Earnings Labs

Booking Holdings Inc. (BKNG) Q4 2011 Earnings Report, Transcript and Summary

Booking Holdings Inc. logo

Booking Holdings Inc. (BKNG)

Q4 2011 Earnings Call· Mon, Feb 27, 2012

$169.13

-2.80%

Booking Holdings Inc. Q4 2011 Earnings Call Key Takeaways

AI summary not yet generated for this transcript. Generation in progress for older transcripts; check back soon, or browse the full transcript below.

Stock Price Reaction to Booking Holdings Inc. Q4 2011 Earnings

Same-Day

+6.97%

1 Week

+8.65%

1 Month

+21.41%

vs S&P

+19.00%

Booking Holdings Inc. Q4 2011 Earnings Call Transcript

Executives

Management

Jeffery H. Boyd - Chief Executive Officer, President, Member of Group Management Board, Director, Chief Executive Officer of Lowestfare.com and Director of Lowestfare.com Daniel J. Finnegan - Chief Financial Officer, Chief Accounting Officer and Senior Vice President

Analysts

Management

Stephen Ju - Crédit Suisse AG, Research Division Brian Nowak - Nomura Securities Co. Ltd., Research Division Ross Sandler - RBC Capital Markets, LLC, Research Division Naved Khan - Jefferies & Company, Inc., Research Division Mark S. Mahaney - Citigroup Inc, Research Division Heath P. Terry - Goldman Sachs Group Inc., Research Division Tom White - Macquarie Research Kevin Crissey - UBS Investment Bank, Research Division Tracy B. Young - Evercore Partners Inc., Research Division Michael J. Olson - Piper Jaffray Companies, Research Division Douglas Anmuth - JP Morgan Chase & Co, Research Division Herman Leung - Susquehanna Financial Group, LLLP, Research Division Justin Post - BofA Merrill Lynch, Research Division Jeetil J. Patel - Deutsche Bank AG, Research Division Anthony J. DiClemente - Barclays Capital, Research Division

Operator

Operator

Good day, ladies and gentlemen, and thank you for standing by. Welcome to the Priceline Group's Fourth Quarter and Full Year 2011 Conference Call. Priceline would like to remind everyone that this call may contain forward-looking statements, which are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Therefore, actual results may differ materially from those expressed, implied or forecasted in any such forward-looking statements. Expressions of future goals and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements. For a list of factors that could cause Priceline's actual results to differ materially from those described in the forward-looking statements, please refer to the Safe Harbor statements at the end of Priceline's earnings press release, as well as Priceline's most recent filings with the Securities and Exchange Commission. Unless required by law, Priceline undertakes no obligation to update publicly any forward-looking statements, whether as a result of new information, future events or otherwise. A copy of Priceline's earnings press release, together with an accompanying financial and statistical supplement, is available in the Investor Relations section of Priceline's website located at www.priceline.com. And now I'd like to introduce the Priceline Group's speakers for this afternoon, Mr. Jeff Boyd and Mr. Dan Finnegan. Go ahead, gentlemen.

Jeffery H. Boyd

Chief Executive Officer

Thank you very much, and welcome to Priceline's Fourth Quarter Conference Call. I'm here with Priceline CFO, Dan Finnegan. I will make some opening remarks, and Dan will give a detailed financial review. After the prepared portion, we'll take questions. Priceline reported consolidated gross bookings for the fourth quarter of approximately $5 billion, up 52% year-over-year. Non-GAAP net income was $276.8 million or $5.37 per share, up 58% versus prior year. Fourth quarter results surpassed First Call consensus estimates of $5.05 per share and our guidance for the quarter. Worldwide hotel room night reservations were $33.6 million for the quarter, up 53% year-over-year. For the full year, Priceline reported gross bookings of $21.7 billion, up 59% from 2010 and non-GAAP net income per share of $23.45, a 74% increase over 2010. Growth rates for our international business increased slightly on a local currency basis during the quarter, with 67% gross bookings growth. International gross bookings growth rates benefited from increased ADRs, growth in new markets and growth in hotel supply. Booking.com continued to build its worldwide hotel supply platform, with now approximately 195,000 hotels and other accommodations in 160 countries. Booking.com has maintained an impressive rate of new property acquisition. Keep in mind, however, that many new properties, especially in highly penetrated markets, are smaller, have fewer rooms and potentially lower ADRs and may appeal to a smaller subset of customers, for example, hostels and bed and breakfasts, and therefore may generate less commission revenue over time. Booking.com's focus on new markets in Asia, South America and North America continues, with reservations to those destinations growing faster than core markets and increasing as a share of total reservations. Booking.com is also making substantial investment in people to promote and manage the expansion of its hotel and geographic base. While high…

Daniel J. Finnegan

Chief Financial Officer

Thanks, Jeff. I'll discuss some of the highlights and operating results and cash flows for the quarter and then provide guidance for the first quarter of fiscal 2012. Growth rates mentioned in my remarks are in relation to the prior year comparable period, unless otherwise indicated. Q4 was a strong quarter from a top line growth perspective. Gross bookings grew by 52%, driven mainly by our worldwide hotel reservation business. Hotel room nights booked grew by 53% in the fourth quarter, representing sequential acceleration compared to the 47% growth rate achieved in Q3. Average daily rates, or ADRs, were up on a local currency basis by approximately 2% for our international hotel service and by about 6% for our U.S. hotel service for Q4 2011. FX rates for the fourth quarter for the euro and British pound were each about 2% unfavorable to the rates we assumed in our guidance and about 1% unfavorable compared to the prior year. Our Q4 international gross bookings grew by 65.5% and by 67% on a local currency basis, in both cases, exceeding the top end of our guidance range. The guidance we gave on November 7 was based upon actual results through that date and, as we said on the call, the assumption that growth rates would decelerate as we proceeded through the remainder of the quarter. Hotel room night growth rates for our international business instead accelerated through the remainder of the quarter. And as we'll see in a moment when we discuss guidance, these bookings are expected to contribute to gross profit growth in Q1 upon checkout. Performance was generally strong across all regions, with newer markets for Booking.com, namely North America, Asia Pacific and South America growing well in excess of our consolidated growth rate. But we do see softer…

Operator

Operator

[Operator Instructions] Our first question or comment comes from the line of Mr. Stephen Ju from Crédit Suisse. Stephen Ju - Crédit Suisse AG, Research Division: As we look at the balance of 2012, this is a year in which we have a series of major soccer and Olympics tournaments, all hitting Western and Eastern Europe all during the year. Any color you can give us in terms of what the impact, if any, your business might see on what's been the impact in the past with the 2006 World Cup in Germany also?

Daniel J. Finnegan

Chief Financial Officer

Well, Stephen, our business is so diverse now geographically that we typically don't notice the impact of an event like that showing up and having a dramatic impact on our consolidated results. The World Cup years back, at one point, we thought that it helped our growth rate. And then a year later, we determined that it likely hurt our growth rate. So it's hard also to determine the specific impact of these events when you've got a business that's growing at very fast rates. That said, we are focusing in the U.K. to make sure that we've got good availability during the Olympics. And it's likely that would drive some higher ADRs in that market and those are positive factors for us.

Operator

Operator

Our next question or comment comes from the line of Mr. Brian Nowak from Nomura.

Brian Nowak - Nomura Securities Co. Ltd., Research Division

Analyst · Nomura

I was curious about -- if you could speak about some of your recent most -- most recent APAC trends and if you're still seeing the triple-digit bookings growth you were seeing a few quarters ago? And then also, any more clarity on sort of the relative regional growth rates you're seeing at Booking.com and how the North American growth rate compares to APAC or the Latin American growth rate?

Jeffery H. Boyd

Chief Executive Officer

We typically do not break down regional trends. What we've said in this call and in prior calls is that for the international hotel business and for Booking.com, new markets include APAC, South America and North America and that those businesses are growing more rapidly than the core Western European markets. And that was a trend observed in the fourth quarter. We haven't given any more detail really beyond that.

Operator

Operator

Our next question or comment comes from the line of Mr. Ross Sandler from RBC Capital.

Ross Sandler - RBC Capital Markets, LLC, Research Division

Analyst · RBC Capital

Dan, I just had 2 quick questions. First, you mentioned flat to slightly up ADR from 1Q. The question is, if ADR starts to potentially go negative in 2012, how does that impact the unit economics and overall EBITDA to gross profit? And then the second question is, now that TripAdvisor has separated from Expedia, could that potentially be a bigger source of in-market traffic? And how does the ROI compare on TripAdvisor versus Google?

Daniel J. Finnegan

Chief Financial Officer

So on the first question, Ross, weakening ADRs have a negative impact on our business. First of all, that means the price of the hotel stay is lower and we get a percentage of that daily ADR, and so our take goes down. It can have a negative impact on our operating leverage as well because it means that the unit economics for our online advertising are adversely impacted, and so that's one of the items we were referring to there when we say this is something we look at and worry about for going forward. So we've been lucky or we've been fortunate over the past several quarters to have strong advertising efficiency for online advertising, but that could certainly change due to factors outside of our control such as how ADRs move or what happens with click costs. So that would have a potentially negative impact on that metric, which could drive pressure on our operating margins.

Jeffery H. Boyd

Chief Executive Officer

And with respect to TripAdvisor, they are a good source of traffic for us now and a good advertising partner for us. We continue to look for ways to improve our business with them. With respect to the ROIs on TripAdvisor, we wouldn't comment on what the relative ROIs are versus any other pay channel. But suffice it to say that they're attractive enough for us to do significant business with them.

Operator

Operator

Our next question or comment comes from the line of Mr. Naved Khan from Jefferies. Naved Khan - Jefferies & Company, Inc., Research Division: Jeff, you spoke about a negative impact from extreme weather in Europe. Can you quantify the impact and what's in your guidance for Q1? And then I have a follow-up.

Jeffery H. Boyd

Chief Executive Officer

We don't have a specific quantification for the impact of extreme weather. Many of you saw in the papers, there was a period of weeks where there was extreme cold in Europe that was experienced as far south as Rome, very, very unusual cold snap. And we believe that had an impact on the business during that time, but we don't have a quantification of that for you. Naved Khan - Jefferies & Company, Inc., Research Division: Okay. And then in the U.S., obviously, it seems like you are emphasizing more towards the online advertising versus TV ads. So as you look to sort of reposition the business, is it that you're sort of turning away from Name Your Own Price and focusing more on hotel-only kind of business? Or how should we be thinking about it?

Jeffery H. Boyd

Chief Executive Officer

There's no question that the dominant theme in our television advertising in the United States this quarter is around retail hotel product where you don't have to bid. And we think that campaign has been very successful and has created a lot of PR buzz in terms of generating awareness. That's certainly not to say that we are de-emphasizing or in any way walking away from the Name Your Own Price business, which continues to be one of our signature products and great value for consumers. But our research with consumers has shown us over the years that there still are a very large number of U.S. consumers that don't even really know that priceline.com offers a full retail hotel product. And having made the investment to build that inventory to be one of the largest inventories available and many more choices for consumers, we thought it was important to underline that at this point in time.

Operator

Operator

Our next question or comment comes from the line of Mr. Mark Mahaney from Citigroup.

Mark S. Mahaney - Citigroup Inc, Research Division

Analyst · Citigroup

Two broad questions. First, in terms of thinking about Asia Pacific and Latin America, in terms of the marketing branding that you want to do with those names, what I'm trying to get at is, do you think this is still a multi-year approach you're going to need to take in order to continue to build out the Agoda brand, to continue to build out the Booking.com brand? Do you feel like you're half way through that kind of marketing investment cycle or core? Is there anything you could do to quantify that? And then, could you also talk broadly about the rental cars business going forward and how, if there's a way you think about how big that could be to Priceline over the next 3- to 5-year time horizon to the extent to which you think it's an easy cross-sell or is it a completely separately run business?

Jeffery H. Boyd

Chief Executive Officer

Okay, Mark, so with respect to APAC branding, it's definitely a multi-year investment. If you look at how long both Agoda and Booking.com have been in the APAC market, the relative market share that both brands have, the massive size of that market, especially when you take into consideration China and Japan, which have very, very low penetration of multinational online travel agents selling in market. We have to look at that as a multi-year opportunity. We view that is as good news because it means we have -- if we can execute a long period of growth to look forward to and keep in mind that we've been investing in those markets for years. And we're able to do so, I think, with still having a respectable margin situation. Put another way, we make money in APAC. We're not deficit spending. It's just that the margins in that market are not as high, the operating margins, as they are in other markets where we've been in operating for a longer time. With respect to rentalcars.com, we're excited about the opportunity for rentalcars.com, but we are mindful of the fact that the rental car market internationally is a much smaller market than the hotel market. And therefore, the opportunity to grow and to grow to be of a material size to the group is something that's going to take longer. While there is some cross-sell that we do take advantage of and we'll continue to take advantage of, rentalcars.com is going to have to be successful, completely independent of that, because the cross-sell opportunities are not going to be enough to really build that into a giant business by themselves. And so that's one of the reasons we're excited about the re-branding because we think under one URL, a URL as good as rentalcars.com, you've got a real shot at building a very strong international brand that can stand on its own.

Operator

Operator

Our next question or comment comes from the line of Mr. Heath Terry from Goldman Sachs.

Heath P. Terry - Goldman Sachs Group Inc., Research Division

Analyst · Goldman Sachs

I know you don't want to go into specific detail regionally, but can you give us a sense of where you're seeing the strongest cross-border activity, particularly for Booking.com, to the extent that you're starting to see some traction in the U.S.? And then what kind of traffic into Asia you're seeing, particularly relative to kind of the intra-market that Agoda sees?

Jeffery H. Boyd

Chief Executive Officer

Heath, we don't, as you know, give a lot of detail on this. Just speaking very broadly, if you look at Booking.com's business in a lot of these new markets, it's driven in the first instance by the very substantial pool of international travelers that Booking can access because of its network around the world. So the entrance into these markets is often driven by the international traveler. And as Booking.com is able to build up significant inventory and significant content in local languages, the domestic traveler comes next. It wouldn't be surprising if the domestic traveler was initially more interested in international destinations because Booking.com has the best international inventory. But over time, our hope is that Booking.com is able to drive a significant, purely in-country business, and that certainly has happened in Western Europe. With respect to Asia in particular, relatively speaking, Agoda is more driven by the Asian traveler, and Booking.com is more driven by the international traveler.

Operator

Operator

Our next question or comment comes from the line of Mr. Tom White from Macquarie.

Tom White - Macquarie Research

Analyst · Macquarie

There's been a recent sort of spike in fuel costs. I was wondering if you guys could talk a bit about the impact of any sort of prolonged increase in fuel cost on your business and maybe parse it out by product, air versus hotel, and also if there's any sort of interesting differences by geographies.

Daniel J. Finnegan

Chief Financial Officer

Tom, we haven't seen any impact in our results to-date. We think the Q4 results are strong, and the Q1 guidance is positive as well. But certainly, something that takes a big bite out of discretionary spending available for travelers is not a positive factor for our business. So if fuel prices go higher or stay elevated for a prolonged period of time, that's a negative factor. But it hasn't had a negative impact to-date. In terms of parsing it by segment or travel, I mean, the higher fuel prices typically drive even higher airline ticket prices. We've already seen that over the last several quarters even without the dramatically higher fuel prices. So we've already been contending with that. Higher ticket prices also make it harder for leisure travelers to be able to afford the travel, and that's not helpful. But since our business is predominantly hotel-centric, to the extent that they still travel by car or train or shorter flight, we would hope to have the ability to tap into that booking.

Operator

Operator

Our next question or comment comes from the line of Mr. Kevin Crissey from UBS.

Kevin Crissey - UBS Investment Bank, Research Division

Analyst · UBS

You've got a nice cash balance. Any thought on acquisition opportunities and thoughts on maybe entering the corporate travel management market?

Daniel J. Finnegan

Chief Financial Officer

Well, we're happy we have a good strong cash balance, and we don't feel any pressure to spend that in a hurry. We look at every acquisition opportunity that comes into the market, and we would look to be involved with acquisitions in the future as we have in the past. And then we also look at buying our stock back from time to time on an opportunistic basis, and we'd likely continue to do that in the future as well. We've got our convertible debt that doesn't come through until 2015, but that would be a use of cash as well. In terms of getting more involved in corporate managed travel, we don't see that at this point, Kevin. It's an area that as you track [indiscernible] for expediency, it's not a very profitable business. It's very high-touch. A lot of gross bookings, not a lot of profits, so it's not a priority for us at the moment.

Operator

Operator

Our next comment or question comes from the line of Tracy Young from Evercore.

Tracy B. Young - Evercore Partners Inc., Research Division

Analyst · Evercore

I don't know if you'll answer this specifically, but you did mention that there would be an increase in CapEx. Is there anything that we should expect in terms of targets in Asia or something that would be a significant boost in CapEx? And then also, the domestic bookings is 10%. You did mention the ADRs are up about 6% for the quarter, so that seems a little bit low. Is there anything you can provide as far as guidance on that?

Jeffery H. Boyd

Chief Executive Officer

I'll hit the CapEx question, and Dan can hit the domestic growth question. And the short answer is there's no particular IT project that we would point you to. If you look at our CapEx increases, it's typically been for general IT build-out to handle the growing traffic loads associated with growing business and to a degree, the expansion of our office space. We've hired a substantial number of employees in 2011. Our office needs have grown. We have new office space in Amsterdam, as well as in the U.K. for Booking.com, so there's some office space build-out in there as well.

Daniel J. Finnegan

Chief Financial Officer

And Tracy, on the domestic growth rate question, we said ADR is up 5% to 6% for Q1. And you're right, we are projecting about 10% gross bookings growth. So if you look at what we talked about for Q4, we've had strong growth in our retail hotel room night bookings and that trend is likely to continue. We've had some modest declines in our Name Your Own Price hotel business, which is our biggest business in the U.S., and so that has a negative impact on growth rates. Besides that, you can have some volatility in Name Your Own Price airline tickets depending upon our ability to obtain discounted rates, and that varies depending upon how the market is developing in that quarter. All else being equal, it's going to be more difficult just given the capacity that the carriers have put in place in the last quarter or so. So those would be the key drivers for domestic.

Operator

Operator

Our next question or comment comes from the line of Mr. Mike Olson from Piper Jaffray.

Michael J. Olson - Piper Jaffray Companies, Research Division

Analyst · Piper Jaffray

I know you don't want to talk about specific growth rates by country, but could you highlight a couple of the top specific emerging market countries within Asia and South America that you just feel you're best positioned to have a leadership position in and that offer the highest potential growth opportunity in the next couple of years? And then maybe the opposite as well, are there any particular emerging market countries that have just proven particularly challenging or that you're avoiding?

Jeffery H. Boyd

Chief Executive Officer

As you guys know, we try not to get down to country by country. With respect to the business in Asia, Thailand has always been a key destination for us. We've underlined that over the last couple of years as there have been disruptions in Thailand from exogenous events. Hong Kong, Singapore, also good markets. I'm not going to represent whether we do or don't have a leadership position in any particular market. And if you look at Australia, New Zealand, that's an attractive market for us. We're certainly not the market leader there, but we still think there's opportunity there. Historically, our approach to the region has been focused primarily outside of China and India. And we are not excluding those markets as being of interest to us and we are investing in those markets. So those are places where our business is relatively small and where the opportunity potential is enormous.

Operator

Operator

Our next question or comment comes from the line of Mr. Douglas Anmuth from JPMorgan. Douglas Anmuth - JP Morgan Chase & Co, Research Division: I know you mentioned the 220 basis points of deleverage in online advertising, but can you talk more about the trends that you're seeing in search, both paid and organic? There's a number of companies like TripAdvisor and HomeAway that have talked about seeing less traffic from Google in 4Q, either because of changes in how Google displays results or because of macro. So if you could comment on that. And also just to clarify, should we be thinking about advertising costs as the primary reason for the guide being more flattish year-over-year for 1Q in terms of margins?

Jeffery H. Boyd

Chief Executive Officer

Yes, I think with respect to add deleverage, as Dan mentioned, one of the principal drivers is the increasing mix of paid business versus other businesses if you look at the total channel mix of the group's business. I think you have to be careful in taking the experience of a HomeAway or a TripAdvisor and reading that over to an online travel agency because essentially, those businesses are media model businesses and could very well have a different experience with Google than we might have. Having said that, everybody knows that there are a lot of changes going on in the Google marketplace, including vertical search, flights and hotel finder. And while we're not going to comment on any specific impact of those products to -- in the marketplace, they're both products that Google could drive a lot more traffic to than they are today. And they could have an impact on businesses of not only media model players, but online travel agency players as well.

Operator

Operator

Our next question or comment comes from the line of Mr. Herman Leung from Susquehanna.

Herman Leung - Susquehanna Financial Group, LLLP, Research Division

Analyst · Susquehanna

Two quick questions. First, I guess, there's a bit of increased hiring obviously going on with your business, at least looking at your stock comp rising, as well as personnel cost. When do you -- I guess, what areas are you specifically hiring in and when do you expect some of that large scale of employees start to contribute to the business? And then secondly, I guess on your CPC rates in -- on the European side, I guess can you talk about where this increase in marketing, I guess, is going, whether it's on the SCM side or on the SCO side? And are you seeing good kind of returns on the Google hotel finder?

Jeffery H. Boyd

Chief Executive Officer

So with respect to hiring, we typically have hired up reasonably significantly to support seasonal growth peaks in the business. Our business, the international business in particular, peaks in the summer. And with the growth rates we've been experiencing, it's important to hire up customer service associates to handle that business. And in addition, as we've been expanding geographically and building the hotel inventory, we need to hire people to be out in the regions visiting the hotels and making sure we have them signed up in the first instance and rates and availability on an ongoing basis. All of those people get productive very, very quickly. But there's an element of variability to it because we need more of them as the business grows and as the hotel inventory grows. So I think that's the way to look at that. We may have relatively more or relatively fewer than we actually need at any given point in time, and that can drive a little positive or negative leverage. And if you look at our conference calls over the past couple of years, you can see some verbiage about that. But I don't think those variances are material to the long-term profitability of the model. With respect to CPCs in Europe and your question about where the investment goes, our investment is way, way emphasized on paid channels. So if you look at what we're spending in online marketing, that's paid marketing. It doesn't represent a massive amount of spend on people working on optimization for search engines and other channels. That's not to say that we don't do some work on that, but that's just not a significant part of that spend number you see in the income statement.

Operator

Operator

Our next question or comment comes from the line of Mr. Justin Post from Bank of America.

Justin Post - BofA Merrill Lynch, Research Division

Analyst · Bank of America

Jeff, I think you gave some new market data. And I don't think you've ever quantified your share or the opportunity in Europe since you bought the 2 European acquisitions. And I think you said mid-single digits. We've been estimated kind of low double digits. Are your ADRs any different than you saw in that study, would you estimate? And secondly, do you think their room assumptions are reasonable? Obviously, you gave the data but that seems like a low share from what we've been hearing from hotels. It seems like you have more share than that. And then secondly, I think seasonality was a factor for very strong bookings in Q4 and Q1 last year of Asia and South America. Are you still seeing a nice benefit as those markets grow much faster, you mentioned that. And could that be a factor for maybe some deceleration as we get towards the middle of the year?

Jeffery H. Boyd

Chief Executive Officer

So with respect to Eurostat, investors have been asking us for a long time for share data. And we've responded for a long time that we, not only did we not want to give it out, but that we really didn't have any high-level data that was -- that seemed at all reliable with respect to what the size of the total market was. That Eurostat study is the first thing that we've seen that purports to be somewhat complete. That doesn't mean that it is perfect, and it's very possible that it contains a lot more accommodations than we are currently dealing with. So it doesn't represent what our share is of the hotels that are actually participating with us. It represents what our share is of the total number in their count. So we gave visibility to that study because we thought it was interesting, and we thought you all might find it interesting. But I think investors and analysts have to come to their own conclusions about what that really says about the share -- our share in markets where we're with participating hotels and our share in markets where we have relatively higher penetration, for example, in Western Europe, where we've been operating for a long time and in many cities, where our share is obviously higher than that. With respect to your question on seasonality, our business now reflects the fact that we have a growing business in Asia and in South America that has a little bit different seasonality than the northern hemisphere does. I don't see any particular trend to point to that -- in this particular quarter that says that's going to significantly change our seasonality in the balance of the year. But it's no question that it has an impact because it is a growing piece of the business.

Operator

Operator

Our next question or comment comes from the line of Mr. Jeetil Patel from Deutsche Bank.

Jeetil J. Patel - Deutsche Bank AG, Research Division

Analyst · Deutsche Bank

A couple questions. First of all, I guess, it looks like, in general, in the U.S. market, you're giving out gross margins trending higher domestically. I guess implicitly, it looks like gross margin in your guidance is going to be going up in the U.S. as well. I guess, as we think about that, is the bigger shift here that 2012 may be more of a year of scaling up the Booking.com brand in the U.S. market than kind of going really after that hotel opportunity since you seem to be signing up quite a few hotels, at least domestically? And then second, maybe another way to kind of look at Booking.com, but can you talk about where the percentage of mix of hotels ends up going to between U.S., Europe and Asia?

Jeffery H. Boyd

Chief Executive Officer

Well, with respect to gross margins being higher, and Dan will correct me if I'm wrong about this, I think that's driven more by bookings that were made in the fourth quarter that are being stayed in the first quarter and our decelerating growth rate, which is just driving a timing impact, where we get a little bit more gross profit dollars compared to gross bookings because of that timing. It doesn't have anything to do with the extent to which Booking.com is or is not penetrating the market in the United States. The domestic business as we reported is driven by transactions on the priceline.com website.

Daniel J. Finnegan

Chief Financial Officer

The other factor with the U.S. could be the extent to which retail online tickets are representing a portion of gross bookings and they have negligible gross profit associated with them. There's been no significant fundamental change in core margins for our domestic business.

Jeffery H. Boyd

Chief Executive Officer

And I think your second question had to do, if I understood it correctly, with hotel acquisition. And while hotel acquisition for the international businesses is occurring in all markets, including core markets and places where we've been operating for a long time, there is substantial investment in new markets. And we're probably bringing on more new hotels in new markets than we are in the core markets.

Operator

Operator

Our final question or comment comes from the line of Mr. Anthony DiClemente from Barclays Capital.

Anthony J. DiClemente - Barclays Capital, Research Division

Analyst · Barclays Capital

My question was answered. Thank you.

Operator

Operator

I will turn the conference back over to you for any closing remarks.

Jeffery H. Boyd

Chief Executive Officer

Thank you all very much for participating in our call.

Operator

Operator

Ladies and gentlemen, thank you for participating in today's conference. This concludes the program. You may now disconnect. Everyone, have a wonderful day.