Chase Carey
Analyst · Pivotal
Thanks Mark. It's been just over a year since the change in ownership and management it's like one of the good time to take a quick look back at the first year then touch on our priorities going forward. As we stated day one, Formula One is essentially an organizational start up and a business turnaround for us. A tremendous franchise that is not been achieving its potential. Therefore our goal in year one is been to build the foundation for sustainable long-term growth. Our focus is been on where we will be in three years not three or even 12 months. Nonetheless, we've identified a number of priorities in the past year that were key to achieving our longer term goals. These priorities included first building organization and infrastructure that will enable us to grow and fulfill Formula One's potential. We've settled into our new London headquarters with headcount currently around 120 expecting to settle around 150 by mid to late 2018. Overall we expect the associated incremental step up and corporate overhead to be approximately $50 million annually compared to 2016. Excluding marketing and development expense tied largely to launching new initiatives. Second, we want to create a renewed sense of energy and excitement amongst fans both at events and on television and digital platforms. Our growth in attendance, viewership and digital engagement last year were all signs of progress. Third, engage with the larger ecosystem of Formula One. The teams, promoters, sponsors, broadcasters, regulator and other partners. To begin to build the type of partnership Formula One needs to be successful on both the motorsport and commercial sides of our business. Fourth, to improve our balance sheet and maximize long-term cash flow. A year ago, we had over $4 billion in external gross debt and today we're at $3.2 billion with approximately $115 million in annualized interest savings and an improved tax structure. We also eliminated the overhang of potential share sales from prior Formula One owners. As was to be expected there have been some surprises in the past year. On the positive side, the enthusiastic response and interest from fans and viewers to the new Formula One were stronger than expected. We still have a lot of work to do to improve this sport on the track and the fans live and broader experience. However the early enthusiasm from fans reinforced the pent up demand and potential in Formula One. We were also positively surprised by the excitement from existing commercial partners to expand and grow their relationships with us and the level of interest from new potential commercial partners. There is new enthusiasm from new potential sponsors, promoters and video entities to engage with Formula One. Many of these will take time to develop in the right way and our priority again is building long-term value, not a short-term. For example in the broadcast area in some cases we recently traded dollars for reach and digital flexibility. We're excited about the potential long-term growth that exists here. In terms of challenges, we discovered that post our investment in Formula One we had two significant sponsors that decided to not renew relationships with us in 2017 and a race in Brazil with adverse financial changes in the existing agreement that took effect in 2017. These issues adversely impacted 2017 revenue but a bit more than $50 million, which essentially dropped straight through the pre-teen EBITDA. We also have the end of race agreement in Malaysia effective in 2018. A positive news, is that these are one-time events that we can mitigate in the next few years. We also found the governing structure in Formula One a bit more cumbersome than expected, but believe that the continued engagement with our array of partners will help build on the shared vision, of how we grow the sport for fans and it's participants. Looking forward as I noted upfront, our priority is where we grow Formula One in the long-term. Nonetheless, 2018 is an important step in that process and we have a number of priorities for the coming year. First, we'll work with the FIA and teams to improve the sport in the track and the business model for all involved to deliver sport to fans that provides the best possible competition, action, suspense, state-of-the-art technology, heroes, glamour and shock and awe. I believe there is alignment on the overall broad goals, but we have to find the right comprises as we work through the details. Second, we need to reenergize our existing TV product and build a relaunch digital platform. We brought in David Hill from Fox Sports as an advisor to work with our internal team on a new TV product for this season. On the digital front, we announced the launch of our new Over the Top product Formula One TV and a new web experience among other digital initiatives. We also need to build our live event experience. We'll continue to work to engage more host cities as we did in London last year to expanding, improve the fan experience at the track and to grow key areas like hospitality and merchandise to their true potential. In addition, we will move forward with plans to build key extensions to our business like eSports, licensing and merchandising and more. We will also advance our geographic expansion in Asia and the Americas in general and the key markets to the US and China in particular. New television agreements will help enhance fan engagement in those regions. Finally, we need to continue to build and expand relationships in our core revenue areas of sponsorship, promotion and television. For example in the sponsorship area we're working to create a much wider range of opportunities for both existing and new sponsors to engage fans and exploit our brand. With our promoters, we're looking to create a wider set of choice and experiences that we can develop together for fans commercial partners all of which help us grow our business. We also have an exciting list of great locations that want to host the Grand Prix which provides great possibilities for growing this dimension of our business. We're excited about the opportunity in front of us, we have a lot to do. But believe we're on our way to deliver on the promise of Formula One for its fans, partners and shareholders. Thank you very much. I'll turn back to Greg and Mark.