Willard D. Oberton
Analyst · Robert W
As far as the OEM fastener initiative, we put in -- we worked on this throughout the year, but in the middle of the year, we put in a small team, brought our leader from Europe back and put him in a position of driving OEM initiative. Basically, what he's done is they -- working in conjunction with our district managers, they've developed a list of more than 3,000 customers that have the potential to do north of $250,000 a year, and this is our estimate, $250,000 a year in OEM fasteners, the average being much higher than that. Each district manager has a list of anywhere from 8 to 15 of these customers, and these are customers that we do not have their OEM fastener business today. In many cases, we have a relationship but it's a smaller relationship. He's developing a system to -- so that they can -- it's really a call system that he's been working with them on to basically rail these customers in over a longer period of time, and we've seen some great results. We believe that the call, the sales call activity, is up by probably 4 or 5x with these people and these customers. And we believe with that, over the next, I'd say, the second half of 2013, we're going to see positive results. We've seen a lot of -- we're hearing a lot of positive results but not in the quantities that we need or the size of numbers that we need. But we're very optimistic about that. As I mentioned earlier, we're very good at providing fasteners. We're a good -- I believe, a very strong fastener distributor. But we weren't always good at selling all the things that we did but we're able to do. As far as the underperforming stores, that's been something we've been talking about since -- for a long time, and my board has been reminding me of that a couple of quarter -- a few quarters ago. And so we sat down as a leadership team and said we're going to take aggressive approach with this, just like we did with metalworking and vending and all these other things. We're going to create a budget, and then after we have the budget, we're going to create a team. And we developed a budget, how much we have -- working with Dan's group how much we could afford to spend on this. And then we assigned 2 proven leaders in our company, one to take the east -- well, actually, 3, one to take the east, one to take the west and one to take Canada. And they have put together a team of about, I think, it's about 35 to 40, I don't have an exact number.