Robert Iger
Analyst · Credit Suisse. Your line is now open.
We measured - in terms of the - I'll call it engagement, we've measured recency, which is essentially how many people are - used it recently, are active users on a weekly basis, that's extremely high. We measure frequency, which is a number of times people stream per week since launch and we measure engagement, which is basically how many hours people have streamed on a weekly or basis per subscriber, and I don't think we should get into all those details right now, except to say that in all three cases, recency, the percentage of people that it - are weekly active users, very, very high. The same thing is true with frequency the number of average days that they actually use the service, and again this is something that we've seen over both - basically, the first quarter. I think these numbers probably relate to the first quarter and not necessarily since December 28, that's also very high and the engagement, or we were looking at multiple hours a week stream, per subscriber. I can give you that now, that's in the six hours to seven hours a week range, very, very high. Now Christmas was in there, time when a lot of families were off, that may have actually skewed that a little bit high, but again we're seeing consumption, I'll call it across the board, and in sum, it is quite interesting to us. Pixar has done extremely well, as a, for instance, including their shorts, musicals are doing very, very well. Obviously, great interest in some of the big titles that have recently come on the service. Toy Story 4 just came on. I think, Rise of Skywalker later in the year. Lion King came on, Avengers, I mentioned Endgame. It's kind of, I guess, and without, in anyway, sounding like we're bragging, it validates the concept of putting those brands together and collecting library. As we look to the rest of the world, there really isn't anything to cite in terms of encumbrances that would be an issue. We're in relatively good shape there. I'd say that we have some work to do in terms of local product, because there are quotas in certain markets that we have to meet. But the universal appeal of - of this product is - is pretty strong. You do have to factor in that, in some markets, there's lower broadband penetration. And so you don't have the total available - the total available market is not as high as it is in other markets. Netherlands was very high. That's why we decided the launch there. South Korea is very high. But there are other markets, obviously, India being one, that you have lower broadband. But huge opportunities - huge opportunities for us, Internationally, and that's where that Disney name and that family nature of the product, I think, will resonate extremely well.