William Eccleshare
Analyst · Aaron Watts of Deutsche Bank
Thank you, Eileen. Good morning, everyone, and thank you for taking the time to participate in today's call. I'd like to welcome all our stakeholders as we discuss our business for the first time since the completion of our separation from iHeartMedia. Brian will then review our second quarter results and discuss our financial position.As an independent company, we can now fully chart our own course as we seek to build on our momentum, fulfill our ambition and pursue the opportunities in front of us. I would like to acknowledge all our employees across our global operations for their hard work, talent and dedication to serving our advertising partners and contributing to our success, whilst also managing the process of separation from iHeart.Bolstered by our recent steps to establish our new Board of Directors, strengthen our operating management across our regions and address our capital structure with last week's equity offering, we are now well positioned to build on our market leadership as we continue to execute on our strategic plan. Brian will discuss the equity offering in a moment, but let me just note that this marks a significant step in our focus on strengthening our capital structure.This is a period of strong projected growth for the out-of-home market compared to traditional media. The fundamentals of our sector are powerful, but when you layer on the positive impact of the tech field transformation which we are driving, we are confident at delivering significant growth opportunities. Since many of you are new to our story, I'd like to briefly recap our strategic position, outline our growth strategy and provide an update on recent developments.Please turn to slide 4. Our vision is to create a unique, mass reach global media platform that delivers our clients' messages across our distinctive portfolio of digital and traditional displays. This vision is built on four key pillars.First, we are focused on growing the out-of-home medium. We believe we are well positioned to benefit from the unique positive audience trends and intrinsic strength of our medium. More and more people spend more of their time out-of-home, and as other traditional media fragment, we continue to build on our position as the last broadcast medium. And we are building on our unique global footprint across key markets with core strong strengths.Second, we are focused on building on our technology leadership. We believe we are a pioneer in the space and that we continue to lead the industry in leveraging technology and data to make outdoor advertisements even easier to plan, buy and measure. And we are continuing to improve out-of-home's core proposition through our digital displays, making the medium even more flexible and creative.Third, we are focused on partnering with our customers. We are further building on our sales excellence with sophisticated revenue management tools aimed at deepening our relationships and optimizing the yield of our asset base.And fourth, we will continue to evaluate opportunistic expansion. We are focused on leveraging our strong operational performance to optimize our capital structure now that we are an independent company. We'll continue to evaluate opportunities to expand our portfolio with new contracts and potential tuck-in acquisitions.Please turn to slide 5. We have a tremendous platform to work with. With a diverse portfolio of 450,000 print and digital displays in 31 countries, reaching millions of people monthly, Clear Channel Outdoor is one of the world's largest outdoor advertising companies. A true global business, we run our operations through two distinct and separate segments, the Americas and International. In the US, we are in 43 of the top 50 markets and all the top 20 DMAs. Our business is primarily driven by large-format billboards, while our international business in Europe, Asia and Latin America is predominantly supported by street furniture, small format displays located in city centers and close to point of sale.All told, on the digital front, we have a growing digital platform spanning more than 14,000 digital displays in international markets and more than 1,600 digital displays in the US. We believe there's no doubt we have superior assets located in the markets where major advertisers want to be.Moving to slide 6. From a macro perspective, the out-of-home market holds a unique position in the media mix due to its two core roles. Firstly, it is a true mass reach medium, delivering real brand fame with the broadest and most efficient reach in an increasingly fragmented media universe. For example, in the US, we reached 91.9% of all adults weekly, and in the UK, we reached 99.4% of all adults weekly, higher than any other media.Out-of-home advertising is also very much an activation medium, reaching consumers right at the point of purchase, and that ability to directly influence the so-called last moment of truth for consumers is a very critical piece of the marketing mix and a major driver of sector growth. As a result, the out-of-home sector has consistently outperformed all other traditional media, a trend that is expected to continue in the coming years.Another key reason for this is that our audience is not impacted by the same audience fragmentation as other traditional content-based media. Our audience is there in the street, on the highway, in the airport or rail station or at the shopping mall. Not only is that audience growing, but we are getting better in measuring it using sophisticated data and analytics to prove attribution and ROI.Please turn to slide 7. The installation of digital screens globally has completely transformed the oldest advertising medium into one at the forefront of media, offering advertisers an infinite range of creative possibilities and flexible solutions to reach and engage target audiences at the right time and in the right place.For perspective, in the US, we installed 26 new digital billboards in the quarter to reach a total of more than 1,300 digital billboards, and we now have more than 1,600 digital displays which represents approximately 32% of our US-based revenues in the second quarter. And in our international markets, we installed 491 digital displays for a total of more than 1,400 -- 14,000 digital displays as of June 30 and accounting for close to 30% of our international revenue excluding China in the second quarter.Our leadership in supporting and expanding the creative boundaries of our medium with evidence at this year's Cannes Lions International Festival of Creativity. For the 10th consecutive year, we sponsored the Outdoor Lions category, celebrating and championing outstanding creative achievement in out-of-home.We also partnered with some of the world's most recognized brands to showcase the creative, dynamic and targeted possibilities of digital out-of-home through the use of artificial intelligence, dynamic real-time messaging, integrated user-generated content and geolocation data, amongst other innovations. Leveraging all our resources, we remain focused on pursuing and winning new contracts, both internationally and in the US.Our recent Paris win, which I will discuss in a moment, is one example of the power of our platform and the innovation we bring to mass deployment in urban centers. We're making progress in executing against our plan at all levels. But I also want to emphasize that as an independent company with a focus on driving results for our shareholders and ultimately reducing our leverage, we are operating with a heightened sense of discipline in our spending as well as a clear emphasis on seeking innovative avenues to manage our costs.As you will see in the results, which Brian will review in a moment, we are continuing to see momentum in our business with particular strength in the US offset in part by continued softness in China, which we noted on our last call.In China, we own just over 50% of the publicly listed company, Clear Media Limited. The business has delivered exceptional results for a number of years. However, starting with the fourth quarter of last year, they have experienced flat to declining revenues due to the slower economy and their e-commerce and IT industry customers remaining cautious with their spending.Clear Media has put in place a plan to broaden their customer base and reduce their dependence on large customers from the tech sector. In addition, they are also realigning their sales organization and implementing cost saving initiatives to address the shortfall in revenue and higher rental payments. It's still early in the process, but we believe they are moving in the right direction.Moving to slide 8. In the Americas region, our local business continues to deliver solid growth, and we are capitalizing on the strength of the national out-of-home market, in particular, with strategic initiatives we've been developing over time. Some of those initiatives include our national team expanding our direct-to-client selling capabilities and developing our ability to respond rapidly to RFPs and improving our sophisticated revenue management tools.This is on top of what we are doing with our proprietary RADAR platform, which is impacting both local and national clients, and we'll detail a bit later. Major advertisers are moving from other media including TV and digital to out-of-home in the larger markets as they learn about the effectiveness of our medium in targeting specific audiences and employing data analytics to maximize impact and measure success.We are continuing to benefit as advertisers' battle for customers in key sectors such as streaming, food delivery services, virtual meeting services and technology. Our sophisticated revenue tools allow us to manage pricing as occupancy improves.On the technology front, we continue to progress in our efforts to develop our omnichannel suite of tools driven by our access to data from over one-third of mobile phones in the US. Branded as CCO RADAR, this suite of proprietary mobile data solutions makes it as easy for brands to plan, buy and measure as an online campaign but with the increased impact on brand safety of the core out-of-home proposition.Importantly, these tools were developed and continuously enhanced based on direct feedback from our clients, making them even more powerful in delivering consumer insights and making them immediately useful to the ad-buying process.To that end, we are very excited about the recent addition to our RADAR line of solutions. Launched in June, RADARSync directly addresses our clients' needs by augmenting our RADAR offering to enable brands to integrate their unique proprietary data sets into our industry-leading planning and analytics platform. RADAR proof has already been providing advertisers with insights from the analysis of aggregated and anonymous mobile data, illustrating the behaviors of audiences exposed to out-of-home campaigns.This new innovation builds on the value of our related RADARView dynamic campaign planning tool by allowing advertisers to leverage first and third-party data to connect with audiences based on consumers' online and offline behaviors. Simply put, RADARSync further strengthens our ability to help our clients to understand the actions consumers take in response to our ads in both the online and offline worlds, delivering scalable cross-platform solutions that drive measurable outcomes.Please turn to slide 9. On the international front, we are very pleased to have been chosen to partner with the city of Paris to 2024 in modernizing and bringing its street furniture to life across the city. A transformative win for our French business, this is one of the largest out-of-home contracts in Europe and will enhance our ability to deliver a full national network.Under the new contract, Clear Channel France will operate 1,630 street furniture units in the French capital, enabling brands to reach up to 85% of the Greater Paris population each week. The street furniture will also be available as part of our national network nationwide campaign offering, which makes it possible for advertisers to reach more than 20 million French residents every week. We will begin installing the street furniture across the capital later this year with the first advertising campaigns on the new displays expected in the fourth quarter of this year.Our recent win in the municipality of Monaco is a great example of our smart city initiatives. We are collaborating to upgrade bus shelters and bring digital technologies including smart city solutions to its streets. These new shelters feature interactive digital touch screen, are equipped with Wi-Fi hotspots, 4G and a smartphone charger and provide advertisers with a new way to deliver their brand image to an affluent audience.Our UK market continues to deliver exceptional growth with almost 60% of the revenues generated from digital from our extensive network of assets. We've extended our national street furniture network, having successfully won three major tenders to work with local authorities in Southampton, Solihull and the London borough of Haringey, to deliver new street furniture to these areas.In addition to these considerable wins, we continue to excel on the technology and creative fronts internationally. In Sweden, we are differentiating ourselves in the marketplace by winning numerous awards for the creative use of out-of-home media including winning the best innovation award from IAB, Europe's digital trade bureau. The campaign was in partnership with the City of Stockholm to notify homeless people at the nearest emergency shelters when the temperatures drop to critical levels. This supported our efforts to open new doors and allows us to start new conversations in the buying chain, creating opportunities to secure a seat at the table with each advertiser in developing their campaigns.So as you see, we are executing at a high level globally across all facets of our strategic plan. As an independent company, we continue to tap into the energy, creativity and focus of our employees across the globe as they deliver every day for our client partners, while seeking to fully capitalize on the investments and advances we are making in our technology, data analytics and creative capabilities, and these initiatives are reflected in our results.If you can please turn to slide 10, and I will now turn the call over to Brian for the financial review.