Pat Goepel
Analyst · Barrington Research. Your line is now open
Thank you, Cheryl. And I would like to welcome stockholders, interested investors, clients, analysts, employees to the first quarter call. I will be commenting on the first quarter, I will turn it over to Brad for results, and then I will provide a look forward and take questions. The first quarter, we restructured the sales force for the year of 2015 with a sales kick off, and we are going up market into enterprise and global sales area with a subset of our sales force. That group is about 10 in total. Our actual sales force stays constant, around 34 sales employees. We are focused on our cloud and mobile products with a big push into the office hoteling space. We feel that area, after our product development and our acquisitions of Roomtag and FotoPunch, will provide a tremendous area of growth for us, in addition to our cloud and mobile products. Our sales force has been very active and our pipeline is about 3.5 times what it was in first quarter last year on March 31. The sales results in the first quarter were somewhat disappointing and Brad will go over those details. However, the pipeline is strong, the amount of big deals we are in is very strong, and we have some certainty about the potential second quarter results, and we are encouraged by our sales force progress. The amount of $100,000 deals are also up quite dramatically. We believe this will pay off in the second, third and fourth quarters of the year 2015. On the operating side, we closed the Warwick and Framingham offices and created a Northeast office in Dedham, Massachusetts. This will save us about $120,000 a year and it will also provide a showcase for a sales office and demonstrations in the Northeast. We also at the same time closed the Staines, England office and opened a downtown London office, which we believe will have a similar effect with a sales showcase in London for Europe. We changed our hardware manufacturing business line and we will save about 25% cost going forward. We also pick up a 30-day cash benefit to doing that. That change unfortunately required a 60-day retouring of our hardware and that caused about a $250,000 top line delay in fulfillment of orders in the first quarter. We believe this will normalize in the second quarter and, more importantly, we believe as we get to a steady state will be very competitive at our hardware and we will also sell more going forward with this new manufacturing line. From a product view, we focused on our latest panels to market in our SmartView, which as a product what we will do is measure utilization of office buildings. This will allow us as a pre-cursor to allow our clients to save money on real estate and allow us to sell more solutions. Recently, we’ve had some success in this space and we have some big deals that are pending that we believe smart view is a great opportunity to drive value. Opportunities we sold this quarter all stay [ph] insurance, St David's Medical Center, Blue Cross Blue Shield of Massachusetts. Upgrades, we upgraded Royal Bank of Canada, and the U.S. Army. We are going to start to introduce the metric that we call backlog, which will measure clients that were sold in one year value of non-repetitive revenue, as well as repetitive revenue. This will better capture our progress and provide visibility for our investors. So, they will have not only the sales bookings, but also what’s in backlog and then they will be able to see what’s coming into the revenue line. We introduced this concept on this call in the first quarter. We will start reporting on it in the second quarter. Finally, we are progressing nicely on a project internally called straight-through processing. Brad’s team has been focused on this. What this does is allow us to ultimately get leads from the website and enquiries that people are interested in doing business with the churn, ultimately get that data in the hands of salesforce.com, which is our automation of our sales force CRM or customer relationship management software, and then ultimately take that all the way through billing taxation etcetera. So, we have less people touching the client and more people, more automation of the transaction. That will allow us to have more strategic focus to get closer to our clients. So, those are some of the initiatives that drove the first quarter. We are – we will talk a little bit about the year, but before we do that I like to turn over to Brad to go through the actual results. Brad.