Dick Warzala
Analyst · Global Value Investment Corp. Please go ahead
I think what we've mentioned here is that vehicle represents more than 50% of our current sales, we believe there is strong opportunities in industrial markets and in automation markets. And one of the reasons we're at this show is because we believe that we have a capability that we have not necessarily been presented in the market in the proper manner, we're a motor company we're not recognized as solution provider yet. As I mentioned one-off solutions to specific customers, more than 50% of what sell includes more than one of our products, more than one technology. So it's more about leveraging what we've done already and bring it into market making the market aware of what we're doing. and again, I would tell you that there is opportunities for us, continued opportunities in medical, aerospace and defense. We have some good innovation going on in certain defense applications and we are -- the change or the conversion from hydraulic systems or electric hydraulic systems, we'll play in that, play in it very well. Medical we are -- we have a number of high performance products that has emphasis [ph] on fairly sophisticated applications. But we see medical instrumentation running globally. So we need to again participate in the global growth there. And then as I mentioned industrial, I'm a firm believer because we're in the marketplace and we see what it does, is we talk about manufacturing jobs and bringing back manufacturing to the U.S., well part of that process has been the automation process and the cost effectiveness on specialized robotics, as I say specialized robotics or anything that's automating a manual process from before are more cost effective. So that brings back a -- it brings a technical job back, rather than just a low skill labor or production labor job and I think you're going to see more and more of that and I think certainly that puts us in a position because of our capabilities to do a deeper penetration there, we can customize as well as build of a standard platform, so when we see industrial -- we classify industrial and we talk about industrial/electronics together, but you can consider them one and the same, the electronics we would be it’s in semiconductor or board handling or testing, things of that nature, that's electronics, but some companies call it all industrial. I will tell you that, I mentioned product line in industrial automation and industrial robots we believe we have a good opportunity there also. Demand in foreign markets, we're seeing demand in all area so not -- I'm saying vehicle is a large portion, and it will continue to be because anything that's driven whether manned or unmanned we'll consider a vehicle, whether it’s a material handling vehicle, whether it’s automobile, whether it’s a power sports device or whatever, so we call it vehicle, but we further sub-divide internally and the electrification of automotive markets or related markets, the trucks, the busses, the agricultural equipment, that's going to continue well into the future, and I would work well to take advantage of that. So the customer markets what we like to do is identify those markets where we see some future growth that might exceed normal market growth and what do we mean by normal market growth in our industry looking at the different studies that we see, the projection is anywhere from four to five to seven percent over the next three to five years. And we would like to be in a higher growth end of that by identifying those markets that we feel are going to you know exceed the normal or the regular standard market growth rates.