Weidong Luo
Analyst · Goldman Sachs. Please ask your question
Thanks, operator. Good morning, and good evening to everyone on the call, and welcome to Aurora Mobile's second quarter 2019 ended earnings call. We have a few piece of exciting news to share with you today. First, we achieved our first ever quarterly profit on both an adjusted EBITDA and adjusted net income basis. This is a very important milestone and quite an accomplishment, particularly given the macro headwinds and demonstrates the strength of our business model, continue to top line growth coupled with the increasing operating leverage that we are experiencing as we scale the basis, drove the turning in our bottom line profitability. Second, we announced our strategic partnership with Tencent Cloud yesterday. Under this partnership, Aurora Mobile and Tencent Cloud will offer unified customer accounts to both of our customers. Once locked in, whether from the Tencent Cloud system or from Aurora Mobile system, the user will be able to access the complete set of product offering provided by both Aurora and Tencent Cloud, ensuring that the user experience will be very smooth and friendly. On Tencent Cloud's website, cloud.tencent.com, under the tab Developers on the menu page, all of Aurora's developer products will be displayed and ready for use by Tencent Cloud's customers. The concept is very much like on the WeChat, where the Food Delivery tab is dedicated to Meituan, driving significant traffic to their service. Similarly, our Aurora's website under the path Developer Services, Tencent Cloud's product offering will be displayed. The benefits to both parties are very clear. For us, we will be able to acquire incrementally more developers and increase our exposure to those developers covered by Tencent Cloud, but not yet by ours. For Tencent, it enriches their cloud offering by leveraging our first costs developer services. So Tencent can better service its customers. Together by leveraging each others unique strengths, we can develop a better developer ecosystem. Now, I will talk about various key achievements on the operating side this quarter. First, number of mobile apps utilizing at least one of our developer services or the cumulative app installations, reached 1.29 million as of June 30, 2019 from approximately 887,000 last June. On a quarter-over-quarter basis, we continue to see a steady string of new apps of approximately 41,000 new apps each month this past quarter. They use our app details. Notable customer win this quarter included [indiscernible] and update on our new product. JVerification launched at the end of the first quarter last year. This quarter, we have more than 70 paying customers compared with just 10,000 [ph] trial customer in the first quarter. Notable paying customer included [indiscernible] Second, cumulative SDK installations increased to 26.6 billion as of June 2019 from 14.9 billion last June. First, the number of monthly active unique mobile devices we cover continue to increase, reaching 1.13 billion in June 2019 from 972 million in June 2018. The increase was mainly due to the increase was mainly due to new apps that were added in the first quarter. They started to run SDK with us, such as QQ Reader [indiscernible] Lastly, in the second quarter of 2019, we saw the number of paying customer increasing to 2,211 from 1,602 a year ago. Now, let me discuss a few highlights of our financial performance. I'll ask Fei Chen to talk more into more detail later. Our total revenue for Q2 2019 was RMB291 million, which represents an increase of 76% year-over-year. Breaking this down, our revenue from developer services increased 39% for RMB14.5 million during the same period last year to RMB20.2 million. This was mainly due to the growth in a number of customers from 1,005 to 1,488, while our ARPU remained stable. Our revenue from data solutions increased 80% from RMB150 million during the second quarter last year to RMB271 million. The revenue growth was primarily due to the increase in both the number of paying customers and average spending per customer. Revenues from targeted marketing rose 84% year-over-year. This increase was mainly due to both increase in number of paying customer and ARPU. ARPU increased about 52% year-over-year, while the number of paying customer increased 21%. The revenue mix for the quarter remained quite balanced, with the financial services vertical contributing less than 30% of total ad revenue, down from 40% last quarter, and mobile gaming continue to gain momentum and accounts for over 25% of total revenue, up from 16% in the first quarter. The media and entertainment vertical contributed about 20% of our ad revenue, the other mainly included e-commerce, education and auto. Together, these segments account for 25% of total ad revenue, up from 15% last quarter. Customer retention this quarter was occurring very high among the Top 20 paying customer in the first quarter. We had zero customer attrition during this quarter. In terms of advertising inventory, Tencent to be accounted for 30% in dollar terms, which was similar to the first quarter. For targeted marketing, I would like to – discuss a few new initiatives that we are currently implementing. First, we are in the process of building out our live push alerts. The concept is for developer to contribute their push message resources to us to create a common media resource pool. We will manage the pool of resources to do retargeting for developers' mobile apps. The benefit to developer is that this concept will allow them to increase their app's activity. The product will require a special new push SDK. We are currently rolling out, and expect to generate revenue in the first quarter. Second, we are transitioning some of our advertisers from performance-based end-to-end advertisement services to our SaaS subscription-based model. Instead of committing CPA by taking inventory risk, we will provide select targeted audience data package based on the particular advertisers targeted user profile. The goal is for advertisers or agents to run queries on this data package wherever they need to beat on the end media inventory, which should have to increase their ad performance. While this initiative may lead to slower top line growth for our targeted marketing business near-term it will following attractive benefit to us, such as enhance the gross margins, lower working capital requirements, and expanding advertising customer base and great customer techniques. Now I will turn the call to Fei, who will talk about the Q2 performance of our operating business announced within data solutions.