Thomas L. Massie
Analyst · Taglich Brothers
Thank you, Mike, and good afternoon, everyone. We really apologize for having our Q1 financial results conference call on a Friday heading into a holiday weekend. We thought we were going to be able to be in a position to announce another very significant, multiyear, multimillion dollar iAPPSds engagement by today. However, we now plan to announce the details of this engagement in the coming weeks. As you could see from our Q1 results, Bridgeline continues to execute against its long-term strategic plan to strengthen and grow a high traction, scalable iAPPS business model. While our legacy revenue declined 51% in our first quarter of fiscal 2014, year-over-year, from our core business, it grew 33% to $5.6 million compared to $4.2 million in the first quarter of 2013. Subscription and perpetual license revenue increased 100% to $1.6 million in the first quarter of 2014 compared to $800,000, and recurring revenue increased 42% to $1.7 million compared to $1.2 million a year ago. The growth areas of our business is what is going to maximize shareholder value and over the next year, as we significantly increase the sales of iAPPS recurring SaaS licenses, our margin and profitability will improve. From 2010 to 2012, our historical average initial iAPPS enterprise engagement was approximately $120,000, and as we said before in fiscal 2013, this increased to $300,000. As we just now completed our first quarter of 2014, I'm pleased to report that this positive trend continues. Our qualified pipeline of iAPPS opportunity has soared to almost $50 million. This is up from $25 million just 1 year ago. iAPPSds was specifically developed and marketed to the franchise and large dealer network markets who need to provide superior website engagement tools to their numerous franchises or dealers, while maintaining content and brand control. iAPPSds enables corporate franchises to provide a centralized digital marketing structure for the franchises and their dealers. It's a cloud-based, multi-tenant SaaS solution that's highly scalable. The iAPPSds qualified pipeline of opportunities has soared in the past year from $500,000 in Q1 of 2013 to almost $27 million at the end of Q1 2014. I want to point out, of the $27 million of qualified iAPPSds pipeline, 90% of this is high-margin recurring SaaS software. While our iAPPS enterprise sales cycle has traditionally been 9 months, our iAPPSds sales cycle is every bit of 12 to 15 months. Each iAPPSds deployment can take 4 months to 12 months depending on the complexity and the scope of the engagement. We believe that there's no other web platform solution in the franchise marketplace that truly competes with the quality, the value proposition and scale of iAPPSds. An iAPPSds customer that deploys 2,000 locations will add approximately $1.2 million a year in high-margin SaaS recurring revenues to Bridgeline, and an iAPPSds customer that deploys 400 locations could add approximately $350,000 a year of high-margin SaaS recurring revenues. Let me take a few minutes to describe at a high level the general makeup and value of our iAPPSds qualified pipeline. Customer opportunity A is a health care communications technology company that is in need of 4,000 quality microsites. Customer opportunity B is a well-established staffing franchise and is in need of 6,000 -- excuse me, 600 quality microsites. Customer opportunity C is a Fortune 500 company that improves cost-effectiveness of health care organizations, and they are in need of over 1,000 quality microsites. Customer opportunity D is a leading financial services firm, and they are in need of approximately 9,000 quality microsites for their independent certified financial advisers. And customer opportunity E is an existing customer that we obtained from our recent acquisition of ElementsLocal. They are a leading haircut salon with over 1,200 locations that are planning to upgrade to iAPPSds. Because of the value, which is far more significant than the ElementsLocal platform, the price of the iAPPSds is twice of that of the ElementsLocal platform. So once migrated onto iAPPSds, this will incrementally add hundreds of thousands of dollars of annual recurring SaaS revenues to Bridgeline. We have far more than just 5 opportunities that I just mentioned, but hopefully, the descriptions of these 5 qualified opportunities give you a clear understanding of the significant impact iAPPSds will have to our business model. As our iAPPSds pipeline matures, solutions become specified and then proposals are issued. Our iAPPSds pipeline maturity is at the 1-year mark, and we are looking forward to closing many of these opportunities over the next months and beyond. At this time, I want to turn the call back over to Mike, who is going to provide more detail on our first quarter financial results. Michael?