John Walbrecht
Analyst · ROTH Capital
Thanks, Aaron. Before moving to our strategic outlook, I'd like to recap our third quarter results. The metrics that we have communicated to measure our progress continues to build momentum. Sales achieved a new record high for a third quarter, and our gross margin continues to improve considerably. This has been driven -- driven leverage in adjusted EBITDA and free cash flow growth. We strategically invested in sales and marketing campaigns that have driven enhanced consumer awareness, and they are showing their effectiveness in our results. August marked our 1-year anniversary of owning Sierra, and the execution of our brand-enhancing playbook grew stronger in the third quarter. Combining these results with our strengthening balance sheet, and we believe that we are well positioned for future organic growth as well as acquiring additional super fan brands. Now on to the discussion of product for the upcoming seasons. Fall '18. Our current fall '18 seasonal lineup features the introduction of more than 50 new products across our 3 major categories. This is on top of more than 40 new products introduced since spring '18, resulting in almost 100 new products launched in 2018 in total. As a signal of our product strength, so far for fall 2018, Black Diamond has won 28 awards from various leading trade and media organizations, from Back Country magazine to Ski magazine to even Runner's World. In fact, a few of these awarded products have driven our strong Black Diamond growth in this quarter. In climb, we continue to add innovations with ice, launching the industry's lightest ultra-light ice screw and the new Reactor ice tool. The new developments in bouldering pads and bouldering accessories, alongside new colors in our rock shoe collection, continue to build momentum in the ever-growing bouldering category. Our BD Rock Shoe program continues to exceed our initial expectations and the initiative we expect to continue to innovate each season. In addition, this past September BD hosted the 2018 World Climbing Championships in Innsbruck at our Black Diamond Partnership Gym. This event helped set the stage for the competition for the 2020 Olympic Games in Tokyo, Japan, and the event we expect to expose the great sport of climbing to millions of viewers. We are proud of how well it went off. With the increasing popularity of backcountry skiing, Black Diamond continues to push the innovations in our ski and snow safety categories with the new Helio ski collection and the award-winning Boundary Pro series, the new ultra-light bindings, the new BD Black Diamond Beacons, the new Jetforce Tour avalanche pack, the new Whippet ski poles, expanded skin collections, the new Recon stretch jacket and pant, the Helio active ski touring shell and the launch of our carbon trekking skis with built-in skins. Finally, our mountain category continues to see growth, with BD launching numerous different products including the zipped backpacking light, new packs and the expansion of our award-winning First Light jacket series. Spring '19. For Black Diamond, as we look into the future of spring '19, we plan to launch the most aggressive collection of innovations in the outdoor industry to date, with a plan to release 177 new and refreshed products across all 4 categories of climb, mountain, apparel and footwear. Black Diamond continues its success in innovation and product award recognition, receiving many highly coveted awards such as the 2018 Outdoor Winter Industry award for our distance 8L pack, the gearinstitute.com Best New Gear Award for our Camelot C4, Men's Journal's Best New Gear at Outdoor Retailer for our distance 8L pack, the Outdoor Retailer's Editor's Pick for our new C4 and Zone climbing shoes, and the Backpacker's Editor's Choice Award for our Whippet ski poles. Furthermore, our transcending Deploy Shell was awarded an Editor's Choice Award from the Gear Patrol. Black Diamond's Deploy is one of only 10 products that was given this honor from the 150 brands and thousands of products that were considered. At $129 retail, Black Diamond's Deploy Wind Shell takes the lightweight outdoor clothing to a new extreme. The windproof outer layer is only 48 grams or roughly 1.7 ounces, which was made possible through our close collaboration with our materials manufacturer. The fabric is a 5-denier nylon made by Toray Japan that's exclusive to Black Diamond, and the zipper is a YKK super lightweight zipper, which is 40% lighter than any other available on the market today. And the Deploy also folds easily into one of its own pockets in the back of its neck. We believe the Deploy Shell also highlights the innovation we are integrating within our apparel offerings as well as transcending qualities being developed for the outdoor and mountain enthusiast. You will see additional developments using the Deploy technology in other categories in the near future. Sierra. Regarding Sierra, we are well underway in our expected strategy to seek to replicate the playbook we are executing with Black Diamond. Like Black Diamond's category segmentation of climb, ski and mountain, at Sierra we are focused on compete, hunt, protect and defend. In fact, the new tipped GameKing product, which we are calling the GameChanger, launched at retail in August, represented our first real innovation in hunt. We are pleased with the initial reception of this new product and seen strong well-through and replenishment orders. This continues to reinforce Sierra's hunt heritage and provides us with greater confidence as we look to expand our hunt-focused product offerings. This is also the first product to market since acquiring Sierra that we worked on together from Day 1. Over the next several months we expect to introduce many more products, having our own product development, design and innovation stamp of approval. In fact, during Q3 we hired Tim Janzen as our VP of Innovation at Sierra Bullets, a similar position he held while at Barnes Bullets, a subsidiary of Remington. He will help drive and accelerate new product innovation and support scaling the business operationally and from a product perspective as well. We continue to make investments in our go-to-market process, seeking to enhance social and digital capabilities and a new print campaign launching in more than 12 magazines for this fall. And of course, we intend to continually work to strengthen both our retail and OEM partners through new product introductions and better fulfillment of existing seasonal products. We believe the continued rollout of our strategic playbook at Sierra will continue to fuel future growth opportunities while leveraging the very attractive financial fundamentals the business possesses in terms of profitability and cash flow conversion. We continue to be quite pleased with the acquisition of Sierra and believe it is in strong momentum for the future. Investor Relations. During the third quarter we were actively out on the road, telling you our story to both new and existing shareholders, and we're also active on the conference circuit. It was invigorating to share in our progress and laying out our many opportunities to come. We enjoy the process and look to continue our active investor relations strategy through the remainder of 2018 and well into 2019. In summary, given our recent financial momentum, our brand outlook and more flexible capital structure, we believe our strategy is both working and well positioned to create shareholder value. We still expect to maintain a focus on acquisitions of super fan brands that may benefit from our unique outdoor experience and look forward to updating you and our shareholders when appropriate I'd now like to turn the call back over to our operator for Q&A before my closing remarks. Operator?