Earnings Labs

iHeartMedia, Inc. (IHRT)

Q2 2021 Earnings Call· Sat, Aug 7, 2021

$5.34

+1.81%

Key Takeaways · AI generated
AI summary not yet generated for this transcript. Generation in progress for older transcripts; check back soon, or browse the full transcript below.
Transcript

Operator

Operator

Good day and thank you for standing by. Welcome to the iHeartMedia Q2 2021 Earnings Call. [Operator Instructions]. I would now like to hand the conference over to your speaker today, Mike McGuinness, Head of Investor Relations. Please go ahead.

Michael McGuinness

Analyst

Good afternoon, everyone, and thank you for taking the time to join us for our second quarter 2021 earnings call. Joining me for today's discussion are Bob Pittman, our Chairman and CEO; and Rich Bressler, our President, COO and CFO. At the conclusion of our prepared remarks, management will take your questions. Please note that in addition to our press release, we have an investor presentation that you can use to follow along with our remarks. Before we begin, let me quickly cover the safe harbor statements on Slide 2. During this call, we will make forward-looking statements, including the current and expected impact of COVID-19 on the company's liquidity, financial position and results of operations. These estimates are based on current expectations and assumptions that are subject to risks and uncertainties and. Actual results could materially differ from these expectations and assumptions, and these risks and uncertainties are discussed in more detail in our filings with the SEC. During this call, we will refer to certain non-GAAP financial measures. Reconciliations between our GAAP and non-GAAP financial measures can be found in our earnings release or in the investor presentation available on our website. And now I'll turn the call over to Bob.

Robert Pittman

Analyst

Thanks, Mike, and good afternoon, everyone. Thanks for joining our second quarter 2021 earnings conference call. The second quarter continues the positive trends we've seen in our business and highlights the value of our multi-platform strategy for consumers and advertisers plus the value of our focus on and investment in ad tech and data. That strength is seen throughout our Multiplatform Group and our Digital Audio Group, including the continued strong momentum of our successful podcast business. Our employees are at the heart of our success. Rich and I are fortunate to lead this special organization, from folks with decades of experience in broadcast radio to our relatively new podcast team, the core of which has been working together in the space for over a decade as well as our teams across the company, who are building out the technologies that are the foundation for the future of the company. Their innovation, creativity and commitment are behind the momentum and strong results we're announcing today, and they've set the stage for what we believe is a full recovery to 2019 levels by the end of 2021. I thank them for the hard work and their dedication, which has enabled us to turn the positive trends we've seen in the macro environment in the financial success for iHeart. I also want to take a moment to highlight an important facet of our company that sets us apart from companies in the digital-only audio space. Unlike others in the audio sector, broadcast radio is licensed by the government to operate in the communities, which we serve. And at iHeart, we take service to our communities and our society very seriously. Our commitment to environmental, social and governance, or ESG, initiatives stems from our strong and enduring ties to the communities in which…

Richard Bressler

Analyst

Thanks, Bob. We continue to see improving trends in the macroeconomic environment, and our financial results continued their sequential improvement, reflecting both this general improvement in economic trends as well as the strong performance of our businesses. Our consolidated revenues were up 77% over the prior year period and continued their sequential improvement against our 2019 results. So while we recognize there is still more hard work to be done and the ongoing uncertainty as a result of the increasing COVID cases across the country, we continue to remain confident that we are firmly on the path to be back to 2019 adjusted EBITDA levels by the end of 2021, setting ourselves up for adjusted EBITDA and free cash flow growth in 2022 and beyond. In terms of our second quarter results, if you turn to Slide 11 of our investor deck, on a reported basis, our consolidated revenues increased by 77% over the prior year period, which is above the guidance we provided on our first quarter call of approximately up 65%. Direct operating expenses increased 31%, driven primarily by the significant increase in revenue, which drives higher talent and profit sharing expenses, third-party digital costs, music license fees and performance royalty fees. Variable expenses related to events also increased as a result of the return of certain live events. The increase in direct operating expenses was partially offset by lower employee compensation expenses resulting from our modernization initiatives and cost reduction initiatives we began in 2020 and continued into 2021. SG&A expenses increased 27%, driven by increased employee compensation expenses due to higher variable compensation, resulting primarily from higher bonus expenses based on financial performance and higher sales commission expenses as a result of higher revenue. As a reminder, last year, the vast majority of our employees did…

Operator

Operator

[Operator Instructions]. Our first question is from Jessica Reif Ehrlich with BofA Securities.

Jessica Reif Ehrlich

Analyst

Three questions. I guess, Bob, you went so fast. So I mean audio is a really hot advertising category, and you kind of went through your suite of services and strengths, but -- you may have sort of touched on this, so I apologize in advance. But now that you have -- you've made some acquisitions, are there still opportunities from here for -- and your revenue was great. I'm not saying anything, but it was great. Are there still opportunities for better monetization with Triton? Can you kind of walk us through how your suite of -- how your product suite differs from competition and what the opportunities are for you here? So that's kind of that. And then second, on an advertising question, just on the quarter, I mean, the numbers really are phenomenal. So can you kind of parse out like pricing versus sellout, local versus national and whatever you can say about outlook? And then on that, Rich, you gave guidance for revenue, which -- thank you. But operating expenses obviously have to go up as everything starts to open up. Can you give us any comments on the operating expenses trajectory from here?

Robert Pittman

Analyst

Sure. Let me start, Jessica. I think in terms of -- and I assume you're talking digital with the Triton and actually, it's Voxnest as well, the other [indiscernible], Jelli, Radiojar and the other pieces we have of that ad tech stack. When we look at podcasting, for example, and digital, we really lean heavily on the big sales force we have. We have the biggest sales force in digital audio by a lot, the biggest sales force in audio by a lot. And that's been it. But the other side, think of that sort of as a barbell, that side of it is high touch, probably bigger, more known advertisers that are sort of looking for a big marketing idea that involves these assets. The area that we think we have a lot of growth potential on and opportunity to -- one of the reasons we've invested heavily in the tech stack is that probably 1/3 of the inventory will go unsold in some fashion because it's a little bit here, a little bit there, it's on smaller podcast, it's on reruns, et cetera. But with that group, we are building out the marketplace so people can buy audiences and can buy impressions. And then for us, what becomes even better for us is once they find the audience they want, we can let them extend that same audience from podcasting to digital audio. And of course, nirvana is into broadcast radio where they can get this phenomenal reach and where we also have always some unsold inventory and allows us to fill that inventory. And if you think about sort of from a sales point, it's about the barbell of big marketing ideas versus, "I'm looking for media, I'm looking for impressions." Adding the Triton piece of it allows us to focus more on that second part. But what it also does in terms of managing inventory, the way things have been set up in sort of a manual marketplace and the way media has traditionally been bought is people buy a station or time periods or a podcast -- and so the inventory that doesn't quite fit that is available. And by thinking -- again, we used the analogy before of you've got a jar filled with rocks. The jar may be filled, but there's plenty of room around the rocks for sand. Think about these impression-based selling and these impression-based marketplaces as the opportunity to fill the sand in and better utilize our inventory.

Richard Bressler

Analyst

Jess, one -- just -- let me just add one thing before we go on to the second question with the advertising environment because you know -- and you and I, we've all talked about this a little bit before. If -- I always think about it, knowing that everybody on the phone has to do a model, is that with the tech stack we have and for all the reasons Bob just said, there's a reason why our revenue was up 112% this quarter compared to 70% the last quarter. And even digital ex podcasting was up 101%, and podcasting was up 152%. And knowing that you're all going to project those numbers out as you go forward as you build your model, I think, first of all, we've got about the highest growth rate of any major digital players but also the confidence, I think, people should have in terms of projecting out numbers based on whatever your assumptions are about the digital TAM and the digital marketplace out there and our ability to participate in that is what, I think -- these should all take -- manifest themselves into your models. I'm sorry, Jess, what was your second question on advertising?

Jessica Reif Ehrlich

Analyst

If you could parse out like -- if you'd just kind of parse out pricing versus sellout, local versus national in the quarter. And whatever you could say that outlook, I mean, you did give a 20% revenue guidance. So not sure there's more that you could say on outlook. But just how -- kind of what you're seeing in the market today.

Robert Pittman

Analyst

We have avoided those. And by the way, we don't think they're particularly the best metrics because for us, it's all -- if I've got unsold inventory, will I -- if I can put it wherever I want it, will we sell at a lower CPM? You bet you. On the other hand, if I've got a great program that everybody wants, should I be driving up the rates on it? Absolutely. So it's so many different pieces. It's not sort of a broad averages, I think, don't tell the story in that, which is why we don't parade those out as important metrics for us.

Richard Bressler

Analyst

Right. And also understand that some of the distinctions between national and local, those lines blur and some of the definitions on those lines blur. And then...

Robert Pittman

Analyst

I might want to add on that, Rich. One that we didn't talk about in the earnings this time, but we often do. I just want to remind you that one of the big innovations we've had is the ability, and you've seen us build out the infrastructure. So that any seller anywhere can sell anything as opposed to having silos of sellers, so that's a podcast seller, that's a local seller that's a national seller. But if we find one of our sellers and Jackson, Mississippi finds a national advertiser, they can sell it. The question is, is that local or is that national money? And so we -- that's Rich's point, it gets very, very blurry, and these distinctions are becoming less and less meaningful.

Richard Bressler

Analyst

And then Jess, I think your last point in terms of that we gave some revenue projection cycles for Q3, but we did not give EBITDA projections. We're not going to give EBITDA projections. But what I would look at, if you look at all the activities we're taking both on the revenue side and you look at our cost initiatives, and one of those cost initiatives, the real estate optimization and one of the reasons you've seen our -- to this year an increase in capital expenditures, which are going to drive significant OpEx savings, whether it's our modernization issues that we spoke about many times previously that we get $100 million run rate of savings by mid-2021. Just as a reminder, whether it's the fact that we took $200 million out in the during the COVID pandemic. And post that, we expect to keep a majority of those within the company. Again, it manifests itself in the numbers. And as you think about EBITDA going forward, it is -- just look at our margins. And I know we've had lots of questions, Bob, myself, Mike and the team, Jay, when are we going to start to see margin expansion. And we've talked about as revenue grows because of the fixed cost base, the incredible flow-through you get to this business and the cash free nature of the business and the percent that drops to the bottom line. And I think you see evidence of that quite frankly in this quarter, whether it's our consolidated margins up to 21% from 14% in Q1 of this year or the multiplatform margins getting back to 30% from 21% and the digital group margins getting to 27%. Again, all that we covered already. But I think it helps you think about projecting out EBITDA numbers.

Operator

Operator

And our next question is from Steven Cahall with Wells Fargo.

Steven Cahall

Analyst

Maybe first on the Q3 guidance, I think it implies the third quarter will be down about 6% below the third quarter of 2019. Your Q2 revenue was also down about 6% on '19, and that was a nice improvement on Q1, which I think was down about 11%. So it seems like you've got this sequential trend behind you, and the pacing you gave for July seems pretty good. So just curious to kind of suggest that things get worse in August and September. Is that because you're seeing anything getting worse? Or you just want to be cautious at this point given the Delta variant, et cetera?

Robert Pittman

Analyst

I think it's more comps than anything else on that. And Rich, I don't know if you want to...

Richard Bressler

Analyst

No. No. I think it's just more comps. I wouldn't have used the word -- honestly, I wouldn't have used the word getting worse. I mean I think we gave kind of factually the numbers out there with, I think, just a view. Look at our results and look at how we're talking the results for the year and you look at the approach we gave everything in terms of what we look forward in terms of our leverage ratios and guidance and every other data point. So I wouldn't say worse. I would just say just kind of basing where we see the business for the third quarter at this point in time.

Steven Cahall

Analyst

Yes. Yes. And then as we just think about -- you've got that guidance out there of returning to EBITDA levels by the end of the year. You mentioned the $200 million you've taken out. I know a cost that is. I know you're not guiding to next year at this point. But for those of us that assume you'll be back to a previous level of run rate next year, is the EBITDA as simple as $200 million better than your previous level of EBITDA at the same revenue? Or is there anything like a mix shift that's going on in there like more digital being a little lower margin? What else should we think about as those building blocks?

Robert Pittman

Analyst

We haven't announced anything yet, and I don't want to get too much into it. Clearly, there always are different mixes. There's also what have we invested in to build the company and what do we choose to invest in. I think we proved during the pandemic that we have a lot of control over -- even though it's a fixed cost business, we do have a lot of control over it, but I think it's good times we continue to build for the future. And I think you've seen the benefit of it in these numbers from what we've done in the past, and we'll continue that.

Richard Bressler

Analyst

Yes. And then the only thing I might add, Steve, is just a little bit like yes to all of your above question, right? Yes, I think we've -- we have initiatives to cost savings. I just articulated -- I don't have to go over them again. I don't think I need to go over them again. And yes, you see us make some real progress on margins. And yes, audio -- I think as Bob said right up front in the beginning of our remarks, audio is hot. And you look at just both the growth of our digital businesses and all the components and you look at the strong recovery of our multiplatform business and you just look at all the consumer habits that are happening out there in terms of us following the consumer and the ability to monetize those. So we have no predictions about what we're going to get to in 2022. But I -- and yes, we have product mix like every business always has product mix evolving and changing. But just to go back to one thing, what we're focused on is how do you create the most value? How do you -- we know -- as I already said, we're not confused, how to create the right value to drive the stakeholder value of this company.

Steven Cahall

Analyst

Maybe one more yes question for you, Rich. You paid down a little bit of debt in the quarter. It seems like a signal of confidence now to do that. Should we expect more of that in the quarters ahead?

Richard Bressler

Analyst

Well, I'm not going to commit to anything in terms of what we're going to pay down. But again, I think in terms of our debt, it is a sign of confidence that we prepaid the $250 million of the term loan, which are not in the numbers you see as we reported as of the end of the second quarter. And I think the significant progress we made in net leverage like just as a reminder, and we covered it in the remarks, we were like close to 11, 10.9x at the end of Q1. Then at the end of Q2, it was 7.6x. So a 3.3 turn improvement out there. So it doesn't mean we don't have a long way to go in getting to our target leverage, but the same thing, look at all the progress we made during Q2, and we are committed to getting to that 4x leverage ratio.

Operator

Operator

The next question is from Sebastiano Petti with JPMorgan.

Sebastiano Petti

Analyst

Just wanted to drill into the digital segment a little bit here. Obviously, a lot of time discussing just addressability and how that's a huge driver, particularly in podcasting. Obviously, huge revenue growth you're seeing obviously continues to accelerate. Just wanted to see if first, you can break down what you're seeing in podcasting. Is it higher CPMs? Is it just more engagement? What are you hearing from the bigger brands in terms of adoption? And then separately, regarding digital, the digital ex podcasting has just been a phenomenal growth. How durable are these trends? Can you unpack some of the underlying drivers of that digital ex podcasting above and beyond your iHeart app and other drivers?

Robert Pittman

Analyst

Yes. Look, the biggest driver in the world is that the digital TAM is what, $160 billion now. So there's a lot of money chasing digital advertising. That's really good for us. It's good for us at several levels. One, podcasting is the hottest category within digital advertising. So it's the hottest of the hot, and we have a great hand. We're number one by quite a lead in podcasting. Two, we built out the ad tech stack, which allows us to, we think, more efficiently go after that. And the third area, which really is an important area of growth for us, is we've invested in making our broadcast radio look like digital for the advertiser. And heretofore, people said, you don't have -- it's great. You've built out these cohorts. You've built out these artists. But you've got this last piece of one-to-one. But one-to-one is going away with the mobile ID issues and the cookies. Even Google has said they're going to cohorts as well. So that's becoming the new standard, and we can play in that world and play quite well. And when you look at the unique reach we have in broadcast radio, the ability to make that digital, put it in a digital buy improves the performance of every digital buy because you can add fresh reach to that -- to the buy and to those campaigns at a very efficient price. So we think we benefit from it in 3 levels, yes, podcasting. And by the way, that's the tip of the spear. People often come talk to us about that first. As they talk more and more about the marketing, they realize, "Oh, I can do some other digital with you as well." And then, of course, they realize, "Wait a minute, if I can do your broadcast like digital, SmartAudio, then it takes me to another level." So I think the investments we've made in the years, we've taken in building out our data capabilities and our tech capabilities are really beginning to bear fruit, and we're beginning to see the benefit of it. And we expect that to continue.

Richard Bressler

Analyst

And Sebastian, [indiscernible] not to go through, repeat or go through it again, but everybody on the phone gets a chance to clear this up. Take a look at our investor deck, we have some of the same slides in terms of our audio tech stack in terms of the rich and depthness of the audio tech stack and why we say we are the only ones that have that type of audio tech stack full stop, period. But we also added some other slides, quite frankly, in response to discussion like this in terms of -- including like the history of how we got here in podcasting. So again, to give people confidence about the sustainability of it, there's a slide which I think is particularly interesting, [indiscernible] Slide 9, which shows how deep we are in podcasting, our ranking in terms of the most shows in Podtrac, the most top 10 shows in Podtrac, the most shows with 1-plus million listeners. Again, I think what that proves out is, getting to your question, how sustainable is this in terms of the growth? Well, it's deep and widespread. So that helps on the sustainability point. And the last thing I might say is I know when we came off of Q1, where we had a 70% revenue growth overall in the digital line, one of the often-asked questions that Bob and I and Mike got from investors we see, is this an aberration? Or are you going to be able to continue to have strong performance on digital? And again, without giving any predictions going forward, I'm saying here's another data point that this is not an aberration in terms of our digital growth for the quarter.

Robert Pittman

Analyst

Yes. And let me just quickly add to that, that you asked about, are the CPMs better in podcasting? Yes. The CPMs in podcasting look like OTT. Why? Because it's very hot, and people are seeing superior engagement. We are seeing superior click-through, et cetera. And remember, today, podcasting reaches more people than the big streaming digital services, music services like Spotify or Apple, and it shows no signs of stopping. So I think we've got a great future ahead of us there on podcasting. And podcasting to us is really an adjacent business to radio. It is companionship. It's host-driven. It is more of sort of think radio and stories on demand, but it is the same user experience. We're the only group besides other radio people doing podcasting that have that kind of benefit. And when you get our scale and our size behind that, puts us in a, we think, a unique position. And obviously, digital to us is -- to the consumer, they don't know the difference between digital and broadcast radio. They know they like Z100 or KIIS FM, and it's coming in on their phone or an FM radio. They don't care about the technology or know about it. And we have been pretty agnostic about it as well. We're now, in addition to AM/FM, on another 200-plus platforms, 2,000-plus devices. So we are pretty ubiquitous in terms of ability for the consumer to find us. And that is probably the most important thing underlying the trends. We do have reach. And as TV's reach goes down substantially -- ad-supported TV, I mean, we've become even more important there.

Sebastiano Petti

Analyst

And just a quick follow-up. What -- I'm not thinking of anything that could perhaps be confidential or competitively sensitive. But obviously, announcing podcasting deals with very world-class brands in the MDA, NFL, Sports Illustrated, I mean, do the economics of these in terms of the content and rev sharing, et cetera, are they vastly different than perhaps what's currently embedded within the numbers? Just go-forward kind of stuff.

Robert Pittman

Analyst

One of the beauties of being number one is most people that come to us for the podcast that we're doing in partnerships, one is successful podcast. And our size advantage and our success with making hit podcasts gives us a tremendous advantage. And I would say that's the #1 reason they come to us. It allows us to be pretty picky about which ones we'll do. In success, there's plenty of money for everybody. And I think people realize they've got their biggest chance of success with us. And we have enormous discipline on the economics of our deals. We're not interested in profitless prosperity. We don't need to buy our way into anything. We are number one, and we've been widening that gap. So we're going to continue to run our business that way. You see the earnings coming out of our digital group. We put a great emphasis on converting revenue to earnings. And I know that's a little different than some digital players. But it's the way in which we run the business. And we think, ultimately, going back to Rich's point earlier, it's the best way to assure that we create shareholder value.

Operator

Operator

Your next question is from Jim Goss with Barrington.

James Goss

Analyst

I was wondering about if you could identify the value of the radio ad spot sales dedicated to your podcast promotion. And I was wondering how you assign the transfer prices to your own imagery for the -- on behalf of those podcast promotions.

Robert Pittman

Analyst

I don't think -- that's sort of not the way we really look at it. The way we look at it is we are -- we have plenty of people who are doing both radio and podcasting, take The Breakfast Club, for example, one of our biggest podcasts, also one of our biggest morning shows on our hip-hop radio stations. Naturally, they -- there's enormous synergy there, and we look for that synergy at every step. But I think podcasting promotes radio. Radio promotes podcasting. They all promote digital. It's very hard to draw a line around any of it. By the way, when were on the Fox TV network with our iHeartRadio Music Awards, we helped Fox build awareness. They helped iHeart build awareness. So that's, I think, sort of the standard in the business, and we're sort of much following that standard.

Richard Bressler

Analyst

Yes. I mean the simple way I'd think about it, just by -- is just about the cost of all the revenue just as a general guideline. And we've been -- of course, we file the revenue before we broke things out into operating segments and just -- and continues to file the revenue. So just simply put, that's what I think about it.

James Goss

Analyst

Okay. So there's no geographic targeting or size of market issue. It's just...

Richard Bressler

Analyst

No, no, no.

James Goss

Analyst

Okay. Then one other question. It seemed like the Broadcast radio group did quite well and better than I was expecting, but it seemed like Networks did not follow and track the same way at this time. Is that a comp issue? Or was there something going on there?

Robert Pittman

Analyst

Yes. More of a comp issue. If you remember last year, in the downturn -- the sharp downturn, the Networks group, Premiere especially, did much better than everything else in broadcast radio. So you're comping to a different number this year versus the rest of Broadcast radio.

Operator

Operator

Our next question is from Ben Swinburne with Morgan Stanley.

Benjamin Swinburne

Analyst

One question, one just clarification on the guidance. Bob, as you've mentioned a number of times, there's tremendous advertiser interest in [indiscernible] and your numbers are really impressive. You talked about 1/3 of the inventory isn't sold. And I'm just -- that surprises me a little bit, given the demand. Maybe you could just talk about how you close that gap and drive sellout. Because it would seem like these numbers could be even higher. Kind of what the drivers are there? Go ahead, sorry.

Robert Pittman

Analyst

Sure. I mean, one, depends upon time of the year, too. There are certain months of the year we don't have as much. There are certain months of the year, like January, we got a lot. And a lot of it appears in small podcasts, small shows, small radio stations. It is overnight dayparts on radio that the way radio has been bought. People on morning drive or afternoon drive -- nobody wants overnight for no good reason, I might add, because the CPM is actually cheaper and the engagement is probably even higher in the overnight audience. But if we -- in a traditional way of buying advertising, people have decided these are good times to buy and these are not the great times to buy or, "By the way, I don't want a little station. I don't want the big stations. I want the big markets, the little market." Once somebody, which is the beauty of digital, decides, "I'm looking to -- for x number of impressions of this group." And by the way, we can now do cohorts of auto intenders, people who -- new mothers, we can find groups other than just Nielsen demographic groups. And once we can find that and serve impressions, now we're free to use all of our inventory. So these -- in the magazine business or newspaper, you always look at your RIM inventory. If somebody bought 3/4 of a page, where is the other 1/4 going? We now have the ability to fill that in. And that is really what's behind building out this ad tech platform all the way from Jelli, which allows us to take our broadcast radio and make it look like digital, and we, by the way, have servers in all the radio stations so we can control it centrally, to Voxnest and Triton and even through our Radiojar acquisition, which really help us put the pieces together. So putting that together allows us to have an electronic marketplace for this product and allows us to fill the holes. And we feel confident that this was -- been one of a good investment and that we'll see the returns from it.

Richard Bressler

Analyst

By the way, Ben, just one thing to tie things. It goes back to Jessica's first question in terms of getting value out of the tech sector, just to kind of tie those two together. Put aside what the percentage is for a second. Having that tech stack just allows you to more efficiently monetize all of your inventory. That's what I think about it.

Benjamin Swinburne

Analyst

Yes. And then just on the guidance, Rich, just to clarify, the July guidance but also the third quarter 20%, is that a reported number? Or is that excluding political? I think by the time you get to the end of the quarter, you're probably comping some political revenue.

Robert Pittman

Analyst

No. That's a recorded number.

Operator

Operator

Your next question is from Stephen Laszczyk with Goldman Sachs.

Stephen Laszczyk

Analyst

Two, if I could. Just as a follow-up on the MDA and as I -- I was wondering if you could talk maybe more broadly about your sports content strategy. What are the white spaces that you and the leagues are going after? What are the types of content in the sports arena? Are you looking for -- and sort of what opportunities on the advertising front do you think these types of content will open up for you?

Robert Pittman

Analyst

Yes. That's a great question. Clearly, we're a major player in sports and broadcast radio, podcasting and in digital. We carry team sports. We are play-by-play in a lot of our stations in across all the leagues. And we have sports-only stations. We have The Gambler. We have something that specialize in sort of sports betting. And we have -- now we also have sports new segments, which run even on music radio stations. So we're able to aggregate these huge audiences for specific content. And we think it's a nice growth area for us. And given our size and scale, we find that folks who are big in that area, Tom Castro, Colin Cowherd, Dan Patrick, et cetera, are part of our ecosystem and part of our family, and we're able to monetize that, I think, in ways others can't. And we're able to attract players because of the uniqueness of what we know.

Stephen Laszczyk

Analyst

Got it. And then just one more if I could. On TuneIn, I was wondering if you could maybe expand a little bit more on your decision to partner with them. I'm curious, what benefits are you seeing from distributing your digital stations with them? And then on the ad sales representation piece of the agreement, how big does this platform-type business get for you guys?

Robert Pittman

Analyst

I think you've hit it. It's a platform play, and TuneIn's got a nice product. We hope it provides additional opportunities for listening. As you know, we have a strategy of distributed listening. We're not just our AM/FM radio stations. We're in over 250 other platforms. In the case of podcasting, we make our podcasts available to Apple, Spotify, everyone else. We distribute it for the maximum audience. I think TuneIn is an extension of that strategy. And I think for TuneIn, they're looking at being able to use the kind of resource we have in terms of ad sales monetization. And for us both, I think we both can benefit from the use of the technology platform. We've said early on when we did the Triton acquisition, we talked about how this tech stack not only has value for our properties, but it has value onto itself as a platform. There is no -- in audio, no one has done the plate as they've done in display advertising and other forms of digital advertising in terms of a platform everyone can use. And we've set out to build that. And I think this is another step along that way.

Richard Bressler

Analyst

Yes. And just one thing. It's really -- Stephen, I'm sorry, it's really a great question because if you think about it, it just kind of like -- hopefully, everything else we announce and do and when you hear and listen to it, you say, "Okay, this is their strategy." This is just how that fits in. Just like the context that Bob put this in compared to podcasting around the other -- and you said the right word, how do we partner with them well, and that's what we're about.

Robert Pittman

Analyst

And look, I would just also -- I think of another macro view of things. Companies either partner well or don't partner well. And I think -- I would like to think that one of the hallmarks of iHeart is we partner extraordinarily well, that we don't think we have to own everything. Every time we look at something, should we make, buy or partner? And often partner turns out to be the best way to do it, especially if we find deals where it's beneficial to both parties equally. And those are the kind of deals we try and build, and those are the kind of partnerships we look for.

Operator

Operator

And our final question is from Dan Day with B. Riley Securities.

Daniel Day

Analyst

Just to go back to the balance sheet and the debt real quick. You talked about getting to that 4x target or better. Just any thoughts on -- your share price is trading well above that from a couple of years ago. Just using that as a lever to bring down your debt? Or do you think you're pretty much offset with just kind of free cash flow generation and chip away at it over time?

Robert Pittman

Analyst

Well, right now, I think we have, as I think you've seen -- and we've been able to demonstrate that we've been able to grow our earnings, which is probably the best way in the world to improve our leverage. And we're -- that has been our primary focus.

Richard Bressler

Analyst

Yes. And if you think about it, and hopefully I remember because we've been very consistent on this message, that we think with the capital structure we have, you just create tremendous stakeholder value, equity value by taking the cash and paying down the debt. And by the way, just as a reminder to everybody, in terms of refinancing, we've got $1.5 billion 8 3/8% notes [indiscernible] next May. And so looking closely at that situation, again, is another way to create value because it is about 1/3 of our interest payments per year. And then -- back on in terms of leverage, and then when we get to about 4x, we will talk to the Board, Bob and I will -- and Mike will talk to the rest of the Board and our independent Board of Directors with this single objective is, "Okay, how do we continue to pay stakeholder value? How do we continue to create equity value?" And then we'll make a decision at that time in terms of what to do with the free cash.

Robert Pittman

Analyst

But I think until we get to that level, we are pretty single-minded on our focus.

Daniel Day

Analyst

Got it. Got it. Appreciate it. Just to follow up, any commentary on ad categories that are specifically affected by things like supply chain constraints, for example, auto dealers, labor shortages, like restaurants and bars? Just -- I'm assuming they've lagged a bit. If you could just provide what you're seeing out there for those. And then any other categories that have outperformed your expectations sort of as we covered here?

Robert Pittman

Analyst

We usually don't talk about the sectors because we're so diversified. No single sector is a big impact on us. But -- and no single advertiser is a big impact on us. But yes, we -- I mean, the good news is right now, I think even in sectors like auto, where there are clearly shortages and the chip shortage is affecting them, I think many of those auto companies, even dealers have decided, "Look, I still got to keep the demand there. Because when I do have supply, I want pent-up demand and go. I don't want to have to start all over from marketing." And I think a lot of advertisers that cut back during the pandemic are looking out -- they're almost having to restart at a higher price. So even the ones that are -- still know they've got growth ahead of them and they're not able to fulfill their demand yet also are continuing to advertise so that they continue to hold on to that brand relationship and that relationship -- overall purchase relationship with the consumer.

Richard Bressler

Analyst

Great. All right. Thank you, everybody. Really appreciate -- we all appreciate, Bob, myself, Mike and the team, everybody tuning in to the iHeart story. And Mike and the team and all of us will be accessible and available after if you have any follow-up questions, but thank you very much.

Robert Pittman

Analyst

Thank you.

Operator

Operator

Thank you again for joining us today. This does conclude today's presentation. You may now disconnect.