Brian Goldner
Analyst · Jefferies. Please proceed with your questions
Thank you, Debbie. Good morning, everyone and thank you for joining us today. In 2017, the Hasbro team delivered a strong year. We grew revenues 4% to a record $5.2 billion and captured the number one position across the G11 markets for the full year 2017 according to NPD and SIM. Consumer takeaway increased approximately 7% for the year and we grew point of sale in all major regions and all brand portfolio categories. We continued investing in innovation to industry-leading levels delivering growth in Franchise Brands, Hasbro Gaming and Emerging Brands, while building capabilities across the brand blueprint. We delivered revenue and profit growth in the entertainment and licensing segment led by strength in consumer products. We had two successful franchise brand theatrical events, which drove incremental revenue in both Transformers and My Little Pony. We added to our storytelling and content capabilities through an expansive five-year agreement with Paramount, invested in our animation studio, Boulder Media and enhanced our digital first orientation. We maintained a high level of profitability, reporting a 15.6% operating profit margin. We invested in growing our business, while returning $427 million in cash to shareholders. Today we announced our board increased the dividend 11% to $0.63 per share, the 14th increase in 15 years. Importantly we remain steadfast in our principles to operate with excellence. In 2017, Hasbro ranked number one on the 100 Best Corporate Citizens list by CR Magazine. We were recognized as the World’s Most Ethical Company for the sixth consecutive year, and we ranked third on Newsweek's Green Rankings. The global Hasbro’s team's accomplishments in 2017 were meaningful and we are excited about our opportunities in 2018 and beyond. Before I discuss the year more closely, let us review the fourth quarter, including where our actual results fell short of the expectations we set in October. Hasbro Franchise Brands sit at the center of our strategy, and in the fourth quarter Franchise Brands revenues grew 11%. Transformers, Magic: The Gathering, NERF, My Little Pony and Monopoly revenues increased. For the quarter, point of sale increased in all categories other than Partner Brands. However, after 10 months of strong consumer takeaway the industry and our business slowed in November and December. We have identified three significant factors. First, we did not ship or sell-through as much as we expected in support of the late fourth-quarter release of Star Wars, the Last Jedi. As a result, Hasbro Star Wars revenues declined and performed below expectations in the quarter and for the year. Historically the brand would deliver a revenue surge in film years and shrink the following year. Instead we are seeing a pattern like other properties, which have films every year, such as Marvel, where Star Wars should maintain a large, more sustainable year in and year out revenue level. Recognizing this and working with Disney, we can better plan our business with improved visibility, sustainability and profitability over the long-term. As the film has gained a wider audience point of sale in early 2018 has significantly improved and is up year-to-date, including strong growth in online sales. We are working closely with Disney consumer products and interactive media to continue to drive innovative brand experiences over the coming years and in the near term to leverage the upcoming home entertainment window for the Last Jedi and to ensure that retailers position to take new inventory in support of the May release of Solo, a Star Wars story. Going forward, merchandise on shelf space will be closer to movie promotional activity and premier dates. Importantly, Star Wars remains a tremendous property and opportunity, one in which Hasbro is deeply committed. In 2017, Star Wars ranked as the number one global property in the toy and game industry according to NPD, and we look forward to driving this success for years to come. Second, revenues declined 8% in Europe during the fourth quarter. Star Wars contributed to our European decline, but as we had discussed throughout 2017 the region was also affected by a weakening UK economy as Brexit negatively impacted consumer and retailer confidence. This impact was more severe than expected late in the year. During the weeks leading up to the holidays retailers became increasingly risk-averse as online grew dramatically and UK retailers focused on minimizing inventory and maintaining margins. Several UK retailers are cutting staff in stores, and profitability was impacted as we partnered with them to work through in-store inventory. For the year, NPD estimates the UK toy and game market declined 3% and we estimate the EU5 markets declined slightly. Across the European region, e-commerce is growing rapidly, representing an even bigger piece of the market during the holiday, and disrupting traditional retailers’ business models. We have invested in a global omni-channel strategy to make Hasbro brands available everywhere consumers shop. We are working through inventory carryover in Europe, and anticipate we will face headwinds, while we address these changing market dynamics during the year, particularly in the first half. Third, our outlook for the fourth quarter reflected a higher level of uncertainty due to the September Toys“R”Us bankruptcy. This uncertainty materialized and our business with Toys“R”Us was impacted in the quarter about as we expected. We continue to partner with Toys“R”Us to support their turnaround, while managing our risk and inventory. We estimate less than half the stores in their announced closures directly affect our initial plans, but we also expect Toys“R”Us to streamline inventory at remaining stores. Much of this impact will be felt in the first two quarters of the year. We anticipate during 2018 that we will right size our business with Toys“R”Us, while leveraging our omni-channel model to ensure product is available throughout our retailer network to meet consumer demand. The development of our omni-channel product and channel strategy is aligned with where retailers are expanding, notably in emerging markets in Asia and Russia, and also in growing channels in developed economies. Despite the slower end to the year, our brand blueprint strategy is working. Franchise Brands grew 10% in 2017, behind growth in Transformers, NERF, Monopoly, and My Little Pony. Each brand activates the blueprint differently but the result is consistent; deeper consumer engagement, innovative brand and product experiences and increasingly expansive opportunities for our portfolio. NERF posted its fifth consecutive year of double-digit growth and was the number one toy and game property in the US according to NPD. We are delivering innovation that is [break frame] and performance in our products that is unparalleled. As we say, it is NERF or nothing. Transformers and My Little Pony both leveraged multiple content platforms, including theatrical releases, animation on broadcast and streaming sites, and digital content to drive growth. Transformers revenue grew strong double-digits and storytelling delivered strong engagement based on compelling insights around the blueprint for both brands. We will talk more about storytelling and its continued importance in brand building at Toy Fair next week. Monopoly had a strong year, including a successful Token Madness promotion and product, as well as Monopoly Gamer, which introduced beloved Nintendo characters to the Monopoly game. Magic, The Gathering finished the year strong as revenue grew in the fourth quarter, but full-year revenue declined slightly. Our investments and activities for long-term growth are taking hold, including a successful closed beta for our new digital initiatives, Magic, The Gathering Arena. As gaming platforms and audiences continue to expand globally we have increased our focus on gaming. In 2017, Hasbro gaming revenues increased 10%. Our tremendous heritage of gaming expertise is a strategic differentiator, which uniquely positions us to capitalize on the dynamic opportunity in gaming across demographics and platforms. Our new innovative social games captured the fun in gaming. Kids, adults and families are playing games, while many gaming brands contributed to growth. For the year, Dungeons & Dragons was particularly successful. We also grew digital gaming revenues and we launched new gaming experiences such as DROPMIX. Emerging Brands revenues grew 2% as Baby Alive continued to perform at a high level. FurReal Friends also had a great year, including Tyler the tiger, which was a top toy over the holiday period. While several partner brands grew in 2017, overall partner brand revenues declined 10%. Beyblade delivered a strong first year and both Marvel and Sesame Street posted higher revenues. Trolls full year revenue was down, but came close to 2016’s movie year sales, which began during Q4 last year. The softness in partner brand category came primarily from Star Wars as we discussed, and to a lesser extent Disney Frozen as it is one-year further removed from the movie year. Disney Princess revenues declined slightly, while full-year point of sale increased substantially, driven by the introduction of new properties. Looking forward, both in 2018 and beyond, we are positioned to leverage our industry leading investment in innovation and drive new brand experiences across our brand portfolio. We are excited about where Hasbro is today, the progress we are making in our brands and our organization is unlocking future opportunities for our stakeholders. Across Hasbro the brands where we have invested to execute the full brand blueprint are the ones that are producing extraordinary results and building value for our shareholders. As we look ahead, the Hasbro team is delivering on the promise of what our differentiated story-led and digital first strategy offers to consumers, audiences and customers, and we look forward to sharing more with you on February 16 at our investor event at Toy Fair. I will now turn the call over to Deb. Deb?