Yeah. I think from -- like you heard Vincent talk about, when we -- now we see two quarters of the momentum that we see, and look, we like what we see. I don't want that to be lost in the overarching metric with ARPU sequentially down and now two quarters of sequential customer adds. I think it's important to understand as much as we can and explain to you guys what's happening at the cohort level. So, let's just talk about ARPU for a second first. If you break that down and we really see the core online business, we see expansion in ARPU, and we've seen that for many, many, many quarters in a row, especially as we continue to drive in a successful manner more and more adoption of cross-sell, that has been a growth driver and lever for us in the recent quarters. And as you heard in back in November, it will continue to be one of our main levers as we drive forward, not only with the different cohorts that come in as we expand internationally, but as we, again, have a robust product portfolio and continue to bring new products to market. And then, when you look at the economics of the other cohorts, they're very healthy. We've said and we've been very explicit that we will continue to invest in marketing to drive growth and drive expansion and diversify, but we don't burn money in the parking lot. So, even as the cohorts mix together, and at the top-level metric, on a blended basis, it looks down quarter-over-quarter -- it is down quarter-over quarter, within the cohorts, they're very healthy. And so, as we look forward in that metric, or we look forward as to where the customer acquisition is going to come, and we achieved compared to as they come through the funnel what products and solutions are they choosing at which time, it's definitely all about diversification, and it's all about growth, and we don't pick and choose or prioritize one channel, market, et cetera, over the other. What we're looking for is sustainable and profitable growth. And as we look at the performance of the performance marketing dollars, we put the fuel behind the most fruitful opportunities that we can in a balanced approach. Now, how that all that math comes together quarter in, quarter out, I think that's going to look different, and it's going to flex as we make those decisions. And what we've got to make sure that we lay out for you guys is that it is a balanced and disciplined approach, and that the diversity that we are driving is a healthy one for Gen.