Bill Magnuson
Analyst · Gabriela Borges with Goldman Sachs. Your line is open
Thanks, Chris and good afternoon, everyone. Welcome to our first earnings call as a public company. Today, I'll start by highlighting our third quarter results then review our business, the customer engagement ecosystem, discuss our market opportunity and then detail some exciting product use cases and recent announcements before turning it over to Isabelle to provide more detail on our financial performance. We are very pleased with our third quarter performance which we believe demonstrated our ability to deliver high growth at scale. In the third quarter, we generated revenue of $64 million, up 63% compared to the same period last year and 15% sequentially. We saw increased traction with our customer base as dollar-based net retention rose to 126% in the third quarter, reflecting strong renewals and upsells. For customers with $500,000 or more in ARR, dollar-based retention increased to 136%, demonstrating our ability to land and expand with traditional enterprises and emerging disruptors across many verticals globally. We continue to expand across numerous growth vectors with our customers as they realize the positive business outcomes that can be achieved through coordinated, personalized, cross-channel customer engagement strategies enabled by the Braze platform. These strong results are a testament to the tireless efforts and dedication of the entire Braze team, our business momentum, recent product releases and upgrades across our software systems and data infrastructure as well as rising awareness of Braze and our leadership in the customer engagement category. At Braze, our mission is to forge human connections between consumers and the brands they love through relevant and memorable experiences. We were founded 10 years ago at the dawn of the modern smartphone era with a dual conviction: first, that best-growing businesses will be born and built to be mobile-first; and second, that generation-old companies would be driven by changing consumer behavior to transform the way they deliver products and services. Braze's momentum has accelerated as each of these beliefs prove true. The resulting evolution has provided brands with greater access to their consumers in a world that is always on but that opportunity also creates obligation. Consumers expect real-time, personalized communication seamlessly choreographed across the channels and platforms they prefer in a way that feels relevant and human. To be successful, brand strategy must be focused on establishing that personal connection through customer engagement and seamlessly integrating both product and marketing experiences into people's lives. We believe that great relationships are built on a foundation of shared experience and meaningful exchange. Guided by that human lens, we believe that top-performing companies must strive to listen to their consumers, understand them deeply and then act by communicating in a way that is human, relevant and personal. We further believe that the best results are achieved through an iterative process of creative evolution guided by data, an imagine, create and evolve loop throughout which we support our clients with Braze's products and strategic services. For those of you who are being introduced to Braze's technology differentiation, I will take a moment to briefly explain our vertically integrated software stack. It begins with the ingestion layer. Our SDKs are directly integrated into our customers' native applications and websites. As a trusted party, we become part of our customers' native product experience. Our SDKs serve to both stream new user activity into our data ingestion layer as well as deliver in-product messaging such as Braze Content Cards, our flexible in-app message products, or surveys directly to the end user. Once new data is ingested, it is interpreted and acted upon as it flows through the four remaining layers: classification, orchestration, personalization and action. This vertically integrated engagement stack built on stream processing technology leverages first-party data to enable interactive delivery of personalized messaging in a customer-centric manner, seamlessly transitioning across channels as is appropriate for the use case and the individual. And any action taken by a consumer in response to a message immediately flows back into our system, creating a real-time interactive feedback loop of first-party data powering the brand's engagement strategy. And our technology infrastructure can deliver real-time messaging across channels at incredible scale. The Braze customer base spans across many verticals and Cyber Week is increasingly an important time of the year for nearly all brands and we saw that in our processing volumes just a few weeks ago. From Black Friday to Cyber Monday, we executed over 21 billion messages, including 3.7 billion e-mails, over 3 billion webhooks, over 2 billion Content Card impressions, nearly 370 million in-app and in-browser messages and nearly 12 billion push notifications across iOS android and web. More importantly, despite record-high daily volumes, we achieved 100% global uptime through all of Black Friday and Cyber Monday. These are impressive totals that represent quantitative proof points of our reliability and our ability to deliver personalized, targeted customer engagement at scale. And the global market opportunity is substantial. With the ability for consumers to transact anywhere at any time, customer engagement is the new battleground for brands. Based on our calculations, our total addressable market is at least $16 billion annually in the U.S. alone. And given our existing footprint outside the United States which comprise roughly 40% of our revenue year-to-date, we feel well positioned to capitalize on the expansive international market as well. Given the strength of our platform and the opportunity, we are investing to build momentum with brands of all sizes, inclusive of both traditional enterprises and emerging disruptors. Our total customer count at the end of the quarter marked a 48% year-over-year increase with particular strength across large enterprises and in the disruptor category as savvy, mobile-first start-ups recognize the imperative of strong customer engagement as a pillar for successful long-term growth. I'd like to briefly walk you through a few third quarter customer use cases, demonstrating how Braze delivers meaningful ROI for customers. The first is a leading quick-service restaurant brand which used Braze multichannel capabilities to promote and educate it's users on a promotion tied to their loyalty program. The brand partnered with a leading financial investment platform to reward customers with cryptocurrency after they completed a purchase of $5 or more as a loyalty member. By combining the powers of e-mail, SMS, push and in-app messaging, they effectively reached users across their preferred mediums, driving a substantial increase in app downloads and digital sales as well as boosting acquisition on their newly launched rewards program. One of the major keys to success was connecting the push-based channels that drive people into the app with follow-on messaging to guide them further down the activation funnel. Once in the mobile app, Braze serves as an interactive message experience, highlighting the details of the full promotion, reward redemption and other high-value consumer actions that can be used to drive future retargeting campaigns and inform experimentation. A second example I'd like to highlight is a wellness brand that effectively promoted their new streaming series via multichannel Canvas journeys. The customer needed a way to educate it's customers about the program, leveraging the cross-channel power of Braze to optimize awareness and drive engagement. By orchestrating multiple campuses to target unique user cohorts across push, e-mail and in-app, they successfully tailored their messaging strategy to engage users on the launch of the new series. As a result, the brand experienced a significant conversion rate with it's targeted subscription users. The third is a leading European delivery platform providing takeout and groceries to millions of users who combines several Braze intelligence and customization features to turn their previously static campaigns into personalized experiences for their customers. First, by employing Audience Paths, a product launched earlier this year inside our campus environment, the company designed a messaging strategy personalized by combining the users' revealed preferences and recent behaviors across multiple channels without incurring the operational complexity that is all too common in competitive tools. As each of their customers navigated those paths and triggered new message actions, the brand then use Connected Content, our dynamic personalization tool, to layer in additional customization based on the specific path the user had previously entered, including details like their favorite store or recent food purchases. From there, the Braze Intelligent Channel feature targeted the individual users through their highest activation probability channel mix. The company realized immediate results, boosting impressions and driving higher orders by sending highly personalized messages. Throughout these customer examples, you have now heard of many of the great features that combine together into the rapidly evolving Braze products. To underscore that pace of evolution, I'd like to highlight a few innovations from the third quarter. We launched new product solutions, including updates to Canvas. With Action Paths, our newest Canvas component, customers can dynamically send users down different paths based on their behaviors. This new feature allows customers to automatically segment their users based on the actions they have taken in a given time frame, funnel those users into a variety of custom paths and deliver personalized messages for users within each path at scale. Our customers are already seeing great results with this product, including a financial services company that has driven a 14% conversion rate by personalizing onboarding journeys for new members; and an on-demand streaming service that saw a 61% conversion rate by sending users some custom paths based on their engagement with e-mails and livestreams. This quarter, we also added four new partners to Currents, our continuous customer engagement data streaming product, Amazon EventBridge, RudderStack, Tealium and Treasure Data. By tapping into one of our new real-time Currents connections, customers can break down data silos by streaming granular customer engagement and behavior data to even more technology partners within their data analytics ecosystem. We also enabled brands to build direct integrations themselves with custom Currents connectors, giving customers the ability to send Braze data to more custom destinations like an in-house CDP or other data store. Alongside it's launch, we also rolled out new iOS 15 push notification settings, enabling customers to designate the urgency and relevancy of each push notification, ensuring that users receive relevant notifications at the right time. Finally, I'll mention MMS Contact Card creator which allows brands to easily create a contact card in Braze to deploy MMS campaigns, building brand recognition. Message recipients can quickly save a brand's number to their contact list to distinguish who is texting them. Of course, building all these amazing products can't be achieved without talented people. Globally, we've increased head count by more than 300 this fiscal year across all functions to support our growth, bringing our global head count to over 1,000 as of the end of the third quarter. As we continue building a best-of-breed customer engagement platform and capitalize on our substantial market opportunity, it will be essential to acquire talent who can fuel our success and live our values. And as we deepen our engagements around the world, we hold ourselves to a high cultural standard. We've recently created a new social impact department, inclusive of our diversity, equity and inclusion program and our corporate social responsibility initiatives. One such initiative that we're very proud of is Tech for Black Founders which is focused on providing resources and technology for black-empowered businesses like Plain Sight, a new social platform facilitating virtual networking. Braze helps Plain Sight consolidate it's personalized communications within one comprehensive platform, allowing them to optimize customer experiences and increase retention. We are also joining the Pledge 1% movement, committing to donating a portion of our Class A common stock over the next 10 years to fund our social impact and ESG initiatives. These efforts are reflections of our core values and you should expect further momentum on ESG and DEI initiatives as we continue on our public company journey. I'll wrap my remarks by stating that we are committed to our long-term mission to build strong and lasting customer relationships through great customer engagement. With billions of these relationships under our stewardship, our progress towards realizing this mission reaches consumers in nearly every country around the world. It's humbling and exciting to be working on this goal with all of our employees, partners and shareholders. We look forward to continuing on this journey with you and updating you on our progress in the coming quarters. And with that, I'll hand the call over to our Chief Financial Officer, Isabelle Winkles. Isabelle?