Martin George
Analyst · JPMorgan.
So, on the – and I’ll start by – you know one of the comments we made in the prepared remarks, which is our in-flight for customer this quarter was up 12% year-over-year, and, you know, the loyalty contribution of that was well above 12%, so we love the trajectory we’re on right now. We’ve talked about the benefits we’ve gotten from going from AmEx to Barclays, and very happy with that partnership. That being the case, you know, the bank keeps going up and, you know, we and Barclays both fully agree that this is something that is a great opportunity for both of us. I actually feel like the details of the contract that we have with Barclays has the two company’s interest aligned very, very closely, and I think it’s a lot of upside there. You know I – it’s worth remembering that TrueBlue is still a relatively young program, compared to others and I think it’s honestly why we’ve had, you know, that more than doubling of the portfolio since we transitioned. And that being the case, I think the opportunity for us is to continue to increase the value proposition of the TrueBlue point in general, and frankly I’ll point the two events that have done that. You know I’ve got – we’ve got – we have a partner in Hawaii and he is flying from Boston, Honolulu with a reciprocal royalty arrangement with JetBlue. And then, you know, I have to point out the flying to London, and then whatever else we end up flying in Europe. Two things are significant help in trying to improve the value proposition of JetBlue. I will also say that – and I’m not going to call specific airlines, but if you look at the value proposition of every deemed point at JetBlue versus certainly one of our biggest competitors, you know, we give a lot of utility to customers and that’s why customers have flocked to this credit card. But again, I think you are making a key point and that’s one that we talked about internally constantly, which is, you know, we never ever, ever stop raising the bar for more, and I think given the starting point around I think that JetBlue, TrueBlue versus the mature program, I think we actually have more potential than some of our competitors.