Charles Bradley
Management
Well like I said the most interesting thing about our 30,000 for view of the consumer is the consumer seems to have changed. Nobody wants to talk on the phone. Everybody has a smart phone, everybody wants to do things through texting and messaging, and yes I guess we should have been, or anyone in the industry should be more aware that this is the new trend and it's going to continue to evolve. The good news is we're kind of right there and following along with it, that's all good. But, I still think, so in terms of the technology, that's interesting and new. But again, I think certainly we and most people keep up with it no problem, but there is a moment there where you're going to lose a little ground and try to get everything working the right way again. And I can say it's almost, you can almost start putting in terms of the collection picture a few events. One, the regulatory environment was the one that we have three years ago. And so with regulatory environment, everyone including us, have to be collected in a different way, and so we spend all our time re-educating, retraining and so on and so forth, and then sort of find out sort of late in that game that, gee, customers don't want to talk on the phone as much as they used to. And so you have to sort of reach on things a little bit that way. And so, it's always been, it seems to be a bunch of little things change in the way these works. Now probably the third thing is, again, it's a little interesting that whether this is the new norm of customers running their accounts to DQ and then paying when they need to pay or whether the economy is a little weak right now it's causing that. We don't really know, but like I mentioned earlier it does seem a little different that the customer isn't as inclined to pay as quickly as they have in the past. Whether that's a technology thing, whether that's an economy thing, we just don't know. And whether it's a fact with the regulatory environment, you can't push them quite as hard as you used to, you can sort of pick your poison but all of them are having effect of higher delinquencies, hopefully not higher losses, but potentially slightly higher losses, and so we'll have to see how it plays out. We think the customers, they understand that working with CPS or other subprime lenders is, the number thing is re-establish your credit, now our whole educational thing with customers is that, gee, running your DQ at 20, 30 and 60 days isn't going to help your credit much. So, that's sort of the view from 30,000 feet of our customer today.