J. Michael Pearson
Analyst · Annabel Samimy with Stifel
On the dermatology process, I think on the prescription side, I think what we're beginning to see is, in the month of January, it was a little bit slow because what we had was sales forces from each of the legacy companies that only were promoting historical products. And what we've took the month of January to do was to train everyone on the new products, and we created 3 new sales forces. We try to retain as many of the personal relationships the sales reps have in terms of territories, but we trained them all up on their new products. And so we now have 3 sales forces. As each week goes by, the sales force is -- each sales force is getting more and more comfortable with the products that they're promoting to the extent that some relationships are new. Again, each week that passes, the relationships are getting stronger and we expect to see continued growth in dermatology through the course of the year as sort of people settle in. In terms of Obagi, we have a specific sales force for that set of products, but we now, at this point, have potentially up to 5 or 6 people that are promoting different products to a single dermatologist or plastic. And obviously, what we're doing is making sure that these calls are coordinated, that there's sort of strategies put in place around each doctor. And while each rep has a specific set of products, a specific set of objectives that they're measured against, clearly, there's an ability to sort of help each other out both in terms of leads, in terms of support. And again, that's we're hoping over time will be further upside to the performance, both for Obagi and quite frankly, Obagi parts as well as the rest of our products.
Annabel Samimy - Stifel, Nicolaus & Co., Inc., Research Division: And then in terms of this synergies that you're realizing both from Medicis and I guess Obagi. I mean, given that you're making bigger efforts on the promotional side or on the relationship side and really trying to create some kind of a set program does that possibly reverse some of these synergies? Or can you just give us a little bit of color on how much expense is going to have to go on to the SG&A and promotional effort.