Jonathan Fitzpatrick
Analyst
Yeah. I think there's a couple of things there. One, we talked about sort of three contributing factors to this year and our revised guidance for this year. Competitive intrusion is definitely one. And I mentioned that, that is over-indexed towards some of our older stores. And some of those older stores had, I would say, sub-optimal real estate because they were built 10, 12, 15 years ago. So one of the things that we're doing, Simeon, is sort of assessing the bottom 10% of our system, like every large scale multiunit business, there's a bottom 10%. So we're assessing, is there an opportunity there to clean up the portfolio in terms of underperforming stores. So that's number one. Number two is the brand positioning, the marketing, the promotional activity. We have to make sure that we get that right, given sort of the consumer slowdown and spending and obviously, the competitive intrusion. So we think there's probably some tweaks to both brand positioning, pricing, promotion activities in the balance of this year and as we look into next, do not infer that as incremental discounting, but that could be brand positioning and how we attract new customers. The third element that we have, Simeon, which I don't think anyone else in this space has, is we sort of have this X factor of the Take 5 brand. And the customers from our Take 5 Quick Lube business that, as I mentioned, in Q2, we marketed to 2.5 million of those and saw some nice uptake in terms of shifting them from Quick Lube to Car Wash. We're also excited about sort of integrating the Take 5 brand on a digital platform, which I talked about, which will be out end of this year. And that's pretty exciting around creating a loyalty and membership platform for both Car Wash and Quick Lube coming through the Take 5 brands. So look, I think Car Wash is still a phenomenal business. If we look at the net capital invested after we do a sale and leaseback, we're at about $500,000. And we still feel very good about sort of the long-term prospects and cash generation from this business. So nothing has changed in our thesis there. I think we're just going through some challenging times sort of first half, second half of this year.