Sergio Alonso
Chief Executive Officer
Jeronimo, it’s a balance, I mean, it’s a balance. Of course, when you run a market with 30% or 35%-plus inflation, it’s a situation then you have to monitor very closely, very, very closely, because if you get too behind inflation, it is really hard to recover the pricing of the price. But sometimes, if you go ahead of inflation, that will hurt significantly volumes, because as I was saying before, I mean, we are in this current situation of Argentina, we are probably of the worst of the possible times, because again, I mean, people are suffering from the purchasing power standpoint as much as they can, if you will. As the inflation starts to go down, this situation will improve obviously. We’re focused on remaining at a very, very compelling value proposition, which we believe is the right thing to do. And, in fact, it’s going to be well, because Marcello was explaining or possibly just in the traffic and evolution, we know that Argentina is a big majority of the division. So that is a testimony of what we’re doing is the right thing to do, right? We just protect the value we provide to our customers, protect the customer base, and at the same time ensure that we won’t compromise margins by being far behind the inflation evolution in the market.