Martin S. Craighead - Baker Hughes, Inc.
Management
I can, Angie. Thanks. Yeah. We kind of coined that term this time last year and we had two key elements of that. First was, taking a look at the North American business as it relates to the capital intensity of at that time our largest product line, pressure pumping. We worked through the summer and the fall. We deconsolidated that. This is our first quarter of not having that capital intensity. We love the arrangement we made. We love the CSL guys that they're really competing head-on. The business is growing strongly. No capital calls on us, which we love. And, I mean, I had somebody say to me the other day, it's pumps for hire now. The disaggregation on that business continues. I think that business, in particular, is going to be owned by the independent service companies. Local always wins, whether it's the Bakken or the South Texas. And these guys play local. They have a price point that is shocking and they're winning. So we love having 47% of a great business. Moving to the alternative business models, where we said that every product line and every basin, including North America, has to win. Let me tell you, Angie, there is not a country in the world, including the U.S., that isn't all about local value, and some are more aggressive than others. But in my 30 years in this business, everything else being equal, Angie, and it's not always technology that wins, frankly not always, which isn't good for us all the times, it's not always price that wins. But let me tell you, local always wins and I don't care where that is. It can be the Bakken or it could be in the Congo, and we signed up three really nice contracts last quarter. We had a huge sale this quarter for a local provider in Asia. Our pipeline is stacked and full. Now, I want to be honest and frank, though, as well. I mean, a lot of these new startups are challenged. I mean, there is no market in the world that's great right now, not for the big guys, not for these little startups. But in terms of the relationships we're building the ability for them to be putting Baker Hughes products into the market, once they get their feet under them, it's looking – it's definitely the right move and it's looking good. So we couldn't be more happy with the way that business is going to evolve.