Mike Huseby
Analyst · Craig-Hallum Capital. Your line is open
Thanks, Tom. Good morning everyone and thank you for joining us. Fiscal 2019 was truly a transformative year for BNED. I’m proud of all that our people accomplished as we continue to pivot our platforms and offerings to digital delivery.Fiscal year 2019 results were in line with our expectations as we continue to generate significant EBITDA and as a result strong free cash flow. We’re making important changes throughout our organization as we continue our digital pivot.We are very encouraged by our significant progress including the development of our first internally developed digital study product initially introduced as bartleby textbook solutions and now branded as bartleby learn.Unification of the BNC and MBS sales teams are creating an expanded and incentivized new business sales team with a revitalized go-to-market strategy. The continued growth of our FirstDay inclusive access program would substantially increase courseware sales penetration volumes when adopted.The upcoming launch of our BNC adoption and insights portal, a new courseware adoption and insights platform for faculty and academic leadership leapfrogs our prior adoption platform, an important enhancement to our institutional sales capabilities, and the introduction and completion of a pilot of four highly curated concept shops focused on elevating our in-store experience. Each concept shops drove very meaningful improvement in sales trends in our pilot stores during the test period.Additionally, this fiscal year we have begun to make important investments to drive growth for our general merchandize business in fiscal '20 and '21, including drop-ship capabilities this fall and the next generation digital commerce platform expected to be live in fiscal '21.As disclosed in this morning’s press release, we have realigned our reporting segments to reflect our new go-to-market approach. We now have the following three reportable segments; retail, wholesale and DSS. The new retail and wholesale segments reflect changes we have made internally to combine physical and virtual store sales teams to more proactively identify and actively pursue new institutional business.The retail segment combines the operations of the former BNC segment with MBS direct’s virtual bookstore sales operations from the former MBS segment. The wholesale segment is comprised of the MBS wholesale business which provides a comprehensive selection of new and used textbooks at a lower cost of supply to approximately 3,500 physical bookstores, including our retail segment’s 772 physical campus bookstores.Our wholesale business also sources and distributes new and used textbooks to our 676 virtual bookstores. Additionally, through our wholesale segment we saw hardware and a software suite of applications that provide inventory management and point-of-sale solutions to approximately 400 college bookstores.The DSS segment operating components of student brand and bartleby remain unchanged. We believe the realignment of resources and related reporting segments will deliver significant benefits and allow BNED to deliver growth and net new store contracts.Our campus stores, whether physical, virtual or a combination of both, provide incredible value to institutions across the country and are a key competitive differentiator for BNED. We’re already starting to see the positive impacts of our larger and combined new business sales force.In fiscal 2019, net new store sales were impacted by some large competitive losses and fewer new business wins. So far in fiscal '20, we expect annualized net new store sales to be approximately 35 million as we drive new business wins and narrow competitive losses. We are very encouraged by these initial results of our new unified sales teams.We introduced our DSS reporting segment just one year ago and by this upcoming fall rush, bartleby learn is expected to grow to offer nearly 2 million step-by-step homework solutions across approximately 1,200 titles. Students can also now access a relatively new and developing Q&A feature to ask homework questions to experts virtually.We experienced a strong initial demand for bartleby learn which added more than 50,000 subscribers during our first in-store sales push in our spring rush period. We are focused on and anticipate continued bartleby subscription acquisition growth as we head into our fall rush period and greet a brand new cohort of students.Our physical footprint on campuses nationwide together with our deep knowledge of student course material consumption remains a significant competitive advantage allowing us to better inform and manage the cost of our bartleby content development.Our entire company is focused on growing bartleby subscribers in recognition of the value we can deliver to both students and institutions and also the high margins this business will contribute to BNED as it scales.DSS is a much different business than our historical one. The power of leveraging all of our physical and virtual assets together is unique to us and will become evident as bartleby scales. The success of our DSS segment is key to unlocking shareholder value and we are very focused on making that happen.Our DSS offering also complement our institutional offerings and can bring added value to our partners and the students that they serve. We recently completed a survey of more than 100,000 students nationwide which found that nearly 50% of first year students are interested in paying a one-time cost for access to all supplemental digital tools and resources that are bundled with tuition.We believe there’s a strong opportunity to offer these types of bundled offerings through BNC FirstDay, our inclusive access model, delivering institutional digital product bundles and an inclusive access model would accelerate bartleby scale objectives with minimal acquisition costs while mitigating the churn so normally associated with such digital subscription products. We are actively exploring institutional bartleby offerings that determine the optimal packaging and pricing.FirstDay is a strong example of the value we can bring to partners from a content distribution standpoint. Inclusive access has become increasingly popular on college campuses as institutions look for solutions that will drive down cost and enhance outcomes for students.Entering fiscal '19, we had already entered into additional distribution agreements with the three largest [hired] [ph] publishers. This year we expanded our digital distribution and FirstDay relationships with multiple publishers including Oxford, Wiley, Macmillan Learning, SAGE and Norton enabling us to offer even more content through our FirstDay platform.Inclusive access models are incredibly important in terms of the increased penetration that they drive. At our schools using FirstDay we see sell through of more than 90% versus the traditional sell through rate of approximately 35%. So even if digital content pricing is lower than physical content ASPs, the increased volumes result in a better business model for both BNED and the publishers and importantly more affordable prices for students.As more content moves digital in the long term, FirstDay high sell through penetration is expected to be a significant driver of revenue. We continue to see success with our FirstDay model with revenue from FirstDay sales increasing 92% year-over-year.To further enhance the value we offer institutions, this summer we are launching the BNC adoption and insights portal, a new innovative platform that will transform how faculty and academic leadership research, submit and monitor course material selections, affordability and student success.This tool provides a highly personalized user-friendly experience, actionable insights with high-impact [reporting] [ph] dashboards and more. The initial reactions to the portal from current and prospective clients as well as publishers who may benefit from the platform has been incredibly positive.We’re installing this platform in a relatively small number of schools in August and look forward to rolling it out to more campus partners prospectively. Tools such as this adoption and insights portal are important to our strategy for packaging and pricing digital offerings that solves for multiple pain points that our college university partners as well as their students and faculty are facing. Accordingly, the value of this and other tools we are investing in and offering to campus partners is directly contributing to recent new business success.In our physical stores, we have introduced some exciting changes to strengthen our advantage as the official on-campus retailer. In four of our stores, we have successfully completed an innovative and promising pilot of highly curated and relatively concept shops focused on elevating our store experience. We’re very pleased with the initial results of these pilot concept shops which show higher customer engagement and improvements in sales trends during the test period. We plan to introduce these new concepts to an additional 70 stores this summer.We are also very pleased to announce an exciting collaboration with Urban Outfitters, a favorite brand of our students. This partnership with create a one-of-a-kind retail experience in our stores bringing trend-relevant apparel and home décor direct to the college consumers. Urban Outfitters concept shops are planned for introduction in some of our stores beginning this fall.Looking ahead, we are continuing to make important strategic investments to drive increased levels of success in our retail business to make some important strategic investments to drive increased levels of success in our retail business, particularly in the areas of general merchandize and emblematic [ph] apparel. This includes advanced digital commerce capabilities that will extend our product assortment and real-time availability for customers.We expect to see incremental online sales growth in the first half of this fiscal year when we greatly expand our online assortment for our new drop-ship capabilities and other in-customer engagement enhancements. In fiscal 2021, we expect to launch our developing new generation digital commerce platform which will further unlock sales growth by leveraging dynamic product discovery, personalization, promotions and user experience tools to ensure that shopping experience for customers across all our stores physical or virtual is best-in-class.Historically, we have under invested in our e-commerce platforms and we have substantial upside to capture by making online shopping and fulfillment a much better experience for our customers. Fiscal 2019 as I said has been a year of significant change and progress towards our objective of pivoting to a leading provider of both digital and physical offerings to institutional and student customers we strive to delight.Fiscal 2020 will be a year when we will continue to allocate human expense and investment capital to our digital pivot, but we also expect to begin to see more meaningful operating results from these investments as we expect to grow bartleby subscribers, increase general merchandize sales, continue to add inclusive access model customers and add significant net new managed store business.We will continue to manage our cost structure to reflect the realities of our physical book-related trends during this transition period we are in. We would also like to thank our entire workforce for being fully dedicated as shown by the very personal commitments and contributions each of them are making during this transition period. Our people are contributing substantially to our purpose and strategy while also essentially investing in BNED’s future with the understanding that their personal economic successes are tied to BNED success.In our wholesale segment, revenue was down 13.5% year-over-year primarily due to lower demand. We continue to transform our wholesale segment to position MBS as an innovative service provider to the industry while also exploring additional ways to utilize MBS’ advanced distribution capabilities as in the case of publisher consignment rental programs.As a reminder, under these agreements we do take titles for the rental books but earn margin and a fee for processing the rentals for the publishers. This model has faced market acceptance and publisher execution issues. We are working closely with the two large publishers with whom we have consignment rental agreements to facilitate improved execution with the Fall Rush of the more than 700 titles subject to this program.While we originally anticipate that the benefits from these consignment rental programs will be more recognized in fiscal 2019, we now anticipate increased cash flow benefits to be recognized this fiscal year.While the public market appears the value of BNED as a traditional and perhaps even troubled retailer, the strength of our assets such as our store footprint, distribution capability and general merchandize business together with our investments in digital such as bartleby, inclusive access and our adoption and insights portal are already beginning to yield positive momentum.BNED has a unique set of assets and a strategic business model that are very hard to replicate. We remain confident in our role as a leading aggregator and distributor of educational content both within and outside of our store footprint.Our management team continues to lead the execution of our strategy for digital transformation and both change at this scale is challenging and never happens fast enough, our entire company is energized and confident in BNED’s future and future value.As we prepare for the upcoming Fall Rush we are highly focused on leveraging the unique strengths and expertise of each of our business units to help drive success for all of our customers.I’ll turn it back over to Tom now for the financial review.