Mao Mao
Analyst · Bank of America Securities. Please go ahead
Thank you. Hello, everyone. Welcome to our fourth quarter 2019 earnings call. Joining us today are Mr. Shaojie Chen, Chairman and Chief Executive Officer; Mr. Mingming Su, Chief Strategy Officer; and Mr. Hao Cao, Vice President of Finance.You can refer to our fourth quarter of 2019 financial results on our IR website at ir.douyu.com. You can also check a replay of this call when it becomes available in a few hours on our IR website.Before we start, please note that this call may contain forward-looking statements made pursuant to the Safe Harbor provision for the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on management's current expectations and observations that involve unknown and known risks, uncertainties and other factors not under the Company's control, which may cause actual results, performance or achievements of the Company to be materially different from the results, performance or expectations implied by these forward-looking statements.All forward-looking statements are expressly qualified in their entirety by the cautionary statement, risk factors and details of the Company's filings with the SEC. The Company undertakes no duty to revise or update any forward-looking statements for selected events or circumstances after the date of this conference call.Now, I will speak on behalf of our Chairman and CEO Mr. Shaojie Chen.Before we walk you through our performance in the fourth quarter, I would like to briefly discuss about the impact of the COVID-19 outbreak on our business. Since the outbreak occurred, we immediately adjusted our working method while continuously tracking our employees’ health. To date our employees have worked from home and we continue to execute our operations mostly across all departments.From a business perspective, we have seen several major tournaments postponed; however, this tended holiday period has increased the likelihood that users will play games and watch live-streaming eSport content. As such, the overall user activity on our platform has increased steadily since outbreaks began. We plan to covertly monitor the epidemic s as it evolves and evaluate its impact on our business in the first quarter and beyond.We have concluded the fourth quarter of '19 with solid financial and operational results. In particular, we achieved strong top line growth. During the quarter, our total net revenues increased by 77.8% year-over-year to RMB2.06 billion, while gross profit increased by over 900% year over year to RMB375.2 million implying a growth margin of 18.2%. Net income reached 157.5 representing a net margin of 7.6%. Adjusted net income increased to RMB186.4 million, representing an adjusted net margin of 9%.Meanwhile, our user base further extended during the period, with average MAUs increasing by 8% year-over-year to RMB155.8 million, driven by the robust growth of mobile MAUs, which increased by 29.3% year-over-year to RMB54.4 million. Our steady user growth during the fourth quarter was mainly generated through organic growth and was driven by premium content from top eSports tournaments. Diversified content offerings across all segments and deepened collaboration with game developers.During the quarter, our game live-streaming segment continued to perform well accounting for approximately 80% of total daily hours. At the same time, we also diversified the scope of our content coverage for game segments to meet a broader range of user viewing preferences, and further penetrate additional user segments. As a result, we maintained high level of overall user engagement and stickiness. For example, the number of field streamers per user and follow the streaming rooms per users steadily increased in the fourth quarter, while the users' willingness to interact with streamers and the online community continued to improve.Going forward, we plan to continue deepening our collaboration with game developers and leveraging new blockbuster game titles to boost our platform traffic and accelerate user growth.Now turning to our content initiatives for the fourth quarter. During this period, we continue to invest in quality game content with a focus investment strategy for high ROI content and streamers. As part of this process, for example, we selectively eliminated our partnerships with low our streamers, and we allocate our investments and internal resources to more cost effective content. We also continue to make good progress in creating value along the eSports chain. For example, during the quarter, we broadcasted over 100 large scale eSports tournament and inked partnerships with several championship teams, including KPL, Champion E-Star and PUBG Global Champion Gen.G to further bolster our content offerings.We also partner with top tiered game competitors and official eSports tournament competitors to produce over 50 high quality eSports related programs and events. In addition, during the quarter, we also self-produced over 50 eSports tournaments, including Golden Grand Tournament, which was in line with our overarching content creation strategy. For streamer management, top streamers contributed significantly to premium content, overall viewership and user stickiness. At the same time, our collaboration with talent agencies enabled us to efficiently manage the large pool of mid-tier and long-term gamers while boosting the monetization potential of this big streamers group, further contributing to the diversification of our content offerings as well as the steady growth in revenue on the platform.We believe this streamer group will serve an increasingly important role going forward. Looking ahead, we plan to continue focusing on premium eSports content while diversifying our content offering, improving our operational capabilities across different content categories and exploring new initiatives in clean and content creation and distribution by partnering with game developers. Beyond our steady progress on the content front, we also continued our monetization efforts in the fourth quarter. Notably our quarterly paying users increased by 70.8% year over year to 7.3 million, implying a pioneer ratio of 4.4% as compared to 2.8% in the prior year period.Meanwhile, ARPU increased by 7.8% year over year to RMB261 in the fourth quarter. The strong realization results were mainly driven by three factors. The first was our continuous product innovation, which helped to stimulate user engagement. The second was our previously mentioned efforts to further refine our agency partnership. And the third or our ongoing production of monetization events which has helped to better cultivate our monetization network.Going forward, we believe that these three drivers well maintained the efficacy and continue to evolve the sustainability of our revenue growth trajectory. During the quarter for product innovations, we accelerated the development of several interactive features to better track and cultivated user's spending habits. For example, we created a competition system and set tasks to different streamers and the offense which effectively increased the exposure and popularity of mid tier steamers. Well also enhancing the monetization efficiency. As a result, the revenue contribution from mid TSP increased in the period as compared to previous quarters.For other monetization initiative, we held our annual ceremony at the end of the quarter, which effectively contributed to both fuel ship and revenue generation. In addition, the super fans club served as a weekly supplement to our small amount than gifting system and significantly increased the revenue contribution from users daily spending on our platform. We were quite pleased by what we have achieved through these monetization initiatives during the quarter.Looking ahead, we plan to continue upgrading our interactive product features, strengthening our relationship with both customer and agencies. Exploring new innovative monetization events and refining our operations across each segment, we are confident that such measures well further enable us to boost all our monetization efficiency in each platform segment and live-streaming room.On the technology front, we continued to invest in our technology infrastructure and maintain a steady progress in the quarter. For example, our refined proprietary P2P technology has further augmented our ability assess that with usage, during different traffic periods as well as ability to optimize our bandwidth allocation among various suppliers to significantly reduce the redundancy costs. We also increased our investments in areas with high growth potential in the quarter.For example, we investigated cloud gaming with a number of other technology providers in the period. We continued to, to make good progress on the front and among the first group of members to join the five tree cloud gaming industry alliance in China. On the international market, we continued to expand overseas and increase investment in the Japan market during the fourth quarter. Our live-streaming product, Mildom, which was originally launched in Japan at the end of September '19 maintained its healthy user growth trajectory during this quarter. Overall, we are pleased with our achievements in the fourth quarter, as they have enabled us to lay an important foundation for enduring growth going forward.As we advance into 2020, we will continue to provide high quality content, explore opportunities in both up and downstream segments of game value chain, improve our operational efficiencies across different segments, and to dive more deeply into the research and development of new technologies to further optimize our user experience. Most importantly, we will increase our focus on further developing our monetization capabilities, which will drive the long-term financial growth and performance of the Company in terms.With that, I will now turn the call to our Vice President of Finance, Mr. Hao Caoto go through the details of our financial performance in the fourth quarter.