales force by almost 30% and broadening our product portfolio, all of which led to first year small market sales being up 31%.
We also expanded our presence in the mid/large market, including a push into the government space that started last year. Our overall mid/large market sales pipeline is strong with 67% of sales coming from consultants and advisers that have never done business with us before. Net flows were negative in the first quarter due to the lumpy nature of this business as we win and lose large cases. As an example, we started the second quarter off on a strong foot with the implementation of our largest government case to date, a $385 million plan with the Washington transit authority. Looking ahead, we will continue to grow our footprint in the small-case market through expanded distribution; build out our strategic partnerships among consultants, wirehouses and independent planning firms; and differentiate ourselves from our competitors through our high-touch value proposition.
Moving to distribution. The depth and breadth of our retail, wholesale and worksite teams enabled us to continue to achieve strong and diversified mix of sales by product and channel. This included our strategic shift to sell more products without long-term guarantees, where, as I mentioned, total sales reached 2/3 in the first quarter. At Lincoln Financial Distributors, our wholesale distribution, the number of producers selling Lincoln products rose 8% year-over-year, reaching more than 65,000.
Simultaneously, productivity increased with repeat producers and producers selling more than 1 product both growing by 17%. Our cross-sell initiative is gaining momentum, as demonstrated by 24% of RPS small-market sales coming from referrals of producers selling our annuity products.
We expanded our LFD sales force in the quarter to drive our strategies to grow Life and RPS, as well as to shift sales to products without long-term guarantees. The total sales force is now 600 strong. This distribution scale and our broad product portfolio, combined with leading sellers of our products and our cross-sell initiative, is a competitive advantage for us.
Shifting to Lincoln Financial Network. Our retail distribution successfully recruited affiliated advisers, growing the adviser network to more than 8,500, a record high. LFN is a strategic and another competitive advantage, delivering 13% of total sales and again, driving our shift to sell products without long-term guarantees. We are making investments in LFN that will build upon this success and deepen our retail strength.
Spending a minute on investment management. You have heard me talk in the past about having the flexibility to broaden our investment strategies, and we continue to enhance returns specifically in 2 areas: alternatives and yield-enhancing debt. We are driving strong results due to our proactive actions to grow and expand these programs as evidenced by 24% year-over-year growth in our alternatives carrying value and an incremental 22 basis points contributed to our new money yield during this quarter from yield-enhancing debt.
As we expand these programs, we maintain substantial room to increase our exposures while remaining disciplined in our execution. Our overall portfolio credit quality is A- with only a 5.5% exposure to below-investment-grade assets. In the first quarter, our new money yield of 4.6% was 40 basis points above our average new money yield in 2013 and within 60 basis points of our fixed income portfolio yield, further easing the rate of spread compression we have been experiencing.
Let me close my comments today briefly by saying, once again, that we had a very good quarter. The actions we are taking led to strong results that will help set the tone for the remainder of the year. And with that, I'll turn it over to Randy. Randy?