Oliver Brewer III
Analyst · Raymond James
Thanks, Brad. Good afternoon everyone and thank you for joining us for today's call. As you look at 2013 in total, I'm pleased with our results. This is especially true in context of the headwinds we faced from both foreign exchange and weather, as well as our starting point which was challenged by the poor brand momentum we experienced over the preceding few years. Most importantly, I believe the results reinforce that our turnaround plan is on track and we believe we are building momentum. As with our last call, I would like to start by thanking the Callaway Golf team for their hard work and commitment to turning this business around. The team has done a remarkable job changing this business for the better and I want them to know how much we all appreciate their efforts. For the full year our revenues were up $9 million or approximately 1%. However, when you factor out the effect of discontinued business and currency movements, what we will refer to as constant currency continuing business basis, we grew 14% or approximately $106 million year over year. We grew in almost all markets but especially so in Japan where the team delivered an impressive 26% growth rate on a constant currency continuing business basis, as well as the U.S. where the team grew their business 14% on that same basis. Although we don't break these numbers out specifically, Korea also had an excellent year overall and Europe had a more than respectable 8% constant currency continuing business growth rate for the full year, driven by a very strong performance in the second half of the year. In concert with this revenue growth, we grew our market shares in almost all key categories and markets. In the U.S. of 2013 hard good dollar market share was 15.1%, up 120 basis points year over year. In Japan it finished at 13.9%, up 300 basis points year over year, and making us the number one American brand in that market. In the U.K., our 2013 share was 14.6%, up 160 basis points year over year. This worldwide growth combined with our improved operating efficiency led to improved financial performance, with our year-over-year full year income from operations improving $105 million on a GAAP basis and $74 million on a pro forma basis. On a pro forma basis, we made a small net profit. After several years of losses, this was an important milestone for us. These improvements occurred despite challenging market conditions in many of our key markets, especially the Americas and Europe where weather negatively impacted the market through the first half of the year and the fact that we entered the year with poor brand momentum. Looking forward, I'm pleased to say that we do have positive brand momentum going into 2014. I also believe we have a stronger organization, product line and now a proven operating plan. This proven operating plan I'm referring to has been outlined many times during our previous calls. It's part of what we refer to internally as our movement towards the new Callaway. It includes revamped approaches to marketing, sales, operations and tour, and a commitment to leveraging our strength in research and development. Turning to some of our 2014 initiatives, consistent with our stated strategy of increasing our tour presence, at the beginning of 2014 we announced several new exciting tour additions, including Harry English, Matteo Manassero, Henkrik Stenson, Pat Perez, Matt Every, Lydia Ko, several others which are not going to be on the list here for you today. We are optimistic that these additions will further drive energy and consumer interest in our brand. To this end, we've been fortunate to have some nice early exposure both domestically and internationally. Looking on the product front, we entered 2014 with hope and optimism based on an extensive new lineup of ball, accessories and clubs. These include, on the ball front, a new premium ball line named Speed Regime where the balls are custom designed for different swing speeds via changes to compression, construction, and to the best of our knowledge, for the first time ever in golf, aerodynamics. Also a new ultra-low compression ball called Supersoft that feels great, goes a long way, and totally fun to play. This ball is an exciting new addition to our lines for 2014. And although it's only recently launched, is off to a strong start. On the club side, we've recently launched the Apex Irons and the X2 Hot family of woods and irons. These are fantastic game-changing products which we believe will do well in the marketplace. In a few weeks, on Valentine's Day actually, we're going to bring back the Big Bertha, utilizing two new innovative technologies worthy of this iconic brand name. In the standard Big Bertha, the more forgiving option in that lineup, we're going to introduce adjustable perimeter weighting, a sliding weight track located on the perimeter of the head which offers continuous adjustability while sustaining forgiveness and overall solo [ph] performance for a wide range of golfers. We believe this will be a great driver for nearly everyone, tour players to the weekend warriors. In the Big Bertha Alpha, we are introducing a breakthrough new technology we call Gravity Core. This allows us to move the center of gravity location up and down as well as side to side, thus allowing a fitter the ability to optimize spin rate or impact location without changing any other aspect of the club. We believe this will be a big hit with skilled players and technology buffs. Both of these products are breakthrough and leverage our advantage in multi-material construction, thereby allowing waste savings and the inclusion of more fitting technology without the resulting trade-offs in weight or center of gravity location. On the Big Bertha Alpha product we used eight different materials alone in the construction of the head. We also have numerous new products in the accessories category, however, time will not permit me to run through those for you on this call. Trade reactions to our 2014 lineup has been positive. There's particular interest and optimism regarding the Big Bertha lineup. Looking at market conditions in Q4, market conditions during [indiscernible] for the holiday season were really just fair both in the U.S. and generalizing now in most of the world. Unfortunately, it's too early to get a reliable read on 2014 market conditions or sell-through of our recent launches. However, we have been pleased with the sell-through of our Apex product line which launched in December in the U.S., as well as Supersoft which launched in very early January. We also believe our inventory position for Callaway's older products, both trade and ours here internally, are in reasonably good shape. Turning now to guidance -- it's worth noting that for the first time in a long time, we're returning to GAAP. But to ease the transition we'll also be providing a reference to pro forma to assist everyone in year-over-year comparisons. I believe the transition to GAAP is another healthy move for our business. Our guidance for 2014 is for revenues in the range of $880 million to $900 million. The midpoint of this range would require actual growth of 5.6% or 7.8% on a constant currency continuing basis. Therefore the guidance reflects Callaway continuing its positive momentum in the marketplace. Along with this revenue growth, we also expect the gross margins to improve. Brad will give you more color on that area during his comments. Operating expense, we are estimating an increase of approximately $19 million year over year. This increase is a mix of increased investment in marketing and tour as well as increases in variable expenses associated with our revenue growth. We expect all of this to result in GAAP earnings per share in the range of $0.12 to $0.16. At the midpoint of that range, we would deliver a $30.3 million increase in pretax income on a $47 million increase in revenues. That's pretty solid flow-through. We believe achieving this guidance would be another positive step towards our turnaround. In closing, although there's much work to be done, there is also reason for optimism. I am confident that Callaway Golf is in a much stronger position today than it has been in quite some time. The changes we have implemented are being noticed and are proving effective in driving increased consumer interest, greater operating efficiencies, and improved financial performance. However, as I have in my previous calls, I also need to emphasize that turnarounds take time. This will be a multiyear process and we are now entering only our second full season under the new operating model. There is still much to do, markets will remain hyper-competitive, and we know that the ultimate success will be determined by the consumers measured by sell-through. And unfortunately, it is too early to get a good read on sell-through at this point. At this point I am pleased with our results and I remain confident that we are on track with our overall plan. We believe we are demonstrating in our business plan combined with the strength of our brand and the quality of our people will lead to steadily improved financial performance and long-term shareholder value. I look forward to continuing to keep you updated of our progress and appreciate your interest and support. Brad, over to you.