Eyal Sheratzky
Analyst · Barclays. Please go ahead
Thank you, Kenny. I'd like to welcome all of you and thank you for joining us today. 2019 has indeed been a transition year for Ituran. This year, we have been -- we've seen more challenges and headwinds than we normally see. But we've been working to overcome them. I will spend the next few minutes diving into the details of both the aftermarket business as well as the OEM business, as our overall consolidated financial results cloud the actual details of what is actually happening. In addition, starting from our full year 2019results next quarter, we will aim to provide you with the financial breakdown of the two main segments of our business to give you more tools on which to analyze our performance.Starting with the aftermarket business. The aftermarket business in Israel has remained good in 2019 and we are pleased with our continued positive performance in this market. Our leading market share has remained stable now for many years. New car sales in the country are at similar levels, almost at similar levels to what they were in 2018 and while there are some shifting trends within, the market itself is stable.Our Ituran SVR products remain at attractive proposition and has been a key driver towards our net subscriber growth in the market for a number of years. We expect the aftermarket business in Israel to continue to grow subject to the new car sales trend in the country. But as always, we continue to consider strategy for penetrating additional segments. A few months ago, you may remember that we signed a new and innovative agreement with Harel Insurance, one of Israel's leading insurance company to become Harel's provider of location-based services for its usage-based insurance service. This insurance policy is built around Ituran's solution for taking into account, drivers accumulated mileage and behavior as it is related to safety.So, insurance premiums can be directly related to usage, which is favored for the driver and better for the insurance company in terms of managing risk. Since then, we've also signed another insurance company in Israel, Shlomo Insurance, which have been launching Prime Time TV campaigns selling our white-labeled products, and we should expect to start seeing a contribution from this growth engine in 2020. Beyond that, we see strong further interest throughout the market as others do not want to be left behind. We see this product as a real advance for the car insurance market, providing a more accurate risk assessment and personalization of insurance policies, lower cost, and providing an innovative and fully digital service for the customer.We see this as a potential strong growth engine. And in the coming year, we expect that other insurance companies in Israel will begin to offer UBI policies based on Ituran's solution. Longer-term, once we prove success in our home market of Israel, a synergy from the fact that we are now operating in a number of countries is that it will be much simple for us to leverage this solution into our other markets.Looking at Brazil, as we discussed over the past few quarters, the aftermarket business faced significant growth challenges starting from the second half of 2018. We met and sold those challenges and made changes to our Brazilian business model and system. As of mid-2019, as you can see from our net subscriber add returning back to 20,000 and over per quarter, and moving forward into 2020 we have successfully completed this transition. We should expect the improvements made to filter throughout into our financials throughout next year.I would like to spend a few moments talking about the aftermarket in Mexico, which is a new initiative for us. We are building our new ICS, which stands for Ituran Com Seguro program in Mexico taking the product which has been successful in Brazil, reproducing and tweaking it for the Mexican market. We are in discussions with the local insurance companies there. We are also planning and building and marketing campaign and preparing the infrastructure.We expect to launch, and start selling the product during the second half of 2020, which we expect, we will have an increasingly positive impact in 2021. Now I will talk about -- elaborate more on our OEM businesses. You may remember that our OEM business in Mexico was another challenge we had in this year which we discussed over the past two quarters. As you remember, it was announced that the 2G networks in that country are being discontinued. Our OEM customer in Mexico, which uses 2G telematics systems decided to deplete inventory of its existing systems before starting purchases of our upgraded 3G-based system. The good news is that as of October, the customers despite its existing inventory of 2G systems and has started using its inventory of our next generation 3G systems.Looking ahead, next year, we expect purchases to resume their normal level, which will improve our results next year. And now to our OEM business in Brazil and Argentina. As we have already discussed, because of the weak economic situation in Brazil and Argentina, this major OEM customer of ours has been looking for ways to reduce its costs and increase its margin. Earlier in the year, they cut their subsidized free trial period for new car buyers from six months down to three months, and this had an immediate impact on the number of subscribers in those countries. I should add that they continue to look to further reduce their costs, amongst other things are considering using the free trial even to only one month.We are in discussions with them on implementing the further changes. In light of the reduced revenue from this customer, we are also making changes to improve our margins in this segment. We are doing this by implementing our plans to extract synergies. In particular, we are looking to eliminate costs that can be shared with our existing operations in the country.In summary, while Ituran in the past was focused on the aftermarket business in two main geographies, Brazil and Israel, today as a results of the acquisition of Road Track, we have added a number of new geographies. In this new regions, we are looking to take our existing successful aftermarket business model and transfer them to the new geographies. Furthermore, we are working on extracting cost synergies to improve the margins within each of the various regions in which we are operating. Looking at the big picture, Ituran should see continued long-term and steady growth from our traditional retail aftermarket subscriber adds in both Israel and Brazil.Beyond this, we are exceeding a number of initiatives that will begin to propel us forward in 2020 and beyond, such as the synergistic opportunities I just mentioned, as well as our agreements with insurance companies in Israel and ultimately elsewhere to provide the telematics for their usage based insurance services.Finally, Ituran is the leading mobility technology investor in Israel, exceeding new business in the space that have potential to become leaders in the decades to come. My overall goal is that Ituran will always create value for Ituran by remaining at the forefront of technological advancement in an ever-changing consumer-oriented mobility market.I will now hand the call over to Eli for the financial review. Eli?